Landbrug and Fodevarer FMBA
Axelborg, Axeltorv 3,
Copenhagen, 1609,
Denmark
Copenhagen, 1609,
Denmark
45 33 39 40 00
Consumer Packaged Goods
Landbrug and Fodevarer FMBA Technographics
Landbrug and Fodevarer FMBA Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Landbrug and Fodevarer FMBA and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 186000 Landbrug and Fodevarer FMBA employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Landbrug and Fodevarer FMBA has purchased the following applications: Stripe Payments for Payment Processing in 2020, Microsoft 365 for Collaboration in 2021, Hotjar for Customer Experience in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Landbrug and Fodevarer FMBA is running and its propensity to invest more and deepen its relationship with Stripe , Microsoft , Typeform or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Landbrug and Fodevarer FMBA revenues, which have grown to $22.29 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Landbrug and Fodevarer FMBA intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Landbrug and Fodevarer FMBA Tech Stack and Enterprise Applications
Landbrug and Fodevarer FMBA ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Stripe | Legacy | Stripe Payments | Payment Processing | ERP | n/a | 2020 | 2020 |
In 2020, Landbrug and Fodevarer FMBA implemented Stripe Payments on its website. The deployment uses Stripe Payments in the Payment Processing category to capture online card payments and orchestrate web checkout flows for consumer transactions on the public-facing site. The implementation is web-centric, embedding Stripe-hosted payment elements and API-based authorization and capture workflows into the site checkout path.
Configuration focused on tokenization for stored payment methods and client-side payment elements to limit direct card handling on the site while enabling card acceptance and hosted checkout experiences aligned with Payment Processing functional practices. Operational scope centers on public e-commerce checkout and the customer payment lifecycle, with central commerce and finance team governance overseeing payment flows, reconciliation handoffs, and monitoring at the web platform level. Landbrug and Fodevarer FMBA uses Stripe Payments to manage customer payment flows in the Payment Processing category across its web sales channels.
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Landbrug and Fodevarer FMBA Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2021 | 2021 |
In 2021, Landbrug and Fodevarer FMBA deployed Microsoft 365 as its Collaboration platform, and its public website evidences active use of Microsoft 365 for web‑facing productivity and collaboration services. The implementation positions Microsoft 365 as the primary Collaboration application for corporate communication and document access workflows.
Microsoft 365 implementations in the Collaboration category typically incorporate core modules such as Exchange Online for email, SharePoint Online for document management and intranet pages, Microsoft Teams for synchronous collaboration, OneDrive for personal file sync, and the Office productivity apps for co authoring. Tenant provisioning, user and group configuration, centralized policy controls for access and content governance, and standard data retention and compliance settings are consistent configuration areas for this application.
Operationally the deployment addresses enterprise collaboration across corporate functions including communications, knowledge management, and cross functional teamwork, with centralized administration and role based access control to manage permissions and compliance. Governance patterns commonly include established administrative roles, policy driven access and compliance configurations, and staged user onboarding and adoption programs to align collaboration workflows with organizational processes.
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Survey and Questionnaire | Collaboration |
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2021 | 2021 |
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Landbrug and Fodevarer FMBA CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2019 | 2019 |
In 2019, Landbrug and Fodevarer FMBA deployed Hotjar on its public website as part of its Customer Experience tooling. The implementation is instrumented via Hotjar's JavaScript tracking snippet to capture qualitative user behavior across site pages. Hotjar is used to record heatmaps and session recordings and to collect on-site feedback for behavioral analysis.
Configuration emphasizes heatmaps, session recordings, on-site feedback polls and short surveys, aligning Hotjar functionality with digital marketing and user experience workflows. Data collection scope is limited to the public website and is incorporated into routine UX research and conversion analysis processes. Operational ownership is centered in digital marketing and web analytics functions which configure sampling and retention settings to manage data volume and privacy controls.
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Customer Experience | CRM |
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2019 | 2019 |
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Tag Management | CRM |
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2021 | 2021 |
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Landbrug and Fodevarer FMBA ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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IT Service Management | ITSM |
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2021 | 2021 |
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Landbrug and Fodevarer FMBA PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2021 | 2021 |
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Landbrug and Fodevarer FMBA IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2004 | 2004 |
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IT Decision Makers and Key Stakeholders at Landbrug and Fodevarer FMBA
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Landbrug and Fodevarer FMBA Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Landbrug and Fodevarer FMBA IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Landbrug and Fodevarer FMBA digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Landbrug and Fodevarer FMBA Technographics
Landbrug and Fodevarer FMBA is a Consumer Packaged Goods organization based in Denmark,
with around 186000 employees and annual revenues of $22.29 billion.
Landbrug and Fodevarer FMBA operates a diverse technology stack with applications such as
Stripe Payments, Microsoft 365 and Hotjar,
covering areas like Payment Processing, Collaboration and Customer Experience.
Landbrug and Fodevarer FMBA has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Stripe, Microsoft and Contentsquare.
Landbrug and Fodevarer FMBA recently adopted applications including
Microsoft 365 in 2021, Typeform in 2021 and Tealium IQ Tag Management in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Landbrug and Fodevarer FMBA’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Landbrug and Fodevarer FMBA’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Landbrug and Fodevarer FMBA technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.