Genuine Health
317 Adelaide St. W.,
Toronto, M5V 1P9, ON,
Canada
Toronto, M5V 1P9, ON,
Canada
1 416-977-4339
Healthcare
Genuine Health Technographics
Genuine Health Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Genuine Health and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 100 Genuine Health employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Genuine Health has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2009, Zendesk Chat for Chatbots and Conversational AI in 2015, Microsoft 365 for Collaboration in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Genuine Health is running and its propensity to invest more and deepen its relationship with Oracle , Google , Apple or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Genuine Health revenues, which have grown to $10.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Genuine Health intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Genuine Health Tech Stack and Enterprise Applications
Genuine Health ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2009 | 2009 |
In 2009, Genuine Health implemented Oracle NetSuite ERP. The cloud native Oracle NetSuite ERP deployment focused on ERP Financial capabilities, centralizing transactional accounting and financial reporting for the company’s finance function.
The implementation configured core financial modules including general ledger, accounts payable, accounts receivable, fixed asset accounting, and order to cash and procure to pay controls sized for a mid-market healthcare company of about 100 employees. Governance concentrated on a centralized chart of accounts, structured period close workflows, user provisioning and role based access controls to align finance and operations processes across the Canadian operations.
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Payment Processing | ERP |
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2021 | 2021 |
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Payment Processing | ERP |
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2021 | 2021 |
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Genuine Health AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zendesk | Legacy | Zendesk Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2015 | 2015 |
In 2015 Genuine Health implemented Zendesk Chat embedded on their website to provide a conversational layer for customer engagement. The Zendesk Chat application, classified in the Chatbots and Conversational AI category, supplies a web chat widget, session-based visitor monitoring, canned responses, automated routing to available agents, and chat transcript capture to support real time and asynchronous customer interactions.
Deployment follows a client side widget model embedded in site pages, with browser based administration and agent access through the Zendesk Chat console, consistent with Chatbots and Conversational AI deployments. Operational coverage targets customer support and online sales assistance for the Canadian site, with governance expected around operating hours, response templates, routing rules, and transcript retention configured by a central support owner.
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Genuine Health Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2019 | 2019 |
In 2019, Genuine Health deployed Microsoft 365 as its Collaboration platform. Microsoft 365 constitutes the core Collaboration environment for the company, supporting corporate communications, document workflows, and team coordination.
The Microsoft 365 deployment leverages standard Collaboration capabilities, including Exchange Online for email, Microsoft Teams for synchronous collaboration, SharePoint Online for intranet and document management, and OneDrive for file sync and sharing, aligning with typical Collaboration functional modules. Configuration emphasis includes user provisioning, mailbox and SharePoint site collection structure, Teams channel organization, and document permission models to support secure collaboration and content lifecycle controls.
Microsoft 365 is referenced on the company website, indicating a presence of Microsoft 365 assets in public-facing properties. Operational coverage centers on cross-functional business functions such as marketing, product, and corporate operations, managed through centralized tenant administration, identity and access governance, and site-level collaboration controls consistent with Microsoft 365 Collaboration deployments.
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Genuine Health eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2011 | 2011 |
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eCommerce | eCommerce |
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2021 | 2021 |
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Product Review Management | eCommerce |
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2021 | 2021 |
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Shipping Management | eCommerce |
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2021 | 2021 |
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Genuine Health CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Support | CRM |
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2016 | 2016 |
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Marketing Analytics | CRM |
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2015 | 2015 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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PR and Media Communication | CRM |
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2021 | 2021 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Genuine Health IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Genuine Health
| First Name | Last Name | Title | Function | Department | Phone | |
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Owner | CXO | Finance | |
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Finance Manager | Manager | Finance | |
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Director of Sales | Director | Finance | |
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Apps Being Evaluated by Genuine Health Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Genuine Health IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Genuine Health digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Genuine Health Technographics
Genuine Health is a Healthcare organization based in Canada,
with around 100 employees and annual revenues of $10.0 million.
Genuine Health operates a diverse technology stack with applications such as
Oracle NetSuite ERP, Zendesk Chat and Microsoft 365,
covering areas like ERP Financial, Chatbots and Conversational AI and Collaboration.
Genuine Health has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Zendesk and Microsoft.
Genuine Health recently adopted applications including
Google Pay in 2021, Apple Pay in 2021 and Shopify in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Genuine Health’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Genuine Health’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Genuine Health technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.