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Kakao Entertainment
Location
Address: 17, Teheran-ro 103-gil, Gangnam-gu,
Seoul, x,
South Korea
Website
https://www.kakaoent.com/
Phone
82 2 2280-7700
Artw industry
Media
Employee
Revenue

Kakao Entertainment Technographics

Kakao Entertainment Software Purchases and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Kakao Entertainment and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 600 Kakao Entertainment employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Kakao Entertainment has purchased the following applications: Microsoft Azure Cloud Services for Application Hosting and Computing Services in 2021, Google Workspace (Formerly Google G-Suite) for Collaboration in 2021, Fluxicon Disco for Process Mining in 2019 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Kakao Entertainment is running and its propensity to invest more and deepen its relationship with Microsoft , Google , Fluxicon or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Kakao Entertainment revenues, which have grown to $200.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Kakao Entertainment intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Kakao Entertainment Data, Technology Stack, and Enterprise Applications
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Microsoft Legacy Microsoft Azure Cloud Services Application Hosting and Computing Services IaaS n/a 2021 2021
Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Google Legacy Google Workspace (Formerly Google G-Suite) Collaboration Collaboration n/a 2021 2021
Analytics and BI
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Fluxicon Legacy Fluxicon Disco Process Mining Analytics and BI n/a 2019 2019 In 2019, Kakao Entertainment implemented Fluxicon Disco for Process Mining to analyze user behavior in its Melon mobile streaming service. Melon generates voluminous mobile app log data that records service usage and new user sign-up events tied to KakaoTalk accounts, and Disco intake focused on user journeys during the day users registered via KakaoTalk. Using Fluxicon Disco the analytics team applied journey discovery workflows and sequence analysis to reconstruct end to end sign-up and early engagement paths, then classified new users into five behavioral segments. Fluxicon Disco's event log driven Process Mining approach enabled the team to surface characteristic sequences and variant funnels that explained why each segment signed up. The implementation ingested mobile app logs and KakaoTalk sign-up events, centering operational coverage on the Melon mobile application and first day user interactions. Business functions involved included product analytics, acquisition marketing, and campaign planning, with analysis artifacts handed off for targeted execution. Governance shifted toward analytics led segmentation and operationalizing behavioral variants, with findings forming the input for a planned targeted marketing campaign aimed at increasing each segment's CVR. Kakao Entertainment judged that process mining with Fluxicon Disco plays a central role in understanding new customers and is likely to contribute to maximizing earnings.
PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Transactional Email PaaS 2021 2021
IT Decision Makers and Key Stakeholders at Kakao Entertainment
First Name Last Name Title Function Department Email Phone
No data found
Show All Contacts
Apps Being Evaluated by Kakao Entertainment Executives
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD Kakao Entertainment Technographics

Kakao Entertainment is a Media organization based in South Korea, with around 600 employees and annual revenues of $200.0 million.

Kakao Entertainment operates a diverse technology stack with applications such as Microsoft Azure Cloud Services, Google Workspace (Formerly Google G-Suite) and Fluxicon Disco, covering areas like Application Hosting and Computing Services, Collaboration and Process Mining.

Kakao Entertainment has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Microsoft, Google and Fluxicon.

Kakao Entertainment recently adopted applications including Microsoft Azure Cloud Services in 2021, Google Workspace (Formerly Google G-Suite) in 2021 and Amazon SES in 2021, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Kakao Entertainment’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Kakao Entertainment’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Kakao Entertainment technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.