Keskisuomalainen Technographics
Keskisuomalainen Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Keskisuomalainen and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2445 Keskisuomalainen employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Keskisuomalainen has purchased the following applications: Microsoft 365 for Collaboration in 2019, Hotjar for Customer Experience in 2015, Amazon EC2 for Application Hosting and Computing Services in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Keskisuomalainen is running and its propensity to invest more and deepen its relationship with Microsoft , Contentsquare , OpenX Software or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Keskisuomalainen revenues, which have grown to $240.7 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Keskisuomalainen intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Keskisuomalainen Tech Stack and Enterprise Applications
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2019 | 2019 |
In 2019, Keskisuomalainen implemented Microsoft 365 to support Collaboration across the organization and to extend collaboration capabilities to its public web properties. The deployment of Microsoft 365 served as a central collaboration platform for the media company, aligning internal communications and content workflows with the company website where Microsoft 365 services are surfaced.
The implementation emphasized core Microsoft 365 collaboration services, including cloud email and calendaring, team-based workspaces, and cloud document libraries. Configuration signals indicate use of SharePoint Online for content publishing and intranet functions, Microsoft Teams for synchronous collaboration and meetings, and Office client integration to support editorial and production workflows.
Operational coverage included editorial, marketing, and corporate teams, with the Microsoft 365 tenant used both for internal collaboration and to support web-facing content processes. The presence of Microsoft 365 on the company website suggests integration of content management and collaboration workflows with public site publication and editorial asset handoff.
Governance was organized around centralized tenant administration, role based access controls, and content permission policies to manage editorial publishing and compliance requirements. Administrative controls and classification policies were applied to align collaboration workflows with publishing processes and to provide a single collaboration platform for Keskisuomalainen, Microsoft 365, Collaboration, editorial and corporate business functions.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2015 | 2015 |
In 2015, Keskisuomalainen implemented Hotjar on its public website ksml.fi. The Hotjar deployment served as a client side behavioral analytics layer to support Customer Experience measurement, instrumenting pageviews and user sessions with a vendor hosted console. Functional modules implemented included heatmaps, session recordings, conversion funnel tracking, and on page feedback widgets through the Hotjar application.
Operational scope focused on digital product, UX, editorial, and marketing teams, who used Hotjar output to inform website content layout and interaction analysis. The implementation relied on a lightweight Hotjar JavaScript snippet embedded in page templates to capture interaction events, with analysis performed in the Hotjar application console and operationalized into existing UX and editorial workflows. Hotjar therefore served as the Customer Experience observation and qualitative research layer for Keskisuomalainen web properties.
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Amazon Web Services (AWS) | Legacy | Amazon EC2 | Application Hosting and Computing Services | IaaS | n/a | 2016 | 2016 |
In 2016 Keskisuomalainen began running its public website on Amazon EC2, using the service as primary compute capacity for its online presence. Amazon EC2 is used within the company’s Application Hosting and Computing Services footprint to host web servers and application runtime components that deliver news and editorial content. The deployment is focused on the public-facing site rather than broader enterprise applications.
Keskisuomalainen uses Amazon EC2 as its Application Hosting and Computing Services platform to support web publishing and site operations, with EC2 instances providing instance-based application hosting and compute orchestration for the web layer. Operational responsibility sits with digital operations and site reliability workflows, which provision and manage EC2 instances and related compute configurations to maintain the website. The implementation centers on application hosting and compute for content delivery and site availability, reflecting standard Application Hosting and Computing Services practices for media publishers.
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Backup as a Service (BaaS) | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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Disaster Recovery as a Service (DRaaS) | IaaS |
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2016 | 2016 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Keskisuomalainen
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Apps Being Evaluated by Keskisuomalainen Executives
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