KIT digital
1250 Broadway, Suite 1902,
NY, 10001, NY,
United States
NY, 10001, NY,
United States
1 646-553-4845
Consumer Packaged Goods
KIT digital Technographics
KIT digital Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by KIT digital and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 140 KIT digital employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that KIT digital has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2014, Cisco Webex Meetings for Audio Video and Web Conferencing in 2020, Hubspot CRM for CRM in 2014 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems KIT digital is running and its propensity to invest more and deepen its relationship with Oracle , Cisco Systems , HubSpot or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing KIT digital revenues, which have grown to $50.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for KIT digital intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
KIT digital Tech Stack and Enterprise Applications
KIT digital ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2014 | 2014 |
In 2014, KIT digital implemented Oracle NetSuite ERP to consolidate core finance systems for its consumer packaged goods operations. The deployment targeted finance and accounting operations within the companys United States business and is categorized as ERP Financial. KIT digital Oracle NetSuite ERP was provisioned as the primary system for transaction processing and statutory financial reporting.
Configuration emphasized ERP Financial capabilities including general ledger, accounts payable, accounts receivable, billing and revenue management, and financial reporting and close orchestration. The implementation included chart of accounts standardization, automated accounts receivable and accounts payable workflows, role based access controls and configurable journal and period close procedures. These functional modules were configured to support centralized financial control and consistent accounting practices.
Operational scope centered on finance, accounting and corporate reporting teams across KIT digitals United States operations, with governance layered to enforce segregation of duties and approval workflows. The rollout established standardized month end close processes, documented financial procedures and change control for configuration updates. The narrative positions Oracle NetSuite ERP as KIT digitals core ERP Financial system for the companys finance function.
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KIT digital Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cisco Systems | Legacy | Cisco Webex Meetings | Audio Video and Web Conferencing | Collaboration | n/a | 2020 | 2020 |
In 2020, KIT digital implemented Cisco Webex Meetings as its Audio Video and Web Conferencing solution. The deployment from Cisco Systems is surfaced directly on the corporate website where hosted meeting and webinar sessions are initiated for external engagement. KIT digital is a United States based consumer packaged goods firm with about 140 employees and approximately $50 million in revenue, which indicates a mid-market, website-centric conferencing deployment profile.
Cisco Webex Meetings was configured to support browser-based join flows and embedded meeting experiences on public site pages, providing standard Audio Video and Web Conferencing capabilities such as video and audio conferencing, screen sharing, host controls, and scheduled sessions. The implementation focuses on enabling customer-facing demos, webinar delivery, and real-time engagement from the website, aligning meeting scheduling and registration with the public content lifecycle.
Operational coverage spans external-facing functions including sales and marketing as well as internal collaboration, with governance centered on meeting configuration, participant access controls, and content moderation for site-hosted sessions. Administration and workflow orchestration emphasize web integration points and meeting policy configuration to maintain consistent behavior between the corporate website experience and internal meeting management using Cisco Webex Meetings.
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KIT digital CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot CRM | CRM | CRM | n/a | 2014 | 2014 |
In 2014, KIT digital deployed Hubspot CRM to manage website driven lead capture and customer relationship workflows. The implementation placed Hubspot CRM as a cloud hosted CRM integrated directly on the company website to capture and stage inbound contacts and marketing form submissions.
Functional modules implemented included contact record management, web form and landing page capture, email activity tracking, and sales pipeline management, reflecting standard CRM capabilities. Hubspot CRM was configured to centralize contact enrichment and to stage leads for follow up by commercial teams, using automated contact assignment and activity logging to preserve context.
Operational coverage focused on marketing and sales, with website level lead capture routed into sales queues and marketing segmentation lists. Governance emphasized centralized lead intake, role based access to customer records, and standardized follow up workflows to support consistent handoffs between marketing and sales.
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Marketing Automation | CRM |
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2021 | 2021 |
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KIT digital ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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IT Service Management | ITSM |
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2018 | 2018 |
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IT Service Management | ITSM |
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2021 | 2021 |
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KIT digital IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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KIT digital In-House
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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In-House | In-House |
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2013 | 2013 |
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IT Decision Makers and Key Stakeholders at KIT digital
| First Name | Last Name | Title | Function | Department | Phone | |
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Director of Corporate Finance | Director | Finance | |
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VP OVP Sales | VP | Sales | |
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VP Business Systems | VP | IT | |
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Apps Being Evaluated by KIT digital Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from KIT digital IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the KIT digital digital transformation priorities and AI adoption trends.
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FAQ - APPS RUN THE WORLD KIT digital Technographics
KIT digital is a Consumer Packaged Goods organization based in United States,
with around 140 employees and annual revenues of $50.0 million.
KIT digital operates a diverse technology stack with applications such as
Oracle NetSuite ERP, Cisco Webex Meetings and Hubspot CRM,
covering areas like ERP Financial, Audio Video and Web Conferencing and CRM.
KIT digital has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Cisco Systems and HubSpot.
KIT digital recently adopted applications including
Hubspot Marketing Automation in 2021, Freshservice in 2021 and Cisco Webex Meetings in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of KIT digital’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates KIT digital’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete KIT digital technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.