Tulsa, 74133, OK,
United States
Jackie Cooper Nissan Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Jackie Cooper Nissan and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 120 Jackie Cooper Nissan employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Jackie Cooper Nissan has purchased the following applications: PureCars Digital Advertising for Digital Advertising Platform in 2023 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Jackie Cooper Nissan is running and its propensity to invest more and deepen its relationship with PureCars or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Jackie Cooper Nissan revenues, which have grown to $50.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Jackie Cooper Nissan intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| PureCars | Legacy | PureCars Digital Advertising | Digital Advertising Platform | CRM | n/a | 2023 | 2023 |
In 2023 Jackie Cooper Nissan deployed PureCars Digital Advertising, a Digital Advertising Platform, to support targeted vehicle sales campaigns in the Tulsa, Oklahoma market. The implementation bundled PureCars advertising with the AutoMiner CDP to enable audience identification and campaign orchestration for sales and marketing teams.
The AutoMiner CDP was used for CDP driven audience scoring and segmentation, producing prioritized lists of high probability buyers that fed PureCars Digital Advertising campaign workflows. Campaign configuration focused on targeted sales campaigns and attribution measurement, with the PureCars Digital Advertising application managing delivery and reporting across digital advertising channels.
Operational scope was concentrated on the Tulsa market and touched both marketing and dealership sales operations, aligning customer identification with frontline sales follow up. Using the CDP driven approach PureCars identified 405 likely buyers, generated dozens of customer conversations, and attributed 11 sales to the campaign, demonstrating measurable lift in vehicle sales.
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