KidKraft
KidKraft Technographics
KidKraft Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by KidKraft and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 350 KidKraft employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that KidKraft has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2018, Onit SimpleLegal for Legal Practice Management in 2019, Microsoft 365 for Collaboration in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems KidKraft is running and its propensity to invest more and deepen its relationship with Oracle , Amazon Web Services (AWS) , Onit or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing KidKraft revenues, which have grown to $40.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for KidKraft intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
KidKraft Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP Financial Management | One Pacific | 2018 | 2018 |
In 2018, KidKraft implemented Oracle NetSuite ERP to consolidate finance, sales operations and inventory management under an ERP Financial platform. The deployment used NetSuite OneWorld and was executed with One Pacific serving as the systems integrator.
The Oracle NetSuite ERP rollout focused on standard ERP Financial modules including general ledger, accounts payable and receivable, order to cash orchestration, and inventory control, with configuration for intercompany accounting and multi currency transaction handling. Automation of order workflows and inventory valuation processes were part of the configuration to align commercial and supply chain operations.
Operational coverage included finance, sales operations and inventory across KidKraft's domestic channels and its expanding international footprint, leveraging NetSuite OneWorld for multi subsidiary visibility. The implementation aligned transactional workflows to support consolidated financial reporting and centralized inventory visibility.
Governance changes instituted during the rollout included centralizing financial process ownership, formalizing sales operations workflows, and strengthening inventory governance across sites. One Pacific helped streamline these functions and their work propelled KidKraft to further increase their international expansion.
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Payment Processing | ERP Financial Management |
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2018 | 2018 |
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ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Onit | Legacy | Onit SimpleLegal | Legal Practice Management | ERP Services and Operations | n/a | 2019 | 2019 |
In 2019 KidKraft deployed Onit SimpleLegal as its Legal Practice Management platform to centralize legal billing and reporting. The implementation targeted corporate legal operations, with the objective of simplifying invoicing and providing line of sight into legal spend for budgeting and accounting reconciliation.
The deployment emphasized invoicing automation and billing analytics capabilities within Onit SimpleLegal, delivering an intuitive user experience that was easy to learn and adopt. KidKraft used Onit SimpleLegal to streamline and automate invoicing processes and to generate reports that analyze billing data for budgeting and to share with accounting.
Operational coverage focused on the General Counsel and finance accounting workflows, creating cross-functional alignment between legal and accounting teams. Reporting and budgeting outputs from Onit SimpleLegal were used to enhance budgeting processes and to standardize how legal spend is communicated across functions.
Governance and rollout prioritized rapid adoption and process standardization, with configuration of invoice workflows and reporting templates to support repeatable billing and review cycles. The stated outcomes from the Onit SimpleLegal deployment included time savings that allowed the GC to focus on more strategic initiatives, enhanced budgeting and reporting, and improved cross-functional alignment.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015, KidKraft implemented Microsoft 365 to provide Collaboration capabilities across corporate teams and web operations. The rollout leveraged Microsoft 365 core collaboration services such as email, document collaboration, and team workspaces to enable coordinated content creation and internal communication across marketing, merchandising, and customer service functions.
Microsoft 365 is surfaced on KidKraft’s website to support editorial workflows and to link site content updates to corporate document stores and team coordination processes. Operational governance emphasized tenant level access controls and policy administration, with deployment structured as a cloud tenant serving centralized corporate functions and website content operations.
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Collaboration | Collaboration |
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2021 | 2021 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2018 | 2018 |
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eCommerce | eCommerce |
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2017 | 2017 |
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Personalization and Product Recommendations | eCommerce |
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2019 | 2019 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Partner Relationship Management | CRM |
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2021 | 2021 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2016 | 2016 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2020 | 2020 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Content Delivery Network | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at KidKraft
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by KidKraft Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from KidKraft IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the KidKraft digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD KidKraft Technographics
KidKraft is a Retail organization based in United States,
with around 350 employees and annual revenues of $40.0 million.
KidKraft operates a diverse technology stack with applications such as
Oracle NetSuite ERP, Onit SimpleLegal and Microsoft 365,
covering areas like ERP Financial, Legal Practice Management and Collaboration.
KidKraft has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Onit and Microsoft.
KidKraft recently adopted applications including
CodeTwo Email Signatures in 2021, Klaviyo in 2021 and Impact Partnership Cloud in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of KidKraft’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates KidKraft’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete KidKraft technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.