Purchase, 10577-2126, NY,
United States
Kobrand Corporation Technographics
Kobrand Corporation Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Kobrand Corporation and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 200 Kobrand Corporation employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Kobrand Corporation has purchased the following applications: Microsoft Dynamics 365 Business Central for ERP Financial in 2022, iCIMS Recruit Applicant Tracking System for Applicant Tracking System in 2012, Ruby Live Chat for Chatbots and Conversational AI in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Kobrand Corporation is running and its propensity to invest more and deepen its relationship with Microsoft , iCIMS , Ruby or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Kobrand Corporation revenues, which have grown to $30.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Kobrand Corporation intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Kobrand Corporation Tech Stack and Enterprise Applications
Kobrand Corporation ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Microsoft Dynamics NAV | Microsoft Dynamics 365 Business Central | ERP Financial | ERP | n/a | 2022 | 2022 |
In 2022, Kobrand Corporation migrated from Microsoft Dynamics NAV to Microsoft Dynamics 365 Business Central to consolidate core ERP Financial operations. The Microsoft Dynamics 365 Business Central implementation targeted order-to-cash, purchase-to-pay, inventory management, and core financial management to support Logistics, Accounting, and warehouse processes that coordinate distributor and retail orders.
Implementation included configuration of functional modules for general ledger, accounts payable, accounts receivable, inventory and warehouse management, sales order processing, and purchase order workflows, with explicit support for physical inventory counts as part of warehouse procedures. The deployment emphasized standardized order entry controls, automated order transmissions, and reconciled invoicing workflows to improve coordination between Customer Service, Logistics, and Accounting teams. Data migration mapping and conversion activities were performed from Microsoft Dynamics NAV into Microsoft Dynamics 365 Business Central to preserve transactional history.
Operational coverage centered on Logistics and Customer Service responsibilities for distributor and retail order coordination, inventory tracking across warehouses, and accounting reconciliations, reflecting the job-level requirements for order entry and inventory duties in Purchase, New York. Governance was adjusted to centralize transaction processing, implement role-based access for order entry and financial approvals, and document procedures for cycle counts and dispute resolution between sales and accounting functions. The Kobrand Corporation Microsoft Dynamics 365 Business Central ERP Financial deployment aligns system capabilities with supply chain and finance business functions.
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Kobrand Corporation HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| iCIMS | Legacy | iCIMS Recruit Applicant Tracking System | Applicant Tracking System | HCM | n/a | 2012 | 2012 |
In 2012, Kobrand Corporation implemented iCIMS Recruit Applicant Tracking System. The deployment is positioned as the company career site, with applicants routed through an embedded iCIMS career portal hosted at jobs-kobrandwineandspirits.icims.com, and iCIMS Recruit Applicant Tracking System serving as Kobrand's Applicant Tracking System for external hiring intake.
Configuration focuses on career site integration and candidate lifecycle workflows, leveraging standard Applicant Tracking System capabilities such as job posting, application capture, configurable requisition workflows, candidate status tracking, and applicant record centralization. Operational ownership is with Kobrand's HR and talent acquisition teams in the United States, and the implementation centralizes hiring pipelines on the public Kobrand website while aligning application processing to internal recruiting processes.
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Kobrand Corporation AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Ruby | Legacy | Ruby Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2021 | 2021 |
In 2021, Kobrand Corporation deployed Ruby Live Chat on its public website as a customer engagement channel. The deployment is categorized under Chatbots and Conversational AI and centers on the Ruby Live Chat web widget and agent console, providing real time messaging capability between site visitors and support staff. Kobrand Corporation implemented the full Ruby Live Chat application to surface chat invitations on product and contact pages and to capture chat transcripts for post interaction review. The Ruby Live Chat implementation emphasizes in browser session handling and message persistence consistent with cloud hosted conversational platforms.
The implementation scope covers customer service and ecommerce touchpoints, enabling live chat routing, agent presence, canned responses, and transcript capture for operational use by frontline teams. Configuration work focused on widget placement, business hours handling, and agent console provisioning to support live customer interactions, with typical governance around chat ownership and response workflows. Ruby Live Chat is integrated as the on site conversational layer, and its functional modules were used to centralize real time customer communication under the Chatbots and Conversational AI category.
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Kobrand Corporation Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Analytics and BI | Analytics and BI |
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2016 | 2018 |
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Kobrand Corporation CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Marketing Analytics | CRM |
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2021 | 2021 |
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Kobrand Corporation IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Kobrand Corporation
Apps Being Evaluated by Kobrand Corporation Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||