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Generac

S45 W29290 Highway 59,
Waukesha, 53189, WI,
United States

https://www.generac.com/

1 617-535-4766

Manufacturing

Generac Technographics

Generac Software Purchases and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Generac and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 5389 Generac employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Generac has purchased the following applications: SAP ERP ECC 6.0 for ERP Financial in 2014, Avature CRM for Candidate Relationship Management in 2020, Microsoft 365 for Collaboration in 2018 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Generac is running and its propensity to invest more and deepen its relationship with SAP , Avature , Talented Learning or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Generac revenues, which have grown to $4.30 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Generac intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Generac Data, Technology Stack, and Enterprise Applications

ERP Financial Management

Vendor	Previous System	Application	Category	Market	VAR/SI	When	Live	Insight
SAP	Legacy	SAP ERP ECC 6.0	ERP Financial	ERP Financial Management	n/a	2014	2014

HCM

Vendor	Previous System	Application	Category	Market	VAR/SI	When	Live	Insight
Avature	Legacy	Avature CRM	Candidate Relationship Management	HCM	n/a	2020	2020
			Learning and Development	HCM		2016	2016
			Recruiting	HCM		2020	2020

Collaboration

Vendor	Previous System	Application	Category	Market	VAR/SI	When	Live	Insight
Microsoft	Legacy	Microsoft 365	Collaboration	Collaboration	n/a	2018	2018

Content Management

Vendor	Previous System	Application	Category	Market	VAR/SI	When	Live	Insight
			Web Content Management	Content Management		2014	2014

eCommerce

Vendor	Previous System	Application	Category	Market	VAR/SI	When	Live	Insight
			eCommerce	eCommerce		2020	2020
			Personalization and Product Recommendations	eCommerce		2016	2016
			Shipping Management	eCommerce		2016	2016
			Shipping Management	eCommerce		2023	2023

SCM

Vendor	Previous System	Application	Category	Market	VAR/SI	When	Live	Insight
			Order Management	SCM		2016	2016
			Real-Time Transportation Visibility	SCM		2017	2018
			Real-Time Transportation Visibility	SCM		2016	2016
			Warehouse Management	SCM		2016	2016

CRM

Vendor	Previous System	Application	Category	Market	VAR/SI	When	Live	Insight
			Customer Data Platform	CRM		2017	2017
			Customer Experience	CRM		2015	2015
			Customer Experience	CRM		2018	2018
			Digital Advertising Platform	CRM		2016	2016
			Digital Advertising Platform	CRM		2017	2017
			Digital Advertising Platform	CRM		2017	2017
			Digital Advertising Platform	CRM		2017	2017
			Marketing Analytics	CRM		2019	2019
			Marketing Automation	CRM		2018	2018
			Marketing Automation	CRM		2018	2018
			Marketing Automation	CRM		2019	2019
			Partner Relationship Management	CRM		2018	2018
			Sales Automation	CRM		2015	2015
			Sales Automation, CRM, Sales Engagement	CRM		2021	2021
			Sales Engagement	CRM		2018	2018

ITSM

Vendor	Previous System	Application	Category	Market	VAR/SI	When	Live	Insight
			Application Performance Management	ITSM		2020	2020
			IT Service Management	ITSM		2020	2020

Procurement

Vendor	Previous System	Application	Category	Market	VAR/SI	When	Live	Insight
			Procurement	Procurement		2014	2014
			Supplier Relationship Management	Procurement		2014	2014

PaaS

Vendor	Previous System	Application	Category	Market	VAR/SI	When	Live	Insight
			Robotic Process Automation	PaaS		2016	2016

IaaS

Vendor	Previous System	Application	Category	Market	VAR/SI	When	Live	Insight
			Application Hosting and Computing Services	IaaS		2014	2014
			Application Hosting and Computing Services	IaaS		2020	2020
			Cloud Storage	IaaS		2019	2019
			Content Delivery Network	IaaS		2019	2019
			Content Delivery Network	IaaS		2014	2014
			Content Delivery Network	IaaS		2019	2019

CyberSecurity

Vendor	Previous System	Application	Category	Market	VAR/SI	When	Live	Insight
			Identity and Access Management (IAM)	CyberSecurity		2021	2021
			Secure Email Gateways (SEGs)	CyberSecurity		2015	2015
			Secure Email Gateways (SEGs)	CyberSecurity		2020	2020

IT Decision Makers and Key Stakeholders at Generac

First Name	Last Name	Title	Function	Department	Email	Phone
No data found

Show All Contacts

Apps Being Evaluated by Generac Executives

Date	Company	Status	Vendor	Product	Category	Market
No data found

FAQ - APPS RUN THE WORLD Generac Technographics

Generac is a Manufacturing organization based in United States, with around 5389 employees and annual revenues of $4.30 billion.

Generac operates a diverse technology stack with applications such as SAP ERP ECC 6.0, Avature CRM and Microsoft 365, covering areas like ERP Financial, Candidate Relationship Management and Collaboration.

Generac has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as SAP, Avature and Microsoft.

Generac recently adopted applications including USPS Click-N-Ship in 2023, Salesforce Sales Cloud in 2021 and Okta Identity Cloud in 2021, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Generac’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Generac’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Generac technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.