Bloomfield Hills, 48304, MI,
United States
Hi-Tex, Inc., d/b/a Crypton, Inc. Technographics
Hi-Tex, Inc., d/b/a Crypton, Inc. Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Hi-Tex, Inc., d/b/a Crypton, Inc. and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 50 Hi-Tex, Inc., d/b/a Crypton, Inc. employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Hi-Tex, Inc., d/b/a Crypton, Inc. has purchased the following applications: Microsoft 365 for Collaboration in 2020, Oracle NetSuite Commerce for eCommerce in 2013, Oracle Moat for Marketing Analytics in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Hi-Tex, Inc., d/b/a Crypton, Inc. is running and its propensity to invest more and deepen its relationship with Microsoft , Oracle , Automattic or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Hi-Tex, Inc., d/b/a Crypton, Inc. revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Hi-Tex, Inc., d/b/a Crypton, Inc. intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Hi-Tex, Inc., d/b/a Crypton, Inc. Tech Stack and Enterprise Applications
Hi-Tex, Inc., d/b/a Crypton, Inc. Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2020 | 2020 |
In 2020, Hi-Tex, Inc., d/b/a Crypton, Inc. deployed Microsoft 365 as its primary Collaboration platform. The deployment is visible on their public site, with Crypton using Microsoft 365 on their website, and was targeted at enabling company-wide productivity for a 50 employee consumer packaged goods organization.
The Microsoft 365 implementation emphasizes core Collaboration capabilities, including Exchange Online for email, Microsoft Teams for messaging and meetings, SharePoint and OneDrive for content management and file sharing, and Office applications for document creation and collaboration. Governance appears aligned with a centralized tenant model and role-based account provisioning to support marketing, operations, and product development workflows, providing structured document lifecycle management, internal messaging, and shared workspace functionality across the organization.
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Hi-Tex, Inc., d/b/a Crypton, Inc. eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite Commerce | eCommerce | eCommerce | n/a | 2013 | 2013 |
In 2013, Hi-Tex, Inc., d/b/a Crypton, Inc. deployed Oracle NetSuite Commerce as its primary eCommerce platform for direct to consumer and wholesale online sales. Oracle NetSuite Commerce powers storefront catalog management, merchandising, shopping cart and checkout workflows, and centralized order management consistent with eCommerce functional terminology. The deployment leveraged NetSuite Commerce cloud hosting and modular storefront capabilities to support product catalog, SKU management, pricing rules, and customer account workflows.
Implementation scope encompassed eCommerce, operations, and customer service teams, configuring Oracle NetSuite Commerce to handle product catalog ingest, pricing rules, order capture, and fulfillment orchestration across the company's operational footprint. Integrations were implemented to synchronize orders and inventory with Crypton internal back office systems and to support payment and shipping workflows. Governance established cross functional ownership for catalog updates, pricing control, and order exception handling, with a staged rollout for storefront and order management capabilities.
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eCommerce | eCommerce |
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2017 | 2017 |
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Hi-Tex, Inc., d/b/a Crypton, Inc. CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Moat | Marketing Analytics | CRM | n/a | 2019 | 2019 |
In 2019, Hi-Tex, Inc., d/b/a Crypton, Inc. deployed Oracle Moat as its Marketing Analytics solution on its public website. Oracle Moat was instrumented at the page level using the vendor measurement tag to capture viewability, attention and ad verification signals. The implementation focuses on web measurement across consumer facing product and marketing pages to support the company marketing and digital media function.
Oracle Moat provides core Marketing Analytics capabilities including viewability measurement, attention metrics and verification modules, which Crypton uses to standardize campaign reporting and media validation. Data captured by Oracle Moat is consumed by internal marketing workflows and reporting processes, establishing measurement governance and consistent verification standards for digital advertising while operating as a site level measurement layer.
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Marketing Automation | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Hi-Tex, Inc., d/b/a Crypton, Inc. PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2020 | 2020 |
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Hi-Tex, Inc., d/b/a Crypton, Inc. IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Hi-Tex, Inc., d/b/a Crypton, Inc.
| First Name | Last Name | Title | Function | Department | Phone | |
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CEO | CXO | Finance | |
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VP R&D | VP | R&D | |
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Co-Owner | CXO | Finance | |
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Apps Being Evaluated by Hi-Tex, Inc., d/b/a Crypton, Inc. Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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