Grupa ZPR Media Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Grupa ZPR Media and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1500 Grupa ZPR Media employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Grupa ZPR Media has purchased the following applications: Google Workspace (Formerly Google G-Suite) for Collaboration in 2019, iBillBoard Platform for Campaign Management in 2017, Atlassian Jira Service Desk for IT Service Management in 2024 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Grupa ZPR Media is running and its propensity to invest more and deepen its relationship with Google , Microsoft , Internet BillBoard or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Grupa ZPR Media revenues, which have grown to $200.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Grupa ZPR Media intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2019 | 2019 |
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Collaboration | Collaboration |
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2019 | 2019 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Internet BillBoard | Legacy | iBillBoard Platform | Campaign Management | CRM | n/a | 2017 | 2017 |
In 2017 Grupa ZPR Media implemented the iBillBoard Platform to centralize ad inventory management and programmatic campaign delivery across its websites and broadcast digital properties. The iBillBoard Platform functions as a Campaign Management solution connecting direct sales orders and automated programmatic demand across publisher properties. The deployment consolidated inventory and delivery control under a single platform for Polish publisher operations.
Configuration focused on campaign trafficking and automated delivery, supporting both direct campaigns and programmatic workflows, with modules for inventory management, scheduling, targeting and reporting. The implementation leveraged the iBillBoard Platform's campaign orchestration and automated fulfillment capabilities to unify trafficking and reduce fragmentation between web and broadcast digital ad stacks. Reporting and billing workflows were centralized to provide a single operational view for sales and ad operations teams.
Operational scope covered Grupa ZPR Media's digital properties and broadcast digital channels, centralizing inventory and campaign operations for publisher business functions. Governance moved toward standardized campaign operations and centralized ad ops processes to coordinate direct and automated campaign lifecycles. According to Internet BillBoard client references and product claims this deployment supported higher fill rates and increased ad revenue for the publisher.
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Marketing Automation | CRM |
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2024 | 2024 |
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Tag Management | CRM |
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2021 | 2021 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Atlassian | Legacy | Atlassian Jira Service Desk | IT Service Management | ITSM | n/a | 2024 | 2024 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2024 | 2024 |
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