Raymond, 43067, OH,
United States
Honda R&D Americas Technographics
Honda R&D Americas Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Honda R&D Americas and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1500 Honda R&D Americas employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Honda R&D Americas has purchased the following applications: Microsoft Power BI for Analytics and BI in 2015, Adobe Experience Cloud for Customer Experience in 2021, SS&C Blue Prism for Robotic Process Automation in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Honda R&D Americas is running and its propensity to invest more and deepen its relationship with Microsoft , SAP , Adobe Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Honda R&D Americas revenues, which have grown to $300.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Honda R&D Americas intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Honda R&D Americas Tech Stack and Enterprise Applications
Honda R&D Americas Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Power BI | Analytics and BI | Analytics and BI | n/a | 2015 | 2018 |
In 2015 Honda R&D Americas implemented Microsoft Power BI for Analytics and BI, publishing dashboard reports to the Power BI service to enable web navigation of developed dashboards. The deployment targeted the company research organization in the United States and was supported by an on-premises Microsoft data platform and Azure infrastructure to deliver enterprise reporting and analytics for R&D workflows. Honda R&D Americas Microsoft Power BI Analytics and BI supports reporting and data engineering functions across the research organization.
The implementation included development of complex SQL logic and BI artifacts, developers wrote stored procedures, common table expressions, temporary tables, triggers, functions, and views to consolidate data from multiple databases for Power BI and SSRS reporting. SQL Server 2014 was installed and configured in a Test environment with up-to-date service packs and several databases were migrated into that test instance. The team refreshed OLAP cubes and deployed SSAS cubes to the production server to serve multidimensional datasets to reporting layers.
Integration and data pipeline work used Microsoft Azure components and on-premises tooling, the team worked with Azure Storage, Azure Active Directory, Office365, Azure Data Factory, and Azure Storage Explorer. Data movement patterns included copying data from on-premises SQL Server into Azure Data Lake Store in ORC format and using ETL/ELT orchestration with SSIS and T-SQL procedures to prepare datasets. Power BI dashboards were published to the Power BI service to consume prepared data, and SSRS remained in use for paginated reporting.
Operational governance emphasized environment management and scheduled data refresh, the project documented Test and Production configuration including SQL Server setup and cube deployment processes. Access and authentication leveraged Azure AD and Office365 identities for Power BI service access. Performance and tuning activities were performed on Azure Data Lake and SQL Server to optimize big data analytics and reporting pipelines.
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Analytics and BI | Analytics and BI |
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2017 | 2018 |
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Honda R&D Americas CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Experience Cloud | Customer Experience | CRM | n/a | 2021 | 2021 |
In 2021, Honda R&D Americas implemented Adobe Experience Cloud on its public website. The deployment establishes Adobe Experience Cloud as the Customer Experience platform for hondaresearch.com, providing the foundation for site analytics, content delivery, and experience optimization across the public web presence.
Implementation concentrated on site-level Customer Experience capabilities, including tag management, behavioral analytics, audience segmentation, content personalization, and A/B testing orchestration. Configuration emphasized client-side tag deployment and a centralized measurement framework to support iterative content experiments and structured digital experience testing.
Operational ownership was aligned with digital marketing and web operations teams to govern audience definitions, measurement taxonomy, and testing workflows. Adobe Experience Cloud on the website supports business functions including digital marketing, user experience, and product research, and is instrumented for sitewide measurement and personalization.
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Honda R&D Americas PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SS&C Technologies | Legacy | SS&C Blue Prism | Robotic Process Automation | PaaS | n/a | 2017 | 2017 |
In 2017 Honda R&D Americas implemented SS&C Blue Prism as its Robotic Process Automation platform. The deployment established a multi-environment architecture for development, testing and live operations, with Interactive Clients, Resource PCs, Application Servers and Database Servers organized to support role-based development and runtime execution.
The implementation leveraged core Blue Prism components including Process Studio and Object Studio, work queues, calculations stage, Workflow Designer, Trigger Manager, Report Designer, Schedule Manager and Control Room for orchestration and monitoring. Development and configuration work used Blue Prism together with OpenSpan Studio and Visual C# .NET to build reusable processes and objects, with emphasis on maintainable, well structured automation constructs and organized test plans.
Integrations and operational tooling included SQL Server 2014 and MySQL for data validation queries, Quality Center for test management, Visual Studio 2015 for .NET development, and browser automation in HTML mode for web application interaction, along with Excel and Windows platform dependencies. Operational coverage was centered on Honda R&D Americas engineering operations, with explicit activity tied to the Torrance, CA site and RPA support across testing and data processing workflows.
Project governance followed Agile Scrum practices, with RPA developers translating business rules into automated processes, documenting designs, executing and testing automations, and surfacing risks and change requests to delivery and project managers. Runtime governance included Control Room based monitoring and troubleshooting, scheduled execution via Schedule Manager, and versioned process control to enforce maintainability and operational stability.
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IT Decision Makers and Key Stakeholders at Honda R&D Americas
Apps Being Evaluated by Honda R&D Americas Executives
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