Tokyo, 107-6320,
Japan
Hakuhodo DY Holdings Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Hakuhodo DY Holdings and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 29386 Hakuhodo DY Holdings employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Hakuhodo DY Holdings has purchased the following applications: Astar Network for Blockchain Platform in 2023, Microsoft 365 for Collaboration in 2015, DocuSign eSignature for Digital Signing in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Hakuhodo DY Holdings is running and its propensity to invest more and deepen its relationship with Astar Network , Ethereum Foundation , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Hakuhodo DY Holdings revenues, which have grown to $6.44 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Hakuhodo DY Holdings intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Blockchain
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Astar Network | Legacy | Astar Network | Blockchain Platform | Blockchain | n/a | 2023 | 2023 |
In 2023, Hakuhodo DY Holdings deployed Astar Network as a Web3 platform to operationalize HAKUHODO KEY3, the Web3 business production company launched in December 2022 in partnership with Sota Watanabe. The deployment centers on Astar Network to enable blockchain-native marketing initiatives across creative production and audience engagement. This implementation is positioned inside HAKUHODO KEY3 as a dedicated business unit for Web3 productization and campaign engineering.
Astar Network was configured to support Web3 functional modules including token and NFT issuance workflows, smart contract orchestration for campaign mechanics, onchain identity and wallet management, and token-gated access controls for audience segmentation. Configuration emphasized developer tooling and environments for rapid prototype cycles, supporting content-to-claim flows and ownership transfer narratives common to decentralized applications. These capabilities were applied to marketing functions such as campaign design, community engagement, and experiential brand activations.
Operational scope is concentrated within HAKUHODO KEY3 and adjacent marketing and business development teams, aligning product production, creative operations, and campaign delivery to blockchain-enabled processes. Governance focused on establishing Web3 production practices and campaign orchestration workflows to manage smart contract release cycles and onchain asset lifecycle, with collaborative input from Astar Network leadership. Hakuhodo reports active next-generation marketing endeavors that leverage Astar Network to redefine how brands engage audiences.
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Blockchain Platform | Blockchain |
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2022 | 2022 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| DocuSign | Legacy | DocuSign eSignature | Digital Signing | Content Management | n/a | 2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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