Heureka Czech Republic Technographics
Heureka Czech Republic Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Heureka Czech Republic and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 300 Heureka Czech Republic employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Heureka Czech Republic has purchased the following applications: Visa Authorize.Net for Payment Processing in 2025, Weekdone for Performance and Goal Management in 2020, Samba.ai for Artificial Intelligence Marketing in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Heureka Czech Republic is running and its propensity to invest more and deepen its relationship with Visa , Weekdone , Samba.ai or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Heureka Czech Republic revenues, which have grown to $55.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Heureka Czech Republic intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Heureka Czech Republic Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Visa | Legacy | Visa Authorize.Net | Payment Processing | ERP Financial Management | n/a | 2025 | 2025 |
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HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Weekdone | Legacy | Weekdone | Performance and Goal Management | HCM | n/a | 2020 | 2020 |
In 2020, Heureka Czech Republic implemented Weekdone to scale OKR adoption and centralize goal workflows, using Weekdone as its Performance and Goal Management platform. The initial rollout focused on the Product & Development process area and extended across Central/Eastern Europe to synchronize initiatives across multiple countries.
Heureka configured Weekdone to support OKR and KPI tracking for quarterly cycles, aligning team-level objectives with product roadmaps. Weekdone’s Performance and Goal Management capabilities were applied to establish a consistent cadence for setting, tracking, and reviewing quarterly OKRs across development and product teams, with configuration oriented toward team objectives and progress visibility.
Governance changes centralized objective-setting and reporting practices, standardizing OKR cadence and clarifying ownership across the region. The Weekdone deployment aligned over 50 teams on quarterly OKRs and improved transparency and autonomy among product and development groups, enabling synchronized initiatives across Heureka’s Central and Eastern European operations.
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Samba.ai | Legacy | Samba.ai | Artificial Intelligence Marketing | AI-Powered Application | n/a | 2016 | 2016 |
In 2016, Heureka Czech Republic implemented Samba.ai under the Artificial Intelligence Marketing category to power web and email personalization and to accelerate campaign preparation for its marketplace marketing CRM and marketing workflows in the Czech Republic. The deployment targeted the retailer marketplace use case, centralizing personalization for public web touchpoints and email channels and assigning primary ownership to the marketing team for campaign orchestration.
Samba.ai was configured to provide an automated personalization engine combined with audience segmentation and campaign template capabilities, enabling the marketing team to assemble campaigns faster. The implementation emphasized reusable templates, model-driven content selection, and automated audience pulls, which together reduced campaign build time from days to hours.
Operationally, Samba.ai was integrated into Heureka’s marketplace marketing workflows and CRM/marketing processes, ingesting customer behavior signals and product catalog context to inform recommendations and messaging. The scope of use remained focused on marketing and CRM functions within Heureka Czech Republic, with the system serving as the personalization and campaign-prep layer for web and email channels.
Governance shifted toward centralized campaign orchestration and standardized approval flows, embedding model outputs into existing marketing processes. The project delivered improved personalization and operational efficiency for the marketing team, with the explicit outcome of reduced campaign build time and faster campaign readiness.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Collaboration | Collaboration |
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2025 | 2025 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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Customer Experience | CRM |
|
2025 | 2025 |
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Marketing Automation | CRM |
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2025 | 2025 |
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Tag Management | CRM |
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2025 | 2025 |
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Tag Management | CRM |
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2025 | 2025 |
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Tag Management | CRM |
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2025 | 2025 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2025 | 2025 |
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IT Service Management | ITSM |
|
2025 | 2025 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Apps Development | PaaS |
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2025 | 2025 |
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Transactional Email | PaaS |
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2025 | 2025 |
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Transactional Email | PaaS |
|
2025 | 2025 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Content Delivery Network | IaaS |
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2025 | 2025 |
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Database Management, Open-Source Database | IaaS |
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2025 | 2025 |
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Domain Name System (DNS) | IaaS |
|
2024 | 2024 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Web Application Firewalls (WAF), Phishing Protection | CyberSecurity |
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2025 | 2025 |
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IT Decision Makers and Key Stakeholders at Heureka Czech Republic
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Heureka Czech Republic Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||