College Park, 30337, GA,
United States
Georgia International Convention Center Technographics
Georgia International Convention Center Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Georgia International Convention Center and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 60 Georgia International Convention Center employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Georgia International Convention Center has purchased the following applications: Microsoft 365 for Collaboration in 2019, Intuit Mailchimp for Marketing Automation in 2018, Google Cloud Platform (GCP) for Application Hosting and Computing Services in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Georgia International Convention Center is running and its propensity to invest more and deepen its relationship with Microsoft , Amadeus IT Group , Intuit or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Georgia International Convention Center revenues, which have grown to $6.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Georgia International Convention Center intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Georgia International Convention Center Tech Stack and Enterprise Applications
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2019 | 2019 |
In 2019, Georgia International Convention Center implemented Microsoft 365 as its Collaboration platform. The public website references Microsoft 365 components, indicating Microsoft 365 is used to support web-facing content and internal collaboration workflows alongside venue operations. Microsoft 365 provides cloud-hosted email, document sharing, team collaboration, and content management capabilities aligned with the Collaboration category.
The deployment is cloud-centric and scaled for a 60-employee leisure and hospitality organization, intended to support event operations, sales, finance, and administrative functions. Functional modules referenced align with standard Microsoft 365 Collaboration capabilities, including Exchange Online for email, SharePoint or OneDrive for document management, and Teams for group collaboration and meeting coordination. Governance focus is on account provisioning, content access controls, and coordination between website content and internal collaboration processes to ensure operational continuity for the convention center.
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Event Management | Collaboration |
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2019 | 2019 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Mailchimp | Marketing Automation | CRM | n/a | 2018 | 2018 |
In 2018 Georgia International Convention Center implemented Intuit Mailchimp for Marketing Automation. The deployment was focused on using Intuit Mailchimp on the GICC website to capture event registrants and newsletter subscribers, enabling centralized email campaign orchestration for venue promotions and attendee communications.
Functional capabilities implemented include audience list management, embedded website signup forms, email template management, campaign scheduling, and basic campaign reporting consistent with Marketing Automation workflows. Operational scope targeted marketing and events functions, with governance oriented around subscription workflows and audience hygiene, managed by the organization’s internal marketing staff.
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Cloud Platform (GCP) | Application Hosting and Computing Services | IaaS | n/a | 2021 | 2021 |
In 2021 Georgia International Convention Center implemented Google Cloud Platform (GCP) for Application Hosting and Computing Services to host and serve its public website. Google Cloud Platform (GCP) is used as the primary application hosting layer supporting web servers, static content delivery, and backend compute resources. This deployment connects Georgia International Convention Center Google Cloud Platform (GCP) Application Hosting and Computing Services to the organization’s online marketing and event information functions.
The deployment follows standard public cloud hosting patterns, with inferred use of managed compute for web processing, object storage for media and site assets, and content delivery strategies to optimize public site performance. Functional modules in this Application Hosting and Computing Services implementation include compute provisioning, asset storage, load distribution, and monitoring and logging to support availability and troubleshooting. Operational coverage is focused on the external website rather than broader enterprise systems, aligning with a compact IT footprint and a web-first approach to hosting.
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IT Decision Makers and Key Stakeholders at Georgia International Convention Center
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Apps Being Evaluated by Georgia International Convention Center Executives
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