Bengaluru, 560038,
India
HomeLane Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by HomeLane and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 3488 HomeLane employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that HomeLane has purchased the following applications: Acefone API connect for API Management in 2024, Amazon EC2 for Application Hosting and Computing Services in 2015, Acefone Contact Center Studio for Call Center in 2024 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems HomeLane is running and its propensity to invest more and deepen its relationship with Acefone , Amazon Web Services (AWS) , Zoho Corp. or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing HomeLane revenues, which have grown to $92.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for HomeLane intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Acefone | Legacy | Acefone API connect | API Management | PaaS | n/a | 2024 | 2024 | In 2024 HomeLane implemented Acefone API connect to modernize its high-volume pre-sales contact center and outbound dialer operations across India, classifying the project under Contact Center and Outbound Dialer. The deployment targeted CRM-connected outreach workflows used by pre-sales teams, with the stated objective of improving agent productivity and call connectivity in a national operational footprint. Acefone API connect was configured as the telephony API layer that orchestrates click-to-call and outbound dialer sessions, providing call session control, agent call-presence signaling, and CRM call logging consistent with Contact Center and Outbound Dialer capabilities. Configuration work focused on embedding API-driven click-to-call links within CRM workflows, standardizing outbound dialing logic, and instrumenting call metadata to feed agent interfaces for faster disposition and follow up. Integrations centered on a CRM linkage for outreach and call record synchronization, enabling agents to originate outbound calls directly from CRM records and to capture call outcomes back into sales workflows. The implementation was scoped to pre-sales contact center operations across India, aligning telephony session management with sales outreach processes and agent desktop interactions. Operational governance included staged rollout and agent onboarding to the new click-to-call and dialer flows, and monitoring of call connectivity and agent handling as primary operational metrics. The case study reports outcomes including 3x agent productivity and 1.8x increased call connectivity after the Acefone API connect implementation, reflecting measurable improvements in outreach effectiveness for HomeLane's pre-sales organization. | |
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Transactional Email | PaaS |
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2020 | 2020 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Amazon Web Services (AWS) | Legacy | Amazon EC2 | Application Hosting and Computing Services | IaaS | n/a | 2015 | 2015 | ||
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Acefone | Legacy | Acefone Contact Center Studio | Call Center | CRM | n/a | 2024 | 2024 | In 2024 HomeLane implemented Acefone Contact Center Studio, Apps Category , to support its high-volume pre-sales and sales outreach operations in India. The deployment targeted sales and presales functions and prioritized improvements to call connectivity and the automation of manual outreach workflows across HomeLane’s India organization. Acefone Contact Center Studio was configured to centralize call routing and automate repeatable outreach tasks, aligning agent desktops with standardized call handling, dispositioning and workflow automation consistent with contact center orchestration. Configuration work emphasized connectivity optimization and automation of manual handoffs to reduce agent friction while preserving scripted engagement flows for pre-sales and sales teams. The implementation included an integration with Salesforce as documented in Acefone’s customer reference, enabling CRM synchronization of call records and lead status updates to support sales and presales processes. Operational coverage focused on India based sales and presales sites, where the contact center integration streamlined call capture and case creation between the contact center platform and Salesforce. Governance centered on process standardization for outreach workflows and a staged rollout across sales functions, with training to align agents to the new automated routing and disposition processes. Outcomes reported in the case study include a three times improvement in agent productivity, 1.8 times increased call connectivity and a 94 percent answer rate following the Acefone Contact Center Studio implementation. | |
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Call Center | CRM |
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2024 | 2024 |
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Customer Engagement | CRM |
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2024 | 2024 |
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Customer Experience | CRM |
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2019 | 2019 |
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Digital Advertising Platform | CRM |
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2014 | 2014 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2015 | 2015 |
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Marketing Analytics | CRM |
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2017 | 2017 |
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Marketing Analytics | CRM |
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2023 | 2023 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2022 | 2022 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2024 | 2024 |
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Tag Management | CRM |
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2014 | 2014 |
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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Chatbots and Conversational AI | AI-Powered Application |
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2018 | 2018 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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Collaboration | Collaboration |
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2014 | 2014 |
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Collaboration | Collaboration |
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2022 | 2022 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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Governance, Risk and Compliance | TRM |
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2023 | 2023 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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Identity and Access Management (IAM) | CyberSecurity |
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2017 | 2017 |
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