Sandton, 2196,
South Africa
Heineken Beverages South Africa Technographics
Heineken Beverages South Africa Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Heineken Beverages South Africa and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 5400 Heineken Beverages South Africa employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Heineken Beverages South Africa has purchased the following applications: Visa Authorize.Net for Payment Processing in 2025, Swaven POP for Point Of Sale in 2024, MikMak for eCommerce in 2024 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Heineken Beverages South Africa is running and its propensity to invest more and deepen its relationship with Visa , Swaven , MikMak or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Heineken Beverages South Africa revenues, which have grown to $1.10 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Heineken Beverages South Africa intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Heineken Beverages South Africa Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Visa | Legacy | Visa Authorize.Net | Payment Processing | ERP Financial Management | n/a | 2025 | 2025 |
|
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Swaven | Legacy | Swaven POP | Point Of Sale | ERP Services and Operations | n/a | 2024 | 2024 |
|
eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| MikMak | Legacy | MikMak | eCommerce | eCommerce | n/a | 2024 | 2024 |
In 2024 Heineken Beverages South Africa deployed MikMak as an eCommerce application on its public website. The implementation centers on embedding MikMak to enable on-site shoppable experiences and product-level merchandising, positioning the application within the web commerce layer and under the remit of digital commerce and brand marketing teams.
Configuration work for MikMak focused on front-end widget deployment, content to product mapping, and analytics tagging to support product discovery and checkout workflows. Functional capabilities implemented align with typical eCommerce patterns, including interactive merchandising components, on-page buy flows, and measurement instrumentation to track engagement and campaign performance.
The MikMak deployment is embedded in the website front end and interfaces with the site content management and commerce flows to present product-level shopping experiences. Operational coverage explicitly includes digital commerce, brand marketing, and eCommerce merchandising functions within Heineken Beverages South Africa, and architecture follows a client-side integration model complemented by server-side product feed alignment.
Governance has been organized around content and merchandising workflows, with marketing controlling experience templates and eCommerce operations owning product catalog synchronization and tagging. Rollout is scoped to the public website, with iterative adjustments to widget placement and campaign mapping as the primary operational cadence.
|
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Call Center | CRM |
|
2023 | 2023 |
|
|
|
|
|
Customer Experience | CRM |
|
2018 | 2018 |
|
|
|
|
|
Customer Loyalty | CRM |
|
2023 | 2023 |
|
|
|
|
|
Data Management Platform | CRM |
|
2018 | 2018 |
|
|
|
|
|
Data Management Platform | CRM |
|
2018 | 2018 |
|
|
|
|
|
Data Management Platform | CRM |
|
2019 | 2019 |
|
|
|
|
|
Digital Advertising Platform | CRM |
|
2018 | 2018 |
|
|
|
|
|
Digital Advertising Platform | CRM |
|
2018 | 2018 |
|
|
|
|
|
Marketing Analytics | CRM |
|
2018 | 2018 |
|
|
|
|
|
Marketing Analytics, Data Management Platform | CRM |
|
2020 | 2020 |
|
|
|
|
|
Sales Automation, CRM, Sales Engagement | CRM |
|
2024 | 2024 |
|
|
|
|
|
Tag Management | CRM |
|
2018 | 2018 |
|
|
|
|
|
Tag Management | CRM |
|
2019 | 2019 |
|
ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Performance Management | ITSM |
|
2019 | 2019 |
|
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2020 | 2020 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2020 | 2020 |
|
|
|
|
|
Cloud Storage | IaaS |
|
2019 | 2019 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2018 | 2018 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2019 | 2019 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2023 | 2023 |
|
IT Decision Makers and Key Stakeholders at Heineken Beverages South Africa
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Heineken Beverages South Africa Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||