Host Analytics
101 Redwood Shores Parkway Suite 101,
Redwood City, 94065, CA,
United States
Redwood City, 94065, CA,
United States
1 650-249-7100
Consumer Packaged Goods
Host Analytics Technographics
Host Analytics Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Host Analytics and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 250 Host Analytics employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Host Analytics has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2016, Google Workspace (Formerly Google G-Suite) for Collaboration in 2013, Zoominfo Platform for Account Based Marketing in 2023 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Host Analytics is running and its propensity to invest more and deepen its relationship with Oracle , Google , Influitive or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Host Analytics revenues, which have grown to $80.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Host Analytics intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Host Analytics Tech Stack and Enterprise Applications
Host Analytics ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2016 | 2016 |
In 2016, Host Analytics implemented Oracle NetSuite ERP to establish a unified ERP Financial platform for its consumer packaged goods finance operations. The Oracle NetSuite ERP deployment targeted core financial modules including general ledger, accounts payable, accounts receivable, fixed assets management, and financial reporting, reflecting a finance centric ERP Financial configuration.
Configuration work emphasized role based access controls, multi entity accounting, and chart of accounts standardization to enable consolidated financial close and statutory reporting. The implementation centralized transaction processing and automated month end close and invoice workflows, supported by governance artifacts such as finance process documentation and staged cutover procedures to the Oracle NetSuite ERP environment, aligning accounting, treasury, and FP&A operations under a single transactional finance platform.
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Host Analytics Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2013 | 2013 |
In 2013, Host Analytics deployed Google Workspace (Formerly Google G-Suite) as its primary Collaboration platform. Host Analytics is using Google Workspace (Formerly Google G-Suite) on its website and as the central collaboration layer for company communications and content creation.
The implementation emphasizes core Google Workspace capabilities, including Gmail for enterprise email, Calendar for scheduling, Drive for cloud file storage, Docs and Sheets for real time document and spreadsheet collaboration, Slides for presentations, and Meet for video conferencing. Administrative features such as the Google Admin console, Groups for team access control, and Vault for retention and eDiscovery were applied to align platform functionality with corporate collaboration needs.
Deployment follows a cloud hosted SaaS model, leveraging Google Workspace multi tenant infrastructure and centralized administration to provision accounts, manage access, and enforce security policies. The deployment was scaled to serve the full employee base of about 250 staff, supporting cross functional teams with shared drives and collaborative authoring workflows.
Operational governance centers on centralized user and policy management, role based access controls, and standardization of real time collaboration workflows to reduce content fragmentation. The Host Analytics Google Workspace (Formerly Google G-Suite) Collaboration footprint functions as the primary platform for internal communication, document collaboration, and knowledge sharing across the organization.
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Event Management | Collaboration |
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2015 | 2015 |
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Host Analytics CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoominfo | Legacy | Zoominfo Platform | Account Based Marketing | CRM | n/a | 2023 | 2023 |
In 2023 Host Analytics implemented Zoominfo Platform. Host Analytics, a United States consumer packaged goods company with roughly 250 employees and 80000000 in revenue, deployed Zoominfo Platform as an Account Based Marketing solution on their website.
The implementation centers on web delivered Account Based Marketing workflows, embedding Zoominfo Platform on site to enable prospect identification and real time enrichment at lead capture. Configuration focused on account and contact enrichment, account list creation, intent signal capture, and on-site lead enrichment to support targeted outreach and account prioritization.
Operational coverage is directed at marketing and revenue teams, where enriched on-site data is used to drive segmentation, ideal customer profile based list management, and coordinated outreach. Governance emphasizes data stewardship for enriched records and process alignment between marketing and sales to operationalize ABM campaign orchestration.
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Account Based Marketing | CRM |
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2019 | 2019 |
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Customer Support | CRM |
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2014 | 2014 |
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Marketing Automation | CRM |
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2015 | 2015 |
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Host Analytics ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Incident Management | ITSM |
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2018 | 2018 |
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IT Service Management | ITSM |
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2018 | 2018 |
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Host Analytics PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2018 | 2018 |
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Host Analytics IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2013 | 2013 |
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Host Analytics CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2015 | 2015 |
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IT Decision Makers and Key Stakeholders at Host Analytics
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CMO | CXO | Finance | |
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CEO | CXO | Finance | |
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Executive Vice President, Sales | VP | Finance | |
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Apps Being Evaluated by Host Analytics Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Host Analytics IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Host Analytics digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Host Analytics Technographics
Host Analytics is a Consumer Packaged Goods organization based in United States,
with around 250 employees and annual revenues of $80.0 million.
Host Analytics operates a diverse technology stack with applications such as
Oracle NetSuite ERP, Google Workspace (Formerly Google G-Suite) and Zoominfo Platform,
covering areas like ERP Financial, Collaboration and Account Based Marketing.
Host Analytics has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Google and Zoominfo.
Host Analytics recently adopted applications including
Zoominfo Platform in 2023, Okta Identity Cloud in 2021 and 6sense Account Engagement Platform in 2019,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Host Analytics’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Host Analytics’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Host Analytics technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.