Tokyo, 141-0022,
Japan
Golf Digest Online Inc. Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Golf Digest Online Inc. and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1123 Golf Digest Online Inc. employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Golf Digest Online Inc. has purchased the following applications: Appier AiDeal for Artificial Intelligence Marketing in 2020, Salesforce Krux DMP for Data Management Platform in 2020, New Relic APM for Application Performance Management in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Golf Digest Online Inc. is running and its propensity to invest more and deepen its relationship with Appier , GumGum , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Golf Digest Online Inc. revenues, which have grown to $344.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Golf Digest Online Inc. intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Appier | Legacy | Appier AiDeal | Artificial Intelligence Marketing | AI-Powered Application | n/a | 2020 | 2020 |
In 2020, Golf Digest Online Inc. deployed Appier AiDeal to instrument consumer sessions and capture mouse movement as behavioral signals. Appier AiDeal in the AI Sales Triger category was configured to track and measure user mouse movements and apply machine learning analysis to infer intent and friction points from session data. The implementation routed cursor telemetry into Appier AiDeal’s ML processing pipeline, enabling rapid operational decision making. GDO used AiDeal output to adjust its PDCA cycles, meaning plan, do, check, act, and to create a time limited coupon that was valid for 60 minutes to qualify customers for free delivery. The team divided the target audience into two cohorts and ran A/B testing to measure conversion rates for the group that received the coupon versus the control group without the coupon. Deployment and operational coverage focused on the consumer e commerce funnel on GDO’s site in Japan, impacting marketing, promotions, e commerce merchandising, and fulfillment operations. Measurement and governance centered on feeding AiDeal insights into campaign planning and A/B test analysis to inform promotional targeting and operational adjustments.
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Artificial Intelligence Marketing | AI-Powered Application |
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2020 | 2020 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Salesforce | Legacy | Salesforce Krux DMP | Data Management Platform | CRM | n/a | 2020 | 2020 |
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Digital Advertising Platform | CRM |
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2013 | 2013 |
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Digital Advertising Platform | CRM |
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2013 | 2013 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2012 | 2012 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2011 | 2011 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2011 | 2011 |
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Tag Management | CRM |
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2015 | 2015 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| New Relic | Legacy | New Relic APM | Application Performance Management | ITSM | n/a | 2020 | 2020 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2011 | 2011 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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| Date | Company | Status | Vendor | Product | Category | Market |
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