Stockholm, 111 46,
Sweden
Genova Technographics
Genova Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Genova and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 37 Genova employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Genova has purchased the following applications: Aareon Momentum Property for Real Estate Property Management in 2019, Microsoft 365 for Collaboration in 2016, Hotjar for Customer Experience in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Genova is running and its propensity to invest more and deepen its relationship with Aareon , Microsoft , Formetrics or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Genova revenues, which have grown to $35.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Genova intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Genova Tech Stack and Enterprise Applications
Genova ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Aareon | Legacy | Aareon Momentum Property | Real Estate Property Management | ERP Services and Operations | n/a | 2019 | 2019 |
In 2019 Genova implemented Aareon Momentum Property to consolidate property administration for its Sweden-based portfolio and to provide a single operating system for property and financial workflows. The deployment was scoped for a 37-employee construction and real estate firm and positioned Aareon Momentum Property as the primary Real Estate Property Management application supporting property managers, finance staff, and maintenance coordinators.
The implementation focused on standard Real Estate Property Management capabilities such as lease and contract management, rent and invoicing workflows, service order and maintenance management, tenant and owner record management, and financial reporting. Configuration work emphasized master data for units and contracts, role-based access controls, and workflow automation for service orders and receivables, with staged enablement across property management and accounting users. Governance included documented process definitions for lease lifecycle and rent collection, user provisioning and training for local Swedish operations, and ongoing configuration governance to align system settings with Genova business rules.
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Genova Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2016 | 2016 |
In 2016 Genova deployed Microsoft 365 as its cloud Collaboration platform. The deployment targeted the companys construction and real estate operations in Sweden and consolidated core collaboration services for an organization of 37 employees.
The tenant-based architecture leveraged Microsoft 365 capabilities including Exchange Online for email, SharePoint Online for document libraries and intranet pages, OneDrive for personal file sync, and Microsoft Teams for synchronous collaboration and project communications. Configuration work included mailbox and license provisioning, SharePoint site collections organized by project and client, Teams channels mapped to project teams, and basic retention and access controls aligned with role-based access.
Microsoft 365 is surfaced on Genova's corporate website as indicated by the sites source, suggesting integration points between the cloud tenant and public-facing content or contact workflows. Administration and governance are maintained through a single Microsoft 365 tenant administered by internal administrators, aligning collaboration governance with project delivery, sales, and finance functions. The implementation centers on using Microsoft 365 to establish a cloud-native collaboration fabric across Genova's operational workflows.
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Survey and Questionnaire | Collaboration |
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2023 | 2023 |
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Genova CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2020 | 2020 |
In 2020, Genova implemented Hotjar on its corporate website to capture qualitative user behavior and session-level analytics. The deployment used standard client-side instrumentation by embedding the Hotjar tracking script across site pages, aligning with Customer Experience use cases for web behavior analysis. The implementation scope is limited to the public website, reflecting a deployment commensurate with Genova's 37 employee organization in construction and real estate.
Hotjar was configured to collect heatmaps, session recordings, and on-site feedback surveys, leveraging Hotjar capabilities for click and scroll behavior analysis and direct user input. Business functions engaged with Hotjar include marketing and digital channels teams, who consume session-level insights to inform UX and content decisions. Governance is oriented toward lightweight web tagging controls and privacy compliance for site instrumentation.
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Marketing Automation | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2022 | 2022 |
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PR and Media Communication | CRM |
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2018 | 2018 |
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Genova IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Genova
| First Name | Last Name | Title | Function | Department | Phone | |
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Apps Being Evaluated by Genova Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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