Saint-Macaire-en-Mauges, 49450,
France
IKKS GROUP Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by IKKS GROUP and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2610 IKKS GROUP employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that IKKS GROUP has purchased the following applications: Proximis Omni-Commerce Solution for eCommerce in 2015, Salesforce Sales Cloud for Sales Automation, CRM, Sales Engagement in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems IKKS GROUP is running and its propensity to invest more and deepen its relationship with Proximis , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing IKKS GROUP revenues, which have grown to $394.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for IKKS GROUP intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Proximis | Legacy | Proximis Omni-Commerce Solution | eCommerce | eCommerce | n/a | 2015 | 2015 |
In 2015, IKKS GROUP implemented Proximis Omni-Commerce Solution. The Proximis Omni-Commerce Solution was deployed as an eCommerce initiative to advance Unified Commerce objectives in collaboration with OneStep, aligning online and store selling channels under a single operational model.
The implementation emphasized Ship-from-Store capabilities to unify inventory and manage orders, delivering unified inventory visibility, order orchestration, and store fulfillment workflows. Configuration work focused on real-time stock reconciliation at the store level and automated order routing to enable store-based fulfillment and reduce channel fragmentation.
Proximis provided the retail expertise and platform services to connect online order flows with store inventory and execution processes, with integration touchpoints designed to surface store availability information into the order lifecycle. Operational coverage targeted retail store operations and online order management teams, creating a coordinated fulfillment footprint across IKKS and OneStep commercial activities.
Governance changes accompanied the rollout, introducing store fulfillment process controls and centralized inventory governance to support Ship-from-Store operations. Proximis provided ongoing support and advisory to boost the sales capacity of the Group, reinforcing the eCommerce to store orchestration model.
|
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Salesforce | Legacy | Salesforce Sales Cloud | Sales Automation, CRM, Sales Engagement | CRM | n/a | 2021 | 2021 |
In 2021, IKKS GROUP implemented Salesforce Sales Cloud to centralize customer records and orchestrate online lead capture. The deployment uses Salesforce Sales Cloud on the company's public website to capture prospects and route inquiries into the CRM. This implementation targets Sales Automation,CRM,Sales Engagement for IKKS GROUP's commercial sales and customer engagement functions.
Configuration focused on core Sales Cloud modules including lead and opportunity management, account and contact management, activity and task tracking, and sales engagement tooling such as email templates and sequence capabilities. Salesforce Sales Cloud was configured to model the retailer's account structures and sales stages, and to provide a centralized pipeline for retail and wholesale leads. Automation was applied to routing and task creation to accelerate follow up across sales teams.
Operational coverage centers on IKKS GROUP's commercial and ecommerce teams in France, with the website integration serving as the primary inbound channel for consumer and wholesale inquiries. Governance changes introduced standardized lead qualification criteria and unified sales stage definitions to align store, online, and commercial workflows under a single CRM process. Integrations are explicitly anchored to the public website connection as stated, and the deployment emphasizes Sales Automation,CRM,Sales Engagement capabilities to support front line sales operations.
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