Hassell
Wurundjeri Country 61 Little Collins Street,
Melbourne, 3000, VIC,
Australia
Melbourne, 3000, VIC,
Australia
61 3 8102-3000
Professional Services
Hassell Technographics
Hassell Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Hassell and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2300 Hassell employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Hassell has purchased the following applications: Microsoft Dynamics AX for ERP Financial in 2018, Oracle Cloud HCM Recruiting for Recruiting in 2017, Microsoft Power BI for Analytics and BI in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Hassell is running and its propensity to invest more and deepen its relationship with Microsoft , Visa , Oracle or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Hassell revenues, which have grown to $600.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Hassell intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Hassell Tech Stack and Enterprise Applications
Hassell ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Dynamics AX | ERP Financial | ERP | n/a | 2018 | 2018 |
In 2018, Hassell implemented Microsoft Dynamics AX as its ERP Financial platform. The deployment targeted the Australian Group of Companies with primary operational ownership in the Melbourne Group Finance team, aligning the application with studio-level finance functions across the firm’s multi-studio professional services footprint.
Microsoft Dynamics AX was configured to support core financial modules typical for an ERP Financial deployment, including general ledger maintenance, accounts receivable and customer receipts processing, inter-studio recharge invoicing, and cash and working capital reporting. The configuration supported time-related finance workflows relevant to architecture and design project accounting, and was used by finance staff such as Assistant Accountant and Senior Financial Accountant to keep the general ledger and secondary financial systems current.
The Dynamics AX implementation operated alongside secondary financial applications rather than as a single-point solution, with explicit operational coexistence with the company expense claim management system Fraedom and systems used to record and reconcile Group AMEX cards and leasing arrangements such as HP leasing. Operational coverage emphasized regular liaison between the Melbourne Group Finance team and individual studio finance teams to reconcile receipts, maintain intercompany recharge invoicing, and coordinate reporting across the Australian Group.
Governance centered on role-based operational ownership within Group Finance, with the Senior Financial Accountant accountable for GL integrity and the Assistant Accountant performing day-to-day reconciliations and expense management outside the ERP. The rollout emphasized procedural alignment for inter-studio recharge processes and ongoing training and system maintenance activities to sustain accurate financial reporting within Microsoft Dynamics AX and its adjacent financial systems.
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ERP Financial | ERP |
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2018 | 2018 |
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Expense Management | ERP |
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2012 | 2012 |
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Hassell HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Cloud HCM Recruiting | Recruiting | HCM | n/a | 2017 | 2017 |
In 2017, Hassell implemented Oracle Cloud HCM Recruiting to manage Recruiting workflows and the public candidate experience on its careers channels. Oracle Cloud HCM Recruiting is used as the applicant tracking and candidate experience layer, publishing job requisitions via Oracle candidate experience pages that are linked from Hassell’s website. The deployment focuses on core Recruiting capabilities including requisition creation, candidate application intake, candidate profile management, and requisition lifecycle workflows for hiring teams.
Operational ownership rests with Hassell Talent Acquisition and HR teams for the firm of 2300 employees in Australia, using Oracle Cloud HCM Recruiting to centralize recruitment processes across the organization. Configuration emphasis was placed on career site integration and role based hiring access with governance around requisition approvals and applicant review workflows. Integrations are evident on the corporate careers pages where job listings originate from Oracle candidate experience endpoints, keeping recruiting operations and external job posting synchronized.
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Hassell Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Power BI | Analytics and BI | Analytics and BI | n/a | 2016 | 2016 |
In 2016 Hassell deployed Microsoft Power BI as an Analytics and BI platform to centralize reporting and provide holistic performance and forecasting information across business units. The implementation consolidated data sources and provided a standardized reporting layer consumed by more than 100 Power BI end users including Executive board members, the CEO, and Regional and Market Sector senior management, while a related CRM Dynamics system serviced more than 200 users in Sydney, Australia.
The Microsoft Power BI implementation emphasized data modelling and ETL design, with a core data model defined for secure and efficient data sourcing. Standardised Power BI reports and dashboards were configured to present performance and forecasting across multiple time periods, and SSAS OLAP cubes were supervised as a composite reporting asset alongside Power BI ETL pipelines. Testing and development environments were maintained to support staged report development and performance monitoring.
Integrations included CRM Dynamics and AXs as primary source systems, with SQL Server queries used to capture and populate custom CRM Dynamics fields and database columns. Source system validation rules and scheduled data cleansing procedures were developed to preserve data integrity, and XML code was used for custom CRM Dynamics visualisations. The implementation supported ad hoc SQL based analysis for Business Development, HR, Finance, Marketing, and executive reporting needs.
Governance included liaising with project sponsors and stakeholders to scope functional requirements, producing solution demos for sign off, and formulating technical briefs and solution development critical paths for the IT team. The project supervised testing and deployment activities and established ongoing administration responsibilities for Power BI report ownership and SSAS cube performance. Microsoft Power BI was positioned as the central Analytics and BI tool linking reporting, ETL, OLAP, and CRM sourced data for operational and executive decision support.
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Hassell Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Audio Video and Web Conferencing | Collaboration |
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2019 | 2019 |
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Collaboration | Collaboration |
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2018 | 2018 |
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Hassell Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Web Content Management | Content Management |
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2019 | 2019 |
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Hassell CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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CRM | CRM |
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2012 | 2012 |
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Customer Experience | CRM |
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2017 | 2017 |
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Customer Experience | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Hassell PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Project Portfolio Management | PPM |
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2022 | 2022 |
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Hassell PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2019 | 2019 |
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Hassell IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Hassell CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Hassell
| First Name | Last Name | Title | Function | Department | Phone | |
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Chief Financial Officer | CXO | Finance | |
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Group Finance Manager | Manager | Finance | |
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Finance Manager | Manager | Finance | |
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Managing Director | Director | Finance | |
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Head of Technology | Director | IT | |
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Group Business Systems Manager | Manager | IT | |
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Apps Being Evaluated by Hassell Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Hassell IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Hassell digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Hassell Technographics
Hassell is a Professional Services organization based in Australia,
with around 2300 employees and annual revenues of $600.0 million.
Hassell operates a diverse technology stack with applications such as
Microsoft Dynamics AX, Oracle Cloud HCM Recruiting and Microsoft Power BI,
covering areas like ERP Financial, Recruiting and Analytics and BI.
Hassell has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Microsoft and Oracle.
Hassell recently adopted applications including
Bluescape in 2022, Salesforce Pardot in 2021 and Campaign Monitor Email Marketing in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Hassell’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Hassell’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Hassell technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.