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Kreissparkasse Quedlinburg Data, Technology Stack, and Enterprise Applications
Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Adobe Systems Legacy Adobe Experience Manager Digital Asset Management Content Management n/a 2020 2020
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
NAVAX Software Legacy NAVAX Real Estate Leadbooster Lead Generation CRM n/a 2021 2021
In 2021 Kreissparkasse Quedlinburg implemented NAVAX Real Estate Leadbooster as part of NAVAXs Real Estate Financing suite, aligning the deployment with a broader NAVAX afb point-of-sale retail-finance rollout that went live in March 2021. The implementation targets Lead Generation through guided, customer-facing financing workflows and was executed to support end-to-end digital processes at the point of sale, contributing to the pilot that reported a roughly 10 percent uplift in sales financing. The NAVAX Real Estate Leadbooster implementation emphasized lead capture and guided qualification, configuring customer intake screens, eligibility checks, and digital application initiation to accelerate retail finance conversations. Configuration focused on orchestrating financing conversations at branch and point-of-sale touch points, with workflow logic to route qualified prospects into sales financing workflows and to flag leads for follow up by retail finance teams. Integrations centered on co-deployment with NAVAX afb point-of-sale retail-finance components, creating an operational handoff between lead generation workflows and point-of-sale financing execution. Operational scope covered branch sales and retail finance functions in Germany, and the rollout followed a pilot governance model to phase adoption, instrument user workflows, and consolidate feedback during the March 2021 pilot that informed wider operational rollout.
IT Decision Makers and Key Stakeholders at Kreissparkasse Quedlinburg
First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Kreissparkasse Quedlinburg Executives
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FAQ - APPS RUN THE WORLD Kreissparkasse Quedlinburg Technographics

Kreissparkasse Quedlinburg is a Banking and Financial Services organization based in Germany, with around 450 employees and annual revenues of $100.0 million.

Kreissparkasse Quedlinburg operates a diverse technology stack with applications such as Adobe Experience Manager and NAVAX Real Estate Leadbooster, covering areas like Digital Asset Management and Lead Generation.

Kreissparkasse Quedlinburg has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Adobe Systems and NAVAX Software.

Kreissparkasse Quedlinburg recently adopted applications including NAVAX Real Estate Leadbooster in 2021 and Adobe Experience Manager in 2020, highlighting its ongoing modernization strategy.

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