iCrossing
300 W 57th St 20th Floor,
New York, 10019, NY,
United States
New York, 10019, NY,
United States
1 212-649-3900
Media
iCrossing Technographics
iCrossing Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by iCrossing and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 900 iCrossing employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that iCrossing has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2016, Oracle Recruiting Cloud for Recruiting, Applicant Tracking System, Candidate Relationship Management in 2020, Microsoft Power BI for Analytics and BI in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems iCrossing is running and its propensity to invest more and deepen its relationship with Oracle , Microsoft , Cisco Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing iCrossing revenues, which have grown to $450.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for iCrossing intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
iCrossing Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP Financial Management | n/a | 2016 | 2016 |
In 2016, iCrossing implemented Oracle NetSuite ERP. The deployment targeted Oracle NetSuite ERP in the ERP Financial category and encompassed a coordinated program managing SRP, ERP, and CRM implementation along with a OneWorld localization project covering worldwide operations.
The implementation configured core financial modules including general ledger, accounts payable, accounts receivable, fixed assets, and multi-subsidiary consolidation, leveraging OneWorld capabilities for multi-currency processing and localized accounting rules. The SRP component addressed service resource planning and project accounting workflows, and CRM alignment ensured customer and order-to-cash transactions flowed into the financial ledger.
Operational coverage included finance, accounting, and professional services teams across global subsidiaries, with localized tax and statutory configuration applied per jurisdiction. Integrations were implemented to synchronize CRM transactional flows and to unify SRP project cost and revenue data with financial records in the Oracle NetSuite ERP system.
Governance established centralized financial control and a standardized chart of accounts while preserving localized operational configurations through OneWorld, with role based approval workflows and structured period close procedures. The rollout emphasized configuration standardization, localized compliance settings, and coordinated sequencing for worldwide operations.
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HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Recruiting Cloud | Recruiting, Applicant Tracking System, Candidate Relationship Management | HCM | n/a | 2020 | 2020 |
In 2020, iCrossing implemented Oracle Recruiting Cloud as its applicant tracking system. Oracle Recruiting Cloud is deployed as the ATS on iCrossing’s corporate careers site and is specifically used to manage candidate intake and the public candidate experience, aligned with Recruiting,Applicant Tracking System,Candidate Relationship Management. The implementation exposes the Oracle candidate portal for job postings and application submission, centralizing external hiring traffic through the vendor's candidate experience pages.
The configuration emphasizes core recruiting workflows common to Oracle Recruiting Cloud, including job requisition publication, application intake and candidate profile management, and candidate relationship management capabilities for nurture and outreach. Operational ownership sits with HR and Talent Acquisition teams who use the system for requisition approvals, candidate review, and interview orchestration, with role based access and hiring workflow rules enacted within the application. Governance focused on standardized hiring processes and careers site publishing controls, while day to day operations center on managing inbound web applications through Oracle Recruiting Cloud.
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Talent Sourcing, Talent Management | HCM |
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2014 | 2014 |
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Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Power BI | Analytics and BI | Analytics and BI | n/a | 2017 | 2018 |
In 2017, iCrossing implemented Microsoft Power BI to centralize performance reporting and analytics for client engagements and internal stakeholders. The deployment targeted Analytics and BI use cases, positioning Microsoft Power BI as the primary visualization and reporting layer for Paid Media, Organic Search, and CRM performance data.
The implementation included configured dashboards and report models to support high level executive views down to granular audience and geographic slices, using Microsoft Power BI for interactive visualizations and scheduled report refreshes. Development work included custom Python programs to create cloud based reporting tools and automated pipelines, plus a unique cloud querying system within Excel to enable automatic refreshing of reports and PowerPoint decks, while scripting was used to manipulate very large files with millions of rows for downstream visualization in Microsoft Power BI.
Microsoft Power BI was used alongside Datorama and common web analytics sources to aggregate multiple data sources, with data feeds from Paid Media platforms, CRM exports, Google AdWords, and Adobe Analytics informing the reports. Datorama functionality for connecting to third party APIs and automating data retrieval complemented Power BI visualizations, creating end to end data flow from source ingestion to dashboard consumption for a portfolio that included high revenue clients spending 30 million plus, such as Directv, Humana, and the NBA.
Operational governance emphasized project management and knowledge transfer, with the team spearheading technical training for new hires, assigning roles, and designating workflows, and serving as an internal liaison to resolve data discrepancies across teams. Business functions impacted included performance analytics, client advisory on KPI optimization such as CTR, CPC, and CPA, and centralized reporting operations using Microsoft Power BI within the Analytics and BI stack.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Audio Video and Web Conferencing | Collaboration |
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2021 | 2021 |
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Audio Video and Web Conferencing | Collaboration |
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2021 | 2021 |
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Collaboration | Collaboration |
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2021 | 2021 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Digital Signing | Content Management |
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2021 | 2021 |
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Web Content Management | Content Management |
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2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2021 | 2021 |
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Customer Experience | CRM |
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2021 | 2021 |
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Data Management Platform | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Tag Management | CRM |
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2021 | 2021 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2021 | 2021 |
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IT Service Management | ITSM |
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2021 | 2021 |
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PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Project Portfolio Management | PPM |
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2021 | 2021 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at iCrossing
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by iCrossing Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from iCrossing IT executives and key decision makers. This section highlights iCrossing's latest recorded technology evaluations, including Salesforce Marketing Cloud for Marketing Automation on 2024-08-27. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the iCrossing digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD iCrossing Technographics
iCrossing is a Media organization based in United States,
with around 900 employees and annual revenues of $450.0 million.
iCrossing operates a diverse technology stack with applications such as
Oracle NetSuite ERP, Oracle Recruiting Cloud and Microsoft Power BI,
covering areas like ERP Financial, Recruiting, Applicant Tracking System, Candidate Relationship Management and Analytics and BI.
iCrossing has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle and Microsoft.
iCrossing recently adopted applications including
Cisco Webex Meetings in 2021, Adobe Connect in 2021 and Microsoft 365 in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of iCrossing’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates iCrossing’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete iCrossing technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.