Brescia, 25050,
Italy
Gefran Technographics
Gefran Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Gefran and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 400 Gefran employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Gefran has purchased the following applications: SAP ERP ECC 6.0 for ERP Financial in 2023, Cisco Webex Meetings for Audio Video and Web Conferencing in 2017, Hotjar for Customer Experience in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Gefran is running and its propensity to invest more and deepen its relationship with SAP , Cisco Systems , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Gefran revenues, which have grown to $89.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Gefran intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Gefran Tech Stack and Enterprise Applications
Gefran ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP ERP ECC 6.0 | ERP Financial | ERP | n/a | 2023 | 2023 |
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Gefran Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cisco Systems | Legacy | Cisco Webex Meetings | Audio Video and Web Conferencing | Collaboration | n/a | 2017 | 2017 |
In 2017, Gefran implemented Cisco Webex Meetings. Gefran uses Cisco Webex Meetings on their website to provide Audio Video and Web Conferencing capabilities for both external and internal real time interactions.
The Cisco Webex Meetings deployment is centered on web embedded meeting rooms and browser based join flows, leveraging standard Audio Video and Web Conferencing functionality such as multi party video, audio bridging, screen sharing, scheduling and meeting recording. Cisco Webex Meetings is presented as the primary conferencing layer on Gefran web pages, enabling live demonstrations and virtual meeting entry points directly from public site content.
Operationally the implementation supports customer facing engagement and internal collaboration across corporate functions, with the web embedded approach reducing friction for external participants. Configuration focus is on user access via the website, meeting provisioning and moderation controls that align with common conferencing administration practices for the Audio Video and Web Conferencing category.
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Collaboration | Collaboration |
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2019 | 2019 |
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Gefran CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2018 | 2018 |
In 2018 Gefran implemented Hotjar on its public website to augment Customer Experience analytics. The deployment used client-side JavaScript instrumentation embedded site-wide on www.gefran.com to capture behavioral data for digital teams, positioning Hotjar as a Customer Experience platform to surface session recordings, heatmaps, funnels, and on-page feedback.
Configuration emphasized Hotjar modules for heatmaps, session replay, conversion funnel analysis, and on-page surveys, deployed via direct script insertion and standard tag management patterns. Operational scope covered Gefran's marketing, product and digital channel functions, with governance centered on web analytics ownership, controlled access to recordings and feedback, and workflows to triage usability issues and prioritize website content and navigation updates.
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2023 | 2023 |
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Gefran EPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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EPM | EPM |
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2015 | 2016 |
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Gefran PLM and Engineering
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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2D/3D Simulation | PLM and Engineering |
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2021 | 2022 |
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Computer-Aided Design (CAD) | PLM and Engineering |
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2021 | 2022 |
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Electronic Design | PLM and Engineering |
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2022 | 2022 |
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Electronic Design | PLM and Engineering |
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2021 | 2022 |
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Process Simulation | PLM and Engineering |
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2021 | 2022 |
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Product Lifecycle Management | PLM and Engineering |
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2022 | 2022 |
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Gefran TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Treasury Management | TRM |
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2020 | 2021 |
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Gefran PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2022 | 2022 |
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Gefran IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2000 | 2000 |
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IT Decision Makers and Key Stakeholders at Gefran
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Gefran Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||