Panchkula, 134109,
India
Intrigue Madtech India Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Intrigue Madtech India and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 15 Intrigue Madtech India employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Intrigue Madtech India has purchased the following applications: Counter Web Analytics for Analytics and BI in 2024, Google Cloud Platform (GCP) for Application Hosting and Computing Services in 2021, New Relic APM for Application Performance Management in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Intrigue Madtech India is running and its propensity to invest more and deepen its relationship with Counter , Google , Amazon Web Services (AWS) or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Intrigue Madtech India revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Intrigue Madtech India intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Counter | Legacy | Counter Web Analytics | Analytics and BI | Analytics and BI | n/a | 2024 | 2024 | In 2024 Intrigue Madtech India implemented Counter Web Analytics on its public website, deploying the application as its primary web measurement solution within the Analytics and BI category. The implementation focuses on capturing site-level behavioral data to support marketing and digital engagement measurement for the company headquartered in India. Counter Web Analytics was provisioned via client-side tracking to record pageviews and event interactions, and configured to surface standard analytics capabilities including session analysis, event tracking, and dashboard reporting. Configuration emphasized lightweight tagging and dashboarding to fit the companys 15-person operating model, with Counter Web Analytics dashboards used for recurring campaign and content performance reviews. Operational ownership rests with the marketing team and site administrators, who manage tagging, reporting cadence, and access to Counter Web Analytics data for sales and growth discussions. The deployment scope is the company website, there is minimal backend infrastructure change because data collection is handled at the browser level, and governance centers on role-based access and regular reporting workflows aligned to marketing and digital engagement functions. |
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Legacy | Google Cloud Platform (GCP) | Application Hosting and Computing Services | IaaS | n/a | 2021 | 2021 | |||
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2024 | 2024 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| New Relic | Legacy | New Relic APM | Application Performance Management | ITSM | n/a | 2017 | 2017 | ||
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Application Performance Management | ITSM |
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2020 | 2020 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
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Apps Development | PaaS |
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2016 | 2016 |
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Apps Development | PaaS |
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2021 | 2021 |
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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Chatbots and Conversational AI | AI-Powered Application |
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2019 | 2019 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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Collaboration | Collaboration |
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2020 | 2020 |
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Collaboration | Collaboration |
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2022 | 2022 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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Customer Experience | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2023 | 2023 |
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Marketing Analytics | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2023 | 2023 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Tag Management | CRM |
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2018 | 2018 |
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Tag Management | CRM |
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2020 | 2020 |
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ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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Payment Processing | ERP Financial Management |
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2020 | 2020 |
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Payment Processing | ERP Financial Management |
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2020 | 2020 |
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Payment Processing | ERP Financial Management |
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2025 | 2025 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2019 | 2019 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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Web Content Management | Content Management |
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2023 | 2023 |
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Web Content Management | Content Management |
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2019 | 2019 |
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Web Content Management | Content Management |
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2023 | 2023 |
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