GSM Association
The Walbrook Building, 25 Walbrook,
London, EC4N 8AF,
United Kingdom
London, EC4N 8AF,
United Kingdom
44 20 7356-0600
Professional Services
GSM Association Technographics
GSM Association Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by GSM Association and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 800 GSM Association employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that GSM Association has purchased the following applications: Cisco Webex Meetings for Audio Video and Web Conferencing in 2017, Dropbox Business for Enterprise Content Management in 2020, iconectiv TruNumber for Caller ID in 2014 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems GSM Association is running and its propensity to invest more and deepen its relationship with Cisco Systems , Microsoft , Facebook or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing GSM Association revenues, which have grown to $300.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for GSM Association intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
GSM Association Tech Stack and Enterprise Applications
GSM Association Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cisco Systems | Legacy | Cisco Webex Meetings | Audio Video and Web Conferencing | Collaboration | n/a | 2017 | 2017 |
In 2017, GSM Association deployed Cisco Webex Meetings as its Audio Video and Web Conferencing solution to support remote collaboration and event delivery. GSM Association Cisco Webex Meetings Audio Video and Web Conferencing supports communications, events, and member engagement use cases and is surfaced on the GSMA website for public event access and participant join flows.
The implementation uses core Cisco Webex Meetings capabilities including scheduled and ad hoc meeting hosting, HD video and VoIP audio, screen sharing, meeting recording and playback, participant moderation controls, and registration and attendee management. Configuration emphasis included browser-based join and mobile client support to reduce participant friction, standardized meeting templates for consistent setup, and administrative controls for host privileges and recording retention.
Webex is integrated directly with the GSMA website to provide click to join and event landing pages, aligning public-facing event registration with live meeting sessions. Operational scope covers communications, events, and member engagement teams who coordinate scheduling, moderation, and content publishing, with centralized administrator roles and template governance to maintain consistent meeting and webinar experiences.
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Collaboration | Collaboration |
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2015 | 2015 |
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Collaboration | Collaboration |
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2017 | 2017 |
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GSM Association Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Dropbox | Legacy | Dropbox Business | Enterprise Content Management | Content Management | n/a | 2020 | 2020 |
In 2020, GSM Association implemented Dropbox Business as its Enterprise Content Management platform. The deployment is used on the GSM Association website for public content hosting and external facing file distribution, and it is also used internally for team file sharing across corporate channels. Dropbox Business provides centralized document management, access controls and collaboration capabilities to support content workflows and external publishing needs.
Deployed as a cloud based SaaS service, Dropbox Business delivers category aligned functionality such as file synchronization, permissioned sharing, metadata organization and collaborative editing workflows. The implementation scope covers corporate communications, marketing and professional services content operations for GSM Association staff of roughly 800 employees, providing consolidated content stewardship and role based governance. Governance practices emphasize centralized access controls and content lifecycle processes to support document retention and controlled external distribution.
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GSM Association CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| iconectiv | Legacy | iconectiv TruNumber | Caller ID | CRM | n/a | 2014 | 2014 |
In 2014, GSM Association implemented iconectiv TruNumber, a Caller ID application delivered as a cloud based Software as a Service solution. iconectiv TruNumber provides trusted global numbering databases and managed services to facilitate portability, prevent revenue share fraud and detect interconnection related revenue leakage while delivering deeper insights into call routing data.
The implementation centered on core numbering intelligence capabilities, including a centralized numbering database, portability management workflows, managed number administration and routing data analytics. Configuration emphasized data standardization and synchronization to support number provisioning and portability processes, and incorporated fraud prevention controls aligned with numbering and interconnect workflows.
Operational coverage extended to carrier operations, numbering administration and interconnection functions that require accurate routing and rating information, leveraging iconectiv TruNumber as a managed service for global numbering datasets. The deployment used iconectiv’s cloud based SaaS model to support continuous updates to numbering information and to provide operators and network teams with near real time routing visibility.
Governance and process changes focused on standardizing numbering governance and centralizing numbering intelligence to improve portability handling and interconnect reconciliation. The stated outcomes included prevention of revenue share fraud, mitigation of interconnection related revenue leakage and improved visibility into call routing data.
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CRM | CRM |
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2016 | 2016 |
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Customer Experience | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2012 | 2012 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2012 | 2012 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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GSM Association ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2016 | 2016 |
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IT Service Management | ITSM |
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2019 | 2019 |
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GSM Association PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Project Portfolio Management | PPM |
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2019 | 2019 |
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GSM Association TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2021 | 2021 |
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Governance, Risk and Compliance | TRM |
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2021 | 2021 |
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GSM Association IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Container Service | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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GSM Association CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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Secure Web Gateways (SWG) | CyberSecurity |
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2015 | 2015 |
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IT Decision Makers and Key Stakeholders at GSM Association
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by GSM Association Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from GSM Association IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the GSM Association digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD GSM Association Technographics
GSM Association is a Professional Services organization based in United Kingdom,
with around 800 employees and annual revenues of $300.0 million.
GSM Association operates a diverse technology stack with applications such as
Cisco Webex Meetings, Dropbox Business and iconectiv TruNumber,
covering areas like Audio Video and Web Conferencing, Enterprise Content Management and Caller ID.
GSM Association has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Cisco Systems, Dropbox and iconectiv.
GSM Association recently adopted applications including
Google Kubernetes (K8s) in 2022, Hotjar in 2021 and Salesforce Sales Cloud in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of GSM Association’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates GSM Association’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete GSM Association technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.