Champaign, 61822, IL,
United States
Horizon Hobby Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Horizon Hobby and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 370 Horizon Hobby employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Horizon Hobby has purchased the following applications: SAP Business One for ERP Financial in 2010, InSync AI for Chatbots and Conversational AI in 2021, Microsoft 365 for Collaboration in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Horizon Hobby is running and its propensity to invest more and deepen its relationship with SAP , Oracle , Apple or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Horizon Hobby revenues, which have grown to $50.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Horizon Hobby intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP Business One | ERP Financial | ERP Financial Management | n/a | 2010 | 2011 |
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ERP Financial | ERP Financial Management |
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2022 | 2023 |
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Payment Processing | ERP Financial Management |
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2021 | 2021 |
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| InSync | Legacy | InSync AI | Chatbots and Conversational AI | AI-Powered Application | n/a | 2021 | 2021 |
In 2021, Horizon Hobby deployed InSync AI on its public website. The deployment uses InSync AI as a Chatbots and Conversational AI solution to provide customer-facing conversational support for e-commerce and customer service, handling product queries and guiding site navigation.
Horizon Hobby implemented InSync AI as a site-embedded conversational widget configured for product discovery, FAQ automation, guided navigation, and common order and shipping questions. The implementation scope was limited to the website and focused on customer service and e-commerce functions, operated by the company’s online support and merchandising teams, with the conversational layer handling initial triage and escalating complex issues to human agents when required.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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eCommerce | eCommerce |
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2020 | 2020 |
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Personalization and Product Recommendations | eCommerce |
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2020 | 2020 |
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Product Review Management | eCommerce |
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2020 | 2020 |
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Shipping Management | eCommerce |
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2016 | 2016 |
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Shipping Management | eCommerce |
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2018 | 2018 |
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SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Supply Chain Management | SCM |
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2022 | 2023 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Customer Experience | CRM |
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2020 | 2020 |
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Customer Support | CRM |
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2018 | 2018 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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IT Service Management | ITSM |
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2020 | 2020 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2022 | 2022 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2012 | 2012 |
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Application Hosting and Computing Services | IaaS |
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2007 | 2007 |
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Cloud Storage | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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