Parsippany, 7054, NJ,
United States
Guidemark Health Technographics
Guidemark Health Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Guidemark Health and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 80 Guidemark Health employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Guidemark Health has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2014, Adobe Connect for Audio Video and Web Conferencing in 2018, WooCommerce for eCommerce in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Guidemark Health is running and its propensity to invest more and deepen its relationship with Oracle , Adobe Systems , Zoom Video Communications or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Guidemark Health revenues, which have grown to $8.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Guidemark Health intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Guidemark Health Tech Stack and Enterprise Applications
Guidemark Health ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2014 | 2014 |
In 2014, Guidemark Health implemented Oracle NetSuite ERP to consolidate its core finance operations. Oracle NetSuite ERP is used as the company's ERP Financial cloud platform, providing a centralized ledger and transaction processing foundation.
The implementation configured standard ERP Financial modules including General Ledger, Accounts Payable, Accounts Receivable, billing and collections, fixed assets management, and financial reporting. NetSuite was configured to support revenue recognition workflows and period close processes, with a standardized chart of accounts for consistent financial control.
Deployment followed a cloud SaaS architecture, with the application provisioned for the US based organization and accessed by finance, accounting, and revenue operations teams. The scope emphasized core accounting operations, invoicing, and billing workflows rather than enterprise scale multi entity consolidation.
Governance concentrated on role based access controls, approval routing for payables and billing, and formalized close checklists to streamline month end activities. The rollout approach was phased, beginning with core accounting modules and extending to billing and reporting, aligning operational workflows with the Oracle NetSuite ERP platform.
|
Guidemark Health Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Connect | Audio Video and Web Conferencing | Collaboration | n/a | 2018 | 2018 |
In 2018, Guidemark Health deployed Adobe Connect as its Audio Video and Web Conferencing platform. Guidemark Health uses Adobe Connect on their website, leveraging Adobe Connect for Audio Video and Web Conferencing to support client webinars, interactive briefings, and internal virtual meetings across the organization.
The Adobe Connect implementation is configured to provide persistent meeting rooms and scheduled webinar sessions, with standard conferencing capabilities such as screen and content sharing, session recording, chat and Q&A moderation, and attendee management. Configuration emphasizes centralized administration, including meeting templates, user role controls, and recording retention settings appropriate for an 80 person media firm.
Operational coverage extends to client-facing and internal communication workflows, with the Adobe Connect instance embedded on Guidemark Health’s website to surface live sessions and recordings to external attendees. Governance is executed through designated administrators who manage access, meeting moderation, and content archival workflows, ensuring consistent operational procedures for web-based events and virtual collaboration.
|
|
|
|
|
Audio Video and Web Conferencing | Collaboration |
|
2021 | 2021 |
|
|
|
|
|
Collaboration | Collaboration |
|
2015 | 2015 |
|
Guidemark Health eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Automattic | Legacy | WooCommerce | eCommerce | eCommerce | n/a | 2019 | 2019 |
In 2019, Guidemark Health deployed WooCommerce on its public website to enable eCommerce capabilities for the 80-employee media company. The implementation uses WooCommerce as the primary eCommerce layer, providing a customer-facing storefront and order capture directly on guidemarkhealth.com, consistent with a web-hosted plugin architecture supported by Automattic.
The deployment configures core eCommerce functional modules including product catalog management, shopping cart and checkout workflows, order management and fulfillment queues, tax and shipping rules, and promotional coupon capability. WooCommerce extensions and theme-based customizations are used to align the storefront experience with content and marketing assets, and administrative workflows are handled through the site content management interface.
Operational coverage centers on online sales and order processing, with the eCommerce capability embedded into the company website to serve marketing, sales and fulfillment functions across the business. Governance focuses on site-level administration, catalog publishing controls and checkout configuration, with extensibility available through plugin extensions for payment connectivity, reporting and inventory controls as needed.
|
Guidemark Health CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Marketing Automation | CRM |
|
2018 | 2018 |
|
|
|
|
|
Marketing Automation | CRM |
|
2020 | 2020 |
|
Guidemark Health ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Remote Monitoring and Management | ITSM |
|
2020 | 2020 |
|
Guidemark Health PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Transactional Email | PaaS |
|
2015 | 2015 |
|
Guidemark Health IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2015 | 2015 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2015 | 2015 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2019 | 2019 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2015 | 2015 |
|
IT Decision Makers and Key Stakeholders at Guidemark Health
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| CEO | CXO | Finance | ||||
| Chief Creative Officer | CXO | Finance | ||||
| CTO | CXO | Finance |
Apps Being Evaluated by Guidemark Health Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||