GolfEtail Technographics
GolfEtail Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by GolfEtail and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 13 GolfEtail employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that GolfEtail has purchased the following applications: PayPal Enterprise for Payment Processing in 2018, Olark Live Chat for Chatbots and Conversational AI in 2016, Oracle NetSuite Commerce for eCommerce in 2007 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems GolfEtail is running and its propensity to invest more and deepen its relationship with PayPal , Apple , Amazon Web Services (AWS) or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing GolfEtail revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for GolfEtail intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
GolfEtail Tech Stack and Enterprise Applications
GolfEtail ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| PayPal | Legacy | PayPal Enterprise | Payment Processing | ERP | n/a | 2018 | 2018 |
In 2018, GolfEtail implemented PayPal Enterprise for Payment Processing on its website to manage online payment acceptance. PayPal Enterprise performs checkout payment orchestration, merchant payment acceptance, and common payment risk controls used by payment processors, serving the retailer's e-commerce checkout and payment capture flows.
The deployment is a web-hosted checkout integration embedded in the GolfEtail storefront, with server-side order capture and payment confirmation workflows tying transactions to the retailer's order management process. Operational scope is the online sales channel for GolfEtail in the United States, supporting payment processing, order-to-cash coordination, and payment reconciliation for a 13 person retail organization. Governance is centralized through the PayPal Enterprise account configuration, which directs payment routing, settlement options, and customer service payment workflows to align payment operations with order fulfillment and support functions.
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Payment Processing | ERP |
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2020 | 2020 |
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Payment Processing | ERP |
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2020 | 2020 |
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Payment Processing | ERP |
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2020 | 2020 |
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Payment Processing | ERP |
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2020 | 2020 |
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GolfEtail AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Olark | Legacy | Olark Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2016 | 2016 |
In 2016, GolfEtail implemented Olark Live Chat on its website, deploying a web-embedded conversational interface to handle real-time visitor messaging. Olark Live Chat is classified as Chatbots and Conversational AI and was embedded directly into GolfEtail's ecommerce pages to support customer inquiries during online sessions. The deployment is site-level and focused on front-line customer engagement.
The scope is limited to the public website and the tool is used by GolfEtail's customer support and sales functions, matching operational scale for a company with 13 employees. Configuration reflects common Chatbots and Conversational AI capabilities such as live text chat, visitor monitoring, canned responses, and chat transcript capture for manual follow-up, implemented with lightweight web embedding and agent-side management. Governance and ongoing management align to small-team workflows, where staff maintain response templates, chat routing rules, and session handling as part of standard customer service processes.
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GolfEtail eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite Commerce | eCommerce | eCommerce | n/a | 2007 | 2007 |
In 2007, GolfEtail implemented Oracle NetSuite Commerce to establish a cloud storefront and support core eCommerce operations for its retail business. GolfEtail Oracle NetSuite Commerce eCommerce deployment was scoped to handle online catalog management, product merchandising, shopping cart and checkout flows, and order capture for the companys direct-to-consumer sales channel.
The implementation used the Oracle NetSuite Commerce cloud platform architecture, with configuration of catalog structures, pricing rules, and the platform order management module to drive fulfillment workflows. Role based access controls and administrative configurations were applied to merchandising, customer service, and order fulfillment functions, and the storefront was configured to synchronize inventory and order records with the platform order processing and fulfillment capabilities. Governance focused on centralized content and catalog control and staged role based rollout to operational users, aligning retail sales, merchandising, and customer support processes to the eCommerce platform.
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eCommerce | eCommerce |
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2018 | 2018 |
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Personalization and Product Recommendations | eCommerce |
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2018 | 2018 |
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Product Review Management | eCommerce |
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2021 | 2021 |
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GolfEtail SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Returns Management | SCM |
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2020 | 2020 |
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GolfEtail CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Marketing Automation | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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GolfEtail IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2011 | 2011 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2011 | 2011 |
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IT Decision Makers and Key Stakeholders at GolfEtail
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| President | CXO | Finance | ||||
| Operations Manager | Manager | Finance | ||||
| Customer Service Specialist | Manager | Customer Service |
Apps Being Evaluated by GolfEtail Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||