Karstadt
Karstadt Technographics
Karstadt Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Karstadt and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1400 Karstadt employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Karstadt has purchased the following applications: Microsoft Dynamics AX for ERP Financial in 2016, SAP HCM (HR) for Core HR in 2005, Salesforce Commerce Cloud for eCommerce in 2013 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Karstadt is running and its propensity to invest more and deepen its relationship with Microsoft , SAP , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Karstadt revenues, which have grown to $284.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Karstadt intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Karstadt Tech Stack and Enterprise Applications
Karstadt ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | SAP Retail | Microsoft Dynamics AX | ERP Financial | ERP | n/a | 2016 | 2016 |
In 2016, Karstadt implemented Microsoft Dynamics AX as its ERP Financial system. The deployment used Microsoft Dynamics AX Fashion configuration to align core financial controls with apparel retail requirements, and it replaced SAP Retail as the prior retail system.
Implementation focused on core financial modules typical for ERP Financial systems, including general ledger, accounts payable, accounts receivable, fixed asset accounting, cash and bank management, and statutory financial reporting. Microsoft Dynamics AX was configured to support retail master data structures for SKUs and assortment, and to align inventory valuation flows with financial postings.
The rollout covered finance, procurement, merchandising and store operations within Karstadt's German operations, centralizing the chart of accounts and standardizing accounting workflows. Governance emphasized process standardization and role based financial controls in Microsoft Dynamics AX, with phased activation by business unit to manage operational handover and data migration from SAP Retail.
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Karstadt HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP HCM (HR) | Core HR | HCM | n/a | 2005 | 2005 |
In 2005 Karstadt implemented SAP HCM (HR) to consolidate Core HR activities and centralize personnel development and training management within the retailer's HR organization. The deployment of SAP HCM (HR) was positioned to support HR and personnel development functions across the company and to formalize training, certification and HR controlling processes.
The implementation encompassed SAP HR modules for personnel development and training management, specifically SAP LSO with extensive customizing to match Karstadt Academy needs. Workstreams included editing and provisioning intranet pages for the Karstadt Academy, configuring target groups and HR processes for selection and career planning, and developing personnel development tools such as assessment systems and an authoring tool for course content.
Operational coverage focused on HR and personnel development departments, with SAP HCM (HR) used to instrument a HR and PE key figure matrix for HR controlling and to monitor roll-outs of processes and systems. The program also implemented and supported a compliance process with system based certification, and included the development and use of a learning management system to deliver and track training content.
Governance activities centered on process monitoring, system based certification controls and ongoing support for HR/PE workflows, with configuration and customization maintained as part of application support. The implementation narrative emphasizes module configuration, learning management, HR controlling instrumentation and governed roll-out monitoring rather than integrations with third party systems.
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Karstadt eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Salesforce | Legacy | Salesforce Commerce Cloud | eCommerce | eCommerce | n/a | 2013 | 2013 |
In 2013, Karstadt implemented Salesforce Commerce Cloud to power its public online storefront on karstadt.de. The deployment placed Salesforce Commerce Cloud as the retailer's primary eCommerce platform for web sales in Germany, consolidating the public website commerce layer on a cloud-hosted service.
The implementation centered on core eCommerce functions consistent with the category, including storefront presentation and multi-site storefront management, product catalog and merchandising configuration, shopping cart and checkout orchestration, content management for promotional pages, and order capture. Configuration likely leveraged Salesforce Commerce Cloud’s extensibility for cartridge-based customization and cloud service orchestration to align front-end merchandising with back-office order entry workflows.
Operational coverage focused on the karstadt.de website, bringing merchandising, web operations, and online marketing workflows onto a unified Commerce Cloud platform. Governance and process alignment emphasized platform-centric content and promotion management to streamline web merchandising and checkout experiences, while ongoing configuration and catalog management were positioned as the primary operational continuities for the eCommerce function.
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Karstadt ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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IT Service Management | ITSM |
|
2021 | 2021 |
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Karstadt IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
|
2020 | 2020 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Karstadt
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
|
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Human Resources Development Officer | Manager | HR | |
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Travel Office Manager / Head of Department | Director | Operations | |
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Personnel manager | Manager | Finance | |
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Apps Being Evaluated by Karstadt Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Karstadt IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Karstadt digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Karstadt Technographics
Karstadt is a Retail organization based in Germany,
with around 1400 employees and annual revenues of $284.0 million.
Karstadt operates a diverse technology stack with applications such as
Microsoft Dynamics AX, SAP HCM (HR) and Salesforce Commerce Cloud,
covering areas like ERP Financial, Core HR and eCommerce.
Karstadt has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Microsoft, SAP and Salesforce.
Karstadt recently adopted applications including
Atlassian Jira Service Desk in 2021, Hetzner in 2020 and Cloudflare CDN in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Karstadt’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Karstadt’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Karstadt technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.