Ringgold, 30736, GA,
United States
Happy Feet International Technographics
Happy Feet International Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Happy Feet International and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 80 Happy Feet International employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Happy Feet International has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2018, GoDaddy Webmail for Collaboration in 2016, Trimble Kuebix TMS for Transportation Management in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Happy Feet International is running and its propensity to invest more and deepen its relationship with Oracle , GoDaddy , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Happy Feet International revenues, which have grown to $10.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Happy Feet International intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Happy Feet International Tech Stack and Enterprise Applications
Happy Feet International ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2018 | 2018 |
In 2018, Happy Feet International implemented Oracle NetSuite ERP as its cloud ERP Financial system to centralize financial management and better connect distribution costs with accounting. The company operates nine shipping origin points and supplies more than 1,000 dealers and distributors across the lower 48 states, creating a need to align freight decisioning with corporate financial workflows.
The Oracle NetSuite ERP deployment focused on core financial modules including general ledger, accounts payable, and accounts receivable, and was configured to support order to cash flows tied to distribution operations. Configuration efforts emphasized automation of administrative workflows that had previously been manual, enabling faster invoice processing and clearer cost capture for shipments.
NetSuite ERP was integrated with Kuebix TMS to manage less than truckload and truckload shipping, to centralize carrier contract management, and to enable rate shopping for the most cost effective shipping options. This integration routed shipping transactions from nine origin points into the Oracle NetSuite ERP financial ledger, aligning logistics events with billing and freight cost accounting and touching logistics, operations, finance, and customer service functions.
Governance changes standardized carrier contract processes and shifted freight decision authority into an integrated TMS ERP workflow, supporting tighter operational controls and accountability. The joint Kuebix TMS and Oracle NetSuite ERP implementation delivered the stated outcome of savings and productivity improvements, and improved the companys ability to identify cost effective shipping rates and manage carrier relationships.
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Happy Feet International Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GoDaddy | Legacy | GoDaddy Webmail | Collaboration | Collaboration | n/a | 2016 | 2020 |
In 2016, Happy Feet International implemented GoDaddy Webmail as its primary hosted email platform. The deployment is classified in the Collaboration category and supports corporate email and internal communications for the company’s 80 employees in the United States. The implementation uses GoDaddy Webmail on the company domain and is surfaced through webmail interfaces and the standard mail protocols and access patterns typical of hosted email services.
Configuration emphasizes centralized mailbox provisioning and account administration through the GoDaddy Webmail admin console, with standard collaboration features such as shared calendars and contact lists aligned to the Collaboration category. Operational coverage spans customer service, sales, and administrative functions where email is the primary channel for order inquiries, vendor coordination, and internal coordination, and governance centers on platform-level user management and password controls within GoDaddy Webmail rather than on-premises infrastructure.
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Collaboration | Collaboration |
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2021 | 2015 |
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Happy Feet International SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Trimble | Legacy | Trimble Kuebix TMS | Transportation Management | SCM | n/a | 2019 | 2019 |
In 2019, Happy Feet International implemented Trimble Kuebix TMS for Transportation Management to centralize freight operations and address transportation and administrative cost drivers. The deployment focused on orchestrating freight planning and administrative processes across the manufacturer’s shipping workflow.
Trimble Kuebix TMS was configured to deliver transportation planning, carrier rate management, shipment booking, and freight invoice management, with automation applied to billing workflows and carrier communications. These functional modules supported standardized routing, centralized shipment visibility, and more consistent carrier engagement to improve customer service responsiveness.
The implementation integrated Trimble Kuebix TMS with NetSuite ERP to synchronize order and shipment data and to automate freight invoice posting into financial workflows. Integration enabled automated freight invoice management and reduced manual reconciliation between transportation and accounting systems.
Operational scope encompassed logistics, transportation, and finance functions, with governance and workflow changes routing freight invoices and carrier settlements through TMS-driven processes. As a result Happy Feet International lowered freight transportation and administrative costs, and improved carrier relationships and customer service, with Kuebix TMS producing six-figure savings and productivity improvements.
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Happy Feet International CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Customer Experience | CRM |
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2019 | 2019 |
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Happy Feet International IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2019 | 2016 |
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IT Decision Makers and Key Stakeholders at Happy Feet International
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Apps Being Evaluated by Happy Feet International Executives
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