AI Buyer Insights:

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Michelin, an e2open customer evaluated Oracle Transportation Management

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Michelin, an e2open customer evaluated Oracle Transportation Management

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Internet Generation Data, Technology Stack, and Enterprise Applications
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Microsoft Legacy Microsoft Azure Cloud Services Application Hosting and Computing Services IaaS n/a 2020 2020
Application Hosting and Computing Services IaaS 2014 2014
Content Delivery Network IaaS 2016 2016
Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Microsoft Legacy Microsoft 365 Collaboration Collaboration n/a 2015 2015
Collaboration Collaboration 2022 2022
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Adbot Legacy Adbot Digital Advertising Platform CRM n/a 2024 2024 In 2024, Herotel implemented Adbot for Google search campaign management. Adbot was deployed as a Marketing/Advertising application to centralize paid search operations and improve acquisition efficiency for Herotel's South African marketing organization. The implementation used Adbot's campaign optimisation module to configure automated bid strategies, CPC controls, and iterative optimisation workflows. Adbot handled campaign setup, keyword and audience targeting, budget allocation, and ongoing optimisation cycles, aligning directly with marketing and customer acquisition functions. Integrations focused on direct management of Google search campaigns, with Adbot adjusting bids and budgets in response to performance signals and reporting CPC metrics. Operational coverage was concentrated on Herotel's marketing team in South Africa, enabling tactical campaign execution to be automated while strategic oversight remained with internal marketers. Governance shifted day-to-day optimisation ownership to Adbot-driven processes, complemented by marketing-led review cadences and oversight. Herotel reported outcomes from the engagement including a click-through rate uplift to 30 to 40 percent, a reduction in cost-per-acquisition of roughly 75 percent, and cost-per-click around R3.30, which improved acquisition efficiency and freed marketing teams for higher-level strategic work.
Marketing Automation CRM 2021 2021
Tag Management CRM 2020 2020
ITSM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
IT Service Management ITSM 2021 2021
PPM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Project Portfolio Management PPM 2022 2022
PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Transactional Email PaaS 2022 2022
IT Decision Makers and Key Stakeholders at Internet Generation
First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Internet Generation Executives
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Internet Generation Technographics

Internet Generation is a Professional Services organization based in South Africa, with around 38 employees and annual revenues of $4.0 million.

Internet Generation operates a diverse technology stack with applications such as Microsoft Azure Cloud Services, Microsoft 365 and Adbot, covering areas like Application Hosting and Computing Services, Collaboration and Digital Advertising Platform.

Internet Generation has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Microsoft and Adbot.

Internet Generation recently adopted applications including Adbot in 2024, Slack Connect in 2022 and SmartSheet in 2022, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Internet Generation’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Internet Generation’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

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