Gestra Technographics
Gestra Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Gestra and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 420 Gestra employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Gestra has purchased the following applications: REDAXO CMS for Content Management in 2018, Google Tag Manager for Tag Management in 2020, Usercentrics Consent Management Platform (CMP) for Governance, Risk and Compliance in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Gestra is running and its propensity to invest more and deepen its relationship with REDAXO CMS , Google , Usercentrics or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Gestra revenues, which have grown to $100.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Gestra intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Gestra Tech Stack and Enterprise Applications
Gestra Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| REDAXO CMS | Legacy | REDAXO CMS | Content Management | Content Management | n/a | 2018 | 2018 |
In 2018 Gestra implemented REDAXO CMS as its Content Management platform for the corporate website. The REDAXO CMS instance is used to manage public-facing content on www.gestra.de, centralizing editorial control and the publication process for the company web presence.
The REDAXO CMS implementation emphasizes template-driven page management, modular content blocks, and an asset library to support product information, technical documentation, and news publishing. Configuration and content modeling focus on structured content types and reusable templates, while role-based editorial permissions control authoring and approval workflows.
Operational ownership of REDAXO CMS sits with marketing and corporate communications, with publishing workflows designed to coordinate updates across product pages and informational resources. The deployment is maintained on Gestra web infrastructure and configured to support staged authoring and production publishing, aligning Content Management capabilities with content governance and editorial process controls.
|
Gestra CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Tag Manager | Tag Management | CRM | n/a | 2020 | 2020 |
|
Gestra TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Usercentrics | Legacy | Usercentrics Consent Management Platform (CMP) | Governance, Risk and Compliance | TRM | n/a | 2020 | 2020 |
|
Gestra IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Gestra
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Gestra Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||