Chicago, 60613, IL,
United States
Guaranteed Rate Technographics
Guaranteed Rate Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Guaranteed Rate and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10000 Guaranteed Rate employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Guaranteed Rate has purchased the following applications: Advantage Systems AMB for ERP Financial in 2013, Ceridian Dayforce Benefits for Benefits Administration in 2021, Adobe WorkFront for Business Process Management in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Guaranteed Rate is running and its propensity to invest more and deepen its relationship with Advantage Systems , Dayforce , Equifax or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Guaranteed Rate revenues, which have grown to $2.50 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Guaranteed Rate intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Guaranteed Rate Tech Stack and Enterprise Applications
Guaranteed Rate ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Advantage Systems | Legacy | Advantage Systems AMB | ERP Financial | ERP | n/a | 2013 | 2014 |
In 2013, Guaranteed Rate deployed Advantage Systems AMB as an enterprise accounting application within its ERP Financial stack. Advantage Systems AMB was used to support core accounts payable and vendor management activities in the company finance organization.
Configuration and daily use centered on accounts payable invoice booking and vendor master maintenance, with staff entering invoices to the appropriate general ledger accounts and cost centers. The implementation supported vendor setup and edits, collection of vendor tax forms such as W-9, and routed invoices to office managers and designated check approvers and check signers as part of an approval workflow. Operational tasks also included restoring services in the event of vendor disconnection or interruption by coordinating payments and vendor communications through the AMB platform.
Operational coverage was concentrated in the Chicago finance office and impacted Accounts Payable, office management, and check approval functions. Governance practices were exercised through vendor onboarding rules, invoice routing to approvers, and maintenance of vendor records in Advantage Systems AMB. A Junior Accountant on the Guaranteed Rate AP team recorded invoices and completed AP processing using Advantage Systems AMB, performing AP work for the first time as part of the implementation.
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Guaranteed Rate HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Dayforce | Legacy | Ceridian Dayforce Benefits | Benefits Administration | HCM | n/a | 2021 | 2021 |
In 2021, Guaranteed Rate implemented Ceridian Dayforce Benefits to centralize and operationalize employee benefits workflows within its HR technology footprint. The deployment targeted Benefits Administration capabilities and was aligned with support for HR and Payroll functions across the firm and a population of approximately 10000 employees.
The implementation emphasized configuration and ongoing maintenance of Ceridian Dayforce Benefits together with core HR and Payroll modules, with the HRIS Analyst role focused on system support, organizational structure maintenance, configuration of benefits plans, and reporting development. Responsibilities included developing and maintaining recurring management and payroll reporting, auditing and enforcing HR data integrity governance, and coordinating system enhancements and testing activities.
Operational coverage is centered on HR and Payroll teams and extends to organizational stakeholders who rely on Dayforce for year end processing, ACA stewardship, and EEO reporting. The program incorporated targeted training for HR and other Dayforce users, and the HRIS Analyst provided technical expertise to support day to day administration and periodic projects that depend on the HRIS.
Governance and change management measures documented in role responsibilities include coordinating testing and implementation of new or modified system functionality, supporting data integrity governance plans, and acting as the escalation point for configuration and reporting issues. Ceridian Dayforce Benefits serves as the system of record for benefits administration and supports standardized processes for benefits configuration, reporting, and annual compliance activities.
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Core HR | HCM |
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2021 | 2021 |
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HR Compliance | HCM |
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2017 | 2017 |
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HR Compliance | HCM |
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2017 | 2017 |
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HR Service Delivery | HCM |
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2017 | 2017 |
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Learning and Development | HCM |
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2018 | 2018 |
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Payroll | HCM |
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2021 | 2021 |
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Recruiting, Applicant Tracking System, Candidate Relationship Management | HCM |
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2019 | 2019 |
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Guaranteed Rate ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe WorkFront | Business Process Management | ERP Services and Operations | n/a | 2021 | 2021 |
In 2021, Guaranteed Rate deployed Adobe WorkFront to manage web content production and project workflows for its public website. The deployment positions Adobe WorkFront as a Business Process Management platform to centralize intake, scheduling, and approval processes used by the companys marketing and digital teams.
Configuration centered on core project and task management, structured request intake forms, approval routing, workload assignment, and status dashboards. Automation was applied to approval gates and task dependencies within web publishing pipelines, and templates were implemented for recurring campaign and content production sequences. Adobe WorkFront was consumed as a cloud-hosted application to orchestrate work across content, design, and development handoffs using standard integration patterns and API-based connectors where required.
Operational coverage included marketing, digital experience, and web operations, consolidating requests and providing a single source of truth for campaign and page launches. Governance changes reinforced a standardized intake workflow, formal approval gating, and audit trails for web publishing, aligning work orchestration with editorial and release processes. Guaranteed Rate Adobe WorkFront Business Process Management supports the web content lifecycle and project orchestration across its marketing and digital functions.
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Insurance Claims Management | ERP Services and Operations |
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2017 | 2017 |
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Lease Management | ERP Services and Operations |
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2013 | 2013 |
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Loan Management | ERP Services and Operations |
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2020 | 2020 |
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Loan Management | ERP Services and Operations |
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2023 | 2023 |
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Guaranteed Rate Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Audio Video and Web Conferencing | Collaboration |
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2019 | 2019 |
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Collaboration | Collaboration |
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2016 | 2016 |
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Survey and Questionnaire | Collaboration |
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2022 | 2022 |
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Guaranteed Rate Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Digital Signing | Content Management |
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2021 | 2021 |
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Intelligent Document Processing | Content Management |
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2017 | 2017 |
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Guaranteed Rate CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Analytics | CRM |
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2017 | 2017 |
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Customer Data Platform | CRM |
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2019 | 2019 |
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Customer Experience | CRM |
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2017 | 2017 |
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Customer Experience | CRM |
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2021 | 2021 |
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Data Management Platform | CRM |
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2017 | 2017 |
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Data Management Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2017 | 2017 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Guaranteed Rate ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Remote Monitoring and Management | ITSM |
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2020 | 2020 |
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Guaranteed Rate SPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Incentive Compensation Management | SPM |
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2024 | 2024 |
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Guaranteed Rate TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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Governance, Risk and Compliance | TRM |
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2021 | 2021 |
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Treasury Management | TRM |
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2021 | 2022 |
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Guaranteed Rate PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2016 | 2016 |
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Transactional Email | PaaS |
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2020 | 2020 |
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Transactional Email | PaaS |
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2016 | 2016 |
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Guaranteed Rate IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Cloud Storage | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Servers, Storage and Networking | IaaS |
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2018 | 2018 |
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Guaranteed Rate CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2017 | 2017 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Guaranteed Rate
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Guaranteed Rate Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2025-12-03 | Guaranteed Rate | Evaluated | Zoho Corp. | Zoho Assist | Remote Monitoring and Management | ITSM |