Sydney, 2000, NSW,
Australia
GSA Insurance Brokers Technographics
GSA Insurance Brokers Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by GSA Insurance Brokers and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 100 GSA Insurance Brokers employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that GSA Insurance Brokers has purchased the following applications: eWAY Online Payments for Payment Processing in 2017, Microsoft 365 for Collaboration in 2021, Salesforce Pardot for Marketing Automation in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems GSA Insurance Brokers is running and its propensity to invest more and deepen its relationship with Eway , Microsoft , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing GSA Insurance Brokers revenues, which have grown to $15.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for GSA Insurance Brokers intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
GSA Insurance Brokers Tech Stack and Enterprise Applications
GSA Insurance Brokers ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Eway | Legacy | eWAY Online Payments | Payment Processing | ERP | n/a | 2017 | 2017 |
In 2017, GSA Insurance Brokers implemented eWAY Online Payments for Payment Processing. The deployment embedded eWAY Online Payments on GSA Insurance Brokers public pay online page, delivering a browser-based payment interface for customer self-service payments.
The implementation loaded eWAYs eCrypt.js client script and rendered the eWAY PayNow button as an inline widget, using a data-publicapikey attribute and configuration flags including data-currency set to AUD, data-allowedit enabled, and data-amount defaulting to 0. The front-end configuration also specified visual states via data-buttoncolor and data-buttonerrorcolor, and routed transaction responses to a site endpoint at https://gsaib.com.au/pay-online-status.
Operationally the eWAY Online Payments integration focused on web payments tied to billing and accounts receivable workflows, providing a public facing payment capture flow on the corporate website for Australian customers. The technical footprint centered on client-side encryption and payment submission through eCrypt.js, plus a server endpoint to receive payment result callbacks and support reconciliation and status handling within GSA Insurance Brokers payment operations.
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GSA Insurance Brokers Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2021 | 2021 |
In 2021, GSA Insurance Brokers deployed Microsoft 365 as its primary collaboration platform. The implementation supports a 100-employee Australian insurance brokerage and is referenced on the company website, indicating a tenant-based cloud deployment of Microsoft 365 for core office productivity and team collaboration.
The Microsoft 365 deployment centers on Collaboration capabilities, with a configuration oriented around Microsoft Teams for real-time communication, Exchange Online for enterprise email, SharePoint Online for document management and intranet content, and OneDrive for Business for user file sync and backup. Standard Collaboration workflows such as document co-authoring, scheduled meetings, and group chat channels are enabled to support broking operations and client-facing service teams.
Public site references to Microsoft 365 suggest the tenancy is used across corporate functions including broking, client services, administration and finance, rather than being limited to a single department. No named third party integrations are listed in source materials, so operational coverage should be assumed to consist of cloud-native Microsoft 365 services and native connectors.
Governance appears aligned with a centralized tenant model, using role-based administration, access controls and sharing policies to manage sensitive client and policy data. Organizational rollout likely emphasized user provisioning, mailbox and SharePoint site configuration, and basic compliance controls consistent with Collaboration platform deployments in regulated service businesses.
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GSA Insurance Brokers CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Salesforce | Legacy | Salesforce Pardot | Marketing Automation | CRM | n/a | 2016 | 2016 |
In 2016, GSA Insurance Brokers implemented Salesforce Pardot on their website. The deployment uses Salesforce Pardot as a Marketing Automation solution to capture and nurture inbound website leads for the Australian insurance brokerage.
Salesforce Pardot was configured to support form-based prospect capture, tracked landing pages, email automation, segmentation and program-driven nurture campaigns. Behavioral tracking and automated scoring logic were applied to website interactions to enable lead qualification and campaign segmentation within the Pardot environment.
The implementation is embedded in the public website to route prospects into the Pardot prospect database and to provide marketing users with self-service campaign and asset management. Operational ownership sits with marketing for campaign lifecycle and lead qualification, with standardized handoff workflows established to coordinate with sales for follow up and conversion activities.
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Marketing Automation, Customer Data Platform | CRM |
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2016 | 2016 |
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GSA Insurance Brokers PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2017 | 2017 |
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GSA Insurance Brokers IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at GSA Insurance Brokers
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| People and Culture Manager | Manager | HR | ||||
| Head Of Operations | Director | Finance | ||||
| Chief Executive Officer | CXO | Finance |
Apps Being Evaluated by GSA Insurance Brokers Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||