Hyundai Card
Building 1, Hyundai Card Building, 3 Uisadang-daero, Yeongdeungpo-gu,
Seoul, 7237,
South Korea
Seoul, 7237,
South Korea
82 213-86-15419
Banking and Financial Services
Hyundai Card Technographics
Hyundai Card Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Hyundai Card and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1146 Hyundai Card employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Hyundai Card has purchased the following applications: Oracle E-Business Suite for ERP Financial in 2018, Metadium for Blockchain Platform in 2018, Criteo Commerce Media Platform for Digital Advertising Platform in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Hyundai Card is running and its propensity to invest more and deepen its relationship with Oracle , Metadium , Criteo or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Hyundai Card revenues, which have grown to $1.59 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Hyundai Card intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Hyundai Card Tech Stack and Enterprise Applications
Hyundai Card ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle E-Business Suite | ERP Financial | ERP | n/a | 2018 | 2018 |
In 2018 Hyundai Card deployed Oracle E-Business Suite in an ERP Financial implementation that extended an Oracle Financials R12 program originally initiated for Hyundai Capital and Hyundai Card in November 2009. The program targeted integration of financial accounting and management accounting across the two independent organizations within the Hyundai Motor Group, seeking a consolidated accounting posture while corporate functions remained shared across HR, IT, business management, and public relations.
The implementation centered on Oracle E-Business Suite R12 financial modules, leveraging Oracle Financials R12 capabilities to automate core accounting workflows, streamline budget management, and accelerate profit and loss calculations. Configuration work focused on aligning general ledger processing and management accounting ledgers to produce a unified chart of accounts and consistent financial close procedures across both Hyundai Capital and Hyundai Card.
Operational coverage spanned the finance and corporate management departments of both organizations, delivering an integrated view of financial and management accounting activities to centralized decision makers. The deployment emphasized shared operational data across joint corporate services, enabling consolidated reporting and cross-entity financial reconciliation without introducing named third party system integrations.
Governance changes included centralizing financial reporting workflows and standardizing accounting process controls to support the single-view objective. According to Hyundai Capital and Hyundai Card stakeholders, the Oracle E-Business Suite implementation produced faster and more accurate decision-making, automated various accounting processes, and provided staff with an easier to use interface, while also streamlining budget management and profit and loss calculation routines.
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Hyundai Card Blockchain
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Metadium | Legacy | Metadium | Blockchain Platform | Blockchain | n/a | 2018 | 2018 |
In 2018 Hyundai Card commercialized Metadium's MetaID authentication module as part of a Blockchain Platform deployment to support customer identity, registration verification and secure authentication flows in South Korea. Metadium was incorporated into Hyundai Card registration and login processes to provide a production authentication path for customer onboarding.
The MetaID authentication module delivered decentralized identity and cryptographic authentication capabilities consistent with a Blockchain Platform, and was configured to instrument registration, login and identity verification workflows. Implementation focused on customer onboarding and authentication functions within Hyundai Card digital channels, integrating MetaID into existing registration and authentication stacks without vendor statements about other system integrations.
Operational scope was centered on finance customer identity operations at Hyundai Card in South Korea, with governance aligned to authentication lifecycle management, registration verification and identity proofing processes. The vendor reported commercialization of Metadium for Hyundai Card rather than a pilot, indicating MetaID was used in live registration and login flows.
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Hyundai Card CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Criteo | Legacy | Criteo Commerce Media Platform | Digital Advertising Platform | CRM | n/a | 2020 | 2020 |
In 2020, Hyundai Card implemented Criteo Commerce Media Platform on its website. The deployment targeted Digital Advertising Platform capabilities for commerce media, on-site audience creation, and ad personalization across customer journeys. Integration was executed through page-level tag deployment for event collection and a product catalog feed to enable product-level advertising and dynamic creative. Operational scope concentrated on Hyundai Card's digital marketing and e-commerce channels on the corporate website, supporting marketing and acquisition functions.
Configuration included campaign management, audience segmentation, product catalog ingestion, and real-time ad decisioning modules aligned with the Criteo Commerce Media Platform. The implementation emphasized tag governance and a standardized data layer for consistent event mapping, along with consent and privacy controls to meet regional requirements. The platform was instrumented to support programmatic activation and measurement workflows used by Hyundai Card's marketing and growth teams. This deployment positions Criteo Commerce Media Platform as the Digital Advertising Platform for Hyundai Card's web-based marketing operations.
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Marketing Automation | CRM |
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2018 | 2018 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Hyundai Card IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Hyundai Card
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Hyundai Card Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Hyundai Card IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Hyundai Card digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD Hyundai Card Technographics
Hyundai Card is a Banking and Financial Services organization based in South Korea,
with around 1146 employees and annual revenues of $1.59 billion.
Hyundai Card operates a diverse technology stack with applications such as
Oracle E-Business Suite, Metadium and Criteo Commerce Media Platform,
covering areas like ERP Financial, Blockchain Platform and Digital Advertising Platform.
Hyundai Card has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Metadium and Criteo.
Hyundai Card recently adopted applications including
Microsoft Azure Cloud Services in 2022, Salesforce Sales Cloud in 2021 and Criteo Commerce Media Platform in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Hyundai Card’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Hyundai Card’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Hyundai Card technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.