INSP
3000 World Reach Drive,
Indian Land, 29707, SC,
United States
Indian Land, 29707, SC,
United States
1 803-578-1000
Media
INSP Technographics
INSP Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by INSP and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 750 INSP employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that INSP has purchased the following applications: AvidAscend for AP Automation in 2018, GumGum for Artificial Intelligence Marketing in 2021, Microsoft 365 for Collaboration in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems INSP is running and its propensity to invest more and deepen its relationship with AvidXchange , Microsoft , J.P. Morgan or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing INSP revenues, which have grown to $120.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for INSP intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
INSP Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| AvidXchange | Legacy | AvidAscend | AP Automation | ERP Financial Management | n/a | 2018 | 2019 |
In 2018, INSP implemented AvidAscend to provide AP Automation for its accounts payable function. The AvidAscend deployment targeted an electronic approval workflow for AP invoices and ran from February 2018 to May 2019.
The implementation delivered a configured electronic approval workflow for AP invoices, including invoice upload processing, approval routing and exception handling consistent with accounts payable controls. AvidAscend was configured to leverage Integration Manager to stage and upload invoice records directly into Great Plains, preserving invoice metadata and approval status as records moved toward ERP posting.
Operational scope centered on INSPs Accounts Payable organization and finance function, with the solution embedded into AP invoice lifecycle processes. The integration architecture used Integration Manager as the conduit between AvidAscend and Great Plains, maintaining alignment between invoice approvals and downstream posting in the ERP.
Governance changes focused on formalizing electronic approvals and routed authorization prior to ERP submission, standardizing approval routing and auditability across AP workflows. The engagement is recorded as a successful design and implementation of the AvidXchange electronic approval workflow for AP invoices, reflecting INSP AvidAscend AP Automation adoption during 2018 into 2019.
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ERP Financial | ERP Financial Management |
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2015 | 2015 |
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Payment Processing | ERP Financial Management |
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2015 | 2015 |
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GumGum | Legacy | GumGum | Artificial Intelligence Marketing | AI-Powered Application | n/a | 2021 | 2021 |
In 2021, INSP deployed GumGum on its website to support digital advertising and audience engagement. The deployment uses GumGum, classified under Artificial Intelligence Marketing, to drive on-site ad monetization and contextual delivery for the media publisher INSP in the United States.
The implementation is executed as a website-level integration, instrumenting GumGum across public pages to enable contextual advertising, attention-based targeting and on-site personalization, capabilities typical of Artificial Intelligence Marketing platforms. Configuration work emphasized campaign tagging, contextual taxonomy mapping and creative insertion rules, with marketing and advertising operations owning ongoing campaign setup and optimization workflows.
Operational coverage focuses on INSPs digital content, advertising operations and marketing teams, with governance arranged around site-level measurement, creative approval and tag management processes. The GumGum deployment was implemented via standard web tagging and tag manager patterns common to site-based AI marketing solutions, enabling INSP to align advertising delivery with editorial content and audience signals.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2020 | 2020 |
In 2020, INSP deployed Microsoft 365 to standardize enterprise collaboration across the organization. Microsoft 365 is used as the primary Collaboration platform and is surfaced on the corporate website, indicating an externally visible tenant presence alongside internal use.
The implementation centered on core Microsoft 365 Collaboration capabilities, with typical configurations that include Exchange Online for enterprise email, SharePoint Online for intranet and content management, Microsoft Teams for messaging and meetings, and OneDrive for personal file storage. The deployment was provisioned to support media business functions such as content production, programming, marketing, and corporate communications, with tenant level administration, centralized user and access controls, and governance directed at role based access to collaboration sites. The presence of Microsoft 365 features on the INSP website suggests surface integrations for content sharing or authentication flows, aligning INSP Microsoft 365 Collaboration with digital operations and internal communications.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2023 | 2023 |
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Marketing Automation | CRM |
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2014 | 2014 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2015 | 2015 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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EPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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EPM | EPM |
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2015 | 2015 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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IT Service Management | ITSM |
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2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2012 | 2012 |
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at INSP
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by INSP Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from INSP IT executives and key decision makers. This section highlights INSP's latest recorded technology evaluations, including Microsoft Dynamics 365 for Finance and Operations for ERP Financial on 2025-01-13. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the INSP digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD INSP Technographics
INSP is a Media organization based in United States,
with around 750 employees and annual revenues of $120.0 million.
INSP operates a diverse technology stack with applications such as
AvidAscend, GumGum and Microsoft 365,
covering areas like AP Automation, Artificial Intelligence Marketing and Collaboration.
INSP has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as AvidXchange, GumGum and Microsoft.
INSP recently adopted applications including
WO Traffic in 2023, GumGum in 2021 and OpenX OpenAudience in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of INSP’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates INSP’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete INSP technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.