Pearl River, 10965, NY,
United States
Greystack Digital Technographics
Greystack Digital Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Greystack Digital and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Greystack Digital employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Greystack Digital has purchased the following applications: GoDaddy Webmail for Collaboration in 2013, Vyond for Video Editing in 2013, Hubspot Marketing Automation for Marketing Automation in 2012 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Greystack Digital is running and its propensity to invest more and deepen its relationship with GoDaddy , GoAnimate , HubSpot or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Greystack Digital revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Greystack Digital intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Greystack Digital Tech Stack and Enterprise Applications
Greystack Digital Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GoDaddy | Legacy | GoDaddy Webmail | Collaboration | Collaboration | n/a | 2013 | 2013 |
In 2013 Greystack Digital implemented GoDaddy Webmail as its primary email and webmail platform. The deployment is categorized under Collaboration and was provisioned through GoDaddy with webmail access surfaced from the company website, consolidating email hosting and browser-based access for the firm.
Configuration centered on mailbox provisioning, webmail access, and standard SMTP and IMAP settings, reflecting common Collaboration capabilities for a small 10 person professional services firm. Operational scope covered internal and client-facing communications, with governance implemented via centralized administrative account control and mailbox provisioning workflows to manage user access and credential policies while hosting remains with GoDaddy and GoDaddy Webmail continues to serve the company’s email needs.
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Greystack Digital Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GoAnimate | Legacy | Vyond | Video Editing | Content Management | n/a | 2013 | 2013 |
In 2013, Greystack Digital adopted Vyond to produce animated content as part of its Video Editing toolset for client and agency marketing. Greystack Digital used Vyond to create an explainer video prominently placed on the agency homepage and to generate videos for client homepages and social media campaigns, aligning the application with core marketing and content services delivered across the Greater New York Hudson Valley region.
Vyond was used as a cloud-based video creation platform delivering storyboarding workflows, an asset library of themes, and a Character Creator capability that allowed the small Greystack team to build custom characters on the fly. The team structured production around concise scripting, breaking scripts into storyboards, mapping assets to frames, and supplementing Vyond assets with in-house imagery when necessary, enabling non-specialist staff to produce professional-looking animated videos without advanced animation skills.
Operationally, Vyond supported Greystack Digital’s marketing and client services functions, reducing reliance on expensive vendor-produced videos through a video-specific license model that the firm treated as an affordable production cost. Governance and workflow changes centered on a scripted, storyboard-driven content creation process, asset selection governance, and a faster in-house production cadence, outcomes that the company reported as increased visitor engagement and longer site and social media view duration.
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Greystack Digital CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot Marketing Automation | Marketing Automation | CRM | n/a | 2012 | 2012 |
In 2012, Greystack Digital implemented Hubspot Marketing Automation to instrument its public website and centralize marketing execution. The Hubspot Marketing Automation deployment was provisioned as a cloud SaaS instance with HubSpot tracking code embedded on site pages to enable visitor tracking and on-page form capture, positioning the application as the primary Marketing Automation layer for campaign management and contact-level segmentation at the firm.
Configured capabilities align with standard Marketing Automation functionality and include email marketing, landing pages, on-site forms, contact list segmentation, and automated nurture workflows to support marketing and client acquisition activities. Operational scope is focused on the marketing function for this professional services firm, with governance seated in the marketing owners who manage campaign configuration, contact data hygiene, and publishing of site assets, and integrations limited to the website implementation described.
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Greystack Digital IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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|
|
Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Greystack Digital
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Greystack Digital Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||