Kinetic Worldwide APAC
27/F WPP Campus 399 Heng Seng Road JingAn District,
Shanghai, 200070,
China
Shanghai, 200070,
China
86 21 2307 7900
Communications
Kinetic Worldwide APAC Technographics
Kinetic Worldwide APAC Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Kinetic Worldwide APAC and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 150 Kinetic Worldwide APAC employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Kinetic Worldwide APAC has purchased the following applications: Infor SunSystems for ERP Financial in 2013, Telerik Sitefinity CMS for Web Content Management in 2012, Automattic Jetpack CRM for CRM in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Kinetic Worldwide APAC is running and its propensity to invest more and deepen its relationship with Infor , Progress Software , Automattic or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Kinetic Worldwide APAC revenues, which have grown to $20.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Kinetic Worldwide APAC intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Kinetic Worldwide APAC Tech Stack and Enterprise Applications
Kinetic Worldwide APAC ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Infor | Legacy | Infor SunSystems | ERP Financial | ERP | n/a | 2013 | 2013 |
In 2013, Kinetic Worldwide APAC implemented Infor SunSystems as its core accounting platform, deploying the solution to support finance operations under the ERP Financial category. The deployment anchored month end closing and routine management reporting workflows, specifically the production of profit and loss statements and balance sheets for monthly and quarterly management and global reporting requirements.
Operational configuration emphasized general ledger centricity, intercompany accounting and reconciliation capability, bank reconciliation and cash management, accounts payable workflows including invoice processing and vendor payments, accounts receivable collections and long overdue debt follow up, and expense claim processing. Infor SunSystems was used for data entry and journal posting, and operational users handled issuance of quotations, purchase orders, invoices and delivery orders as part of the accounting lifecycle.
The implementation supported cross-border coordination with overseas accounting teams in China, Thailand, Philippines, Malaysia, Indonesia, UK, India and additional jurisdictions, and the system served as the central ledger for interactions with banks and external auditors. Functional use extended to GST return preparation and filing workflows, monitoring company cash flow and liaison on banking matters, and preparation of monthly payments.
Governance and process design centered on establishing a recurring month end close cadence, intercompany reconciliation procedures, bank reconciliation and journal entry controls within Infor SunSystems, and defined responsibilities for audit liaison and reporting consolidation. Day to day operational governance included monitoring incoming invoices, following up on receivables with relevant parties, and executing ad hoc accounting duties assigned by the Finance Manager, all recorded in the SUN Accounting System implementation of Infor SunSystems.
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Kinetic Worldwide APAC Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Progress Software | Legacy | Telerik Sitefinity CMS | Web Content Management | Content Management | n/a | 2012 | 2012 |
In 2012, Kinetic Worldwide APAC deployed Telerik Sitefinity CMS as its primary web content platform for the corporate website. The deployment uses Telerik Sitefinity CMS to provide Web Content Management capabilities for Kinetic Worldwide APAC's digital presence in China and across its APAC communications footprint.
The implementation configured core Web Content Management modules including content authoring and page templating, multilingual content support, digital asset management, editorial workflows and scheduled publishing. Telerik Sitefinity CMS was configured to support marketing and communications workflows, content versioning and role based authoring, aligning with standard CMS functional taxonomy.
The system operates as the web facing CMS for the company's site and is managed by regional marketing and communications teams in APAC, with governance controls implemented around editorial approvals, publishing schedules and content ownership. The rollout emphasized centralized authoring, template governance and workflow automation to standardize site updates and establish consistent publishing controls.
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Kinetic Worldwide APAC CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Automattic | Legacy | Automattic Jetpack CRM | CRM | CRM | n/a | 2021 | 2021 |
In 2021, Kinetic Worldwide APAC deployed Automattic Jetpack CRM on their website, establishing a centralized customer record set for the regional organization. Automattic Jetpack CRM is being used as a CRM to capture inbound web leads, persist contact and organization data, and provide a single contact repository for APAC operations.
The implementation focuses on web-facing lead capture, contact management, tagging and segmentation, email communication workflows, and activity logging, with Automattic Jetpack CRM providing the core application functionality. Configuration emphasizes form-driven capture and record enrichment, along with workflow rules to classify leads and apply segmentation for communications and account follow up.
Operational scope centers on Kinetic Worldwide APAC teams based in China and neighboring APAC functions, supporting communications, marketing, and account management business functions. Governance changes included centralizing contact ownership and standardizing lead routing and handoff processes across teams, while administration is managed through the website-hosted CRM instance and internal digital operations.
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Customer Experience | CRM |
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2018 | 2018 |
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Customer Support | CRM |
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2015 | 2015 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Kinetic Worldwide APAC PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Project Portfolio Management | PPM |
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2021 | 2021 |
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Kinetic Worldwide APAC PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2019 | 2019 |
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Kinetic Worldwide APAC IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Kinetic Worldwide APAC CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2013 | 2013 |
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IT Decision Makers and Key Stakeholders at Kinetic Worldwide APAC
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Regional CFO | CXO | Finance | |
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Junior Financial Controller | Director | Finance | |
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Chief Operating Officer | CXO | Finance | |
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Finance assistant | Manager | Finance | |
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Director Global Financial Reporting | Director | Finance | |
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Financial controller | Director | Finance | |
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CEO Central Europe | CXO | Finance | |
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CEO Western Europe | CXO | Finance | |
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Director of Talent | Director | HR | |
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Head of Projects & Operations - Kinetic Active | Director | Finance | |
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EVP Finance | VP | Finance | |
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Global Head of Financial Planning & Analysis | Director | Finance | |
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Chief Operations Officer | CXO | Finance | |
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Head Of Digital | Director | Finance | |
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Assistant Financial Controller | Director | Finance | |
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COO | CXO | Finance | |
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Head of Innovation | Director | Finance | |
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Associate Finance Director | Director | Finance | |
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Associate Finance Director | Director | Finance | |
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Apps Being Evaluated by Kinetic Worldwide APAC Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Kinetic Worldwide APAC IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Kinetic Worldwide APAC digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Kinetic Worldwide APAC Technographics
Kinetic Worldwide APAC is a Communications organization based in China,
with around 150 employees and annual revenues of $20.0 million.
Kinetic Worldwide APAC operates a diverse technology stack with applications such as
Infor SunSystems, Telerik Sitefinity CMS and Automattic Jetpack CRM,
covering areas like ERP Financial, Web Content Management and CRM.
Kinetic Worldwide APAC has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Infor, Progress Software and Automattic.
Kinetic Worldwide APAC recently adopted applications including
Automattic Jetpack CRM in 2021, Citrix Wrike in 2021 and Amazon EC2 in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Kinetic Worldwide APAC’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Kinetic Worldwide APAC’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Kinetic Worldwide APAC technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.