Los Angeles Tourism & Convention Board
333 S. Hope St. 18th Floor,
Los Angeles, 90071, CA,
United States
Los Angeles, 90071, CA,
United States
1 213-624-7300
Non Profit
Los Angeles Tourism & Convention Board Technographics
Los Angeles Tourism & Convention Board Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Los Angeles Tourism & Convention Board and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 150 Los Angeles Tourism & Convention Board employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Los Angeles Tourism & Convention Board has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2007, Sojern for Guest Management in 2019, Microsoft 365 for Collaboration in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Los Angeles Tourism & Convention Board is running and its propensity to invest more and deepen its relationship with Oracle , Sojern , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Los Angeles Tourism & Convention Board revenues, which have grown to $15.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Los Angeles Tourism & Convention Board intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Los Angeles Tourism & Convention Board Tech Stack and Enterprise Applications
Los Angeles Tourism & Convention Board ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2007 | 2007 |
In 2007, Los Angeles Tourism & Convention Board implemented Oracle NetSuite ERP as its ERP Financial system to centralize finance and accounting functions. The deployment established Oracle NetSuite ERP as the ERP Financial backbone for the nonprofit, consolidating transaction processing, financial reporting, and treasury workflows under a single cloud system. This positioned the application to serve core business finance functions and accounting operations.
Configuration emphasized core financial modules, including general ledger, accounts payable, accounts receivable, fixed assets, budgeting, and consolidated financial reporting. The cloud native Oracle NetSuite ERP configuration used standardized chart of accounts and automated transaction posting to support period close orchestration and audit trail capabilities that align with ERP Financial operational patterns.
Operational scope covered the finance and accounting teams, encompassing payables processing, receivables management, fixed asset accounting, and budget controls. Governance activities focused on centralized financial controls, role based access controls, and standardized month end close workflows to formalize accounting procedures across the organization.
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Los Angeles Tourism & Convention Board ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Sojern | Legacy | Sojern | Guest Management | ERP Services and Operations | n/a | 2019 | 2019 |
In 2019, Los Angeles Tourism & Convention Board deployed Sojern for Guest Management on its consumer website discoverlosangeles.com. The implementation focused on centralizing on-site guest engagement and capturing visitor intent to support destination marketing and promotional campaigns.
Sojern was configured to capture session-level behavior, referral sources, and booking intent signals, supporting profile enrichment, audience segmentation, and campaign orchestration consistent with Guest Management functionality. The deployment used client-side instrumentation across key landing and conversion pages to enable real-time audience activation, remarketing workflows, and persistent visitor profiles.
Operational ownership was assigned to the marketing and digital experience teams, with use cases spanning visitor acquisition, campaign targeting, and destination promotions. Governance included tag management coordination and consent controls to align Sojern data collection with privacy requirements, and segmented audiences were exported for downstream campaign activation by advertising and email channels.
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Los Angeles Tourism & Convention Board Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015, Los Angeles Tourism & Convention Board implemented Microsoft 365 as a Collaboration platform. The organization uses Microsoft 365 on their website and as the primary cloud productivity and collaboration environment for staff operations.
Microsoft 365 deployment at the Los Angeles Tourism & Convention Board centers on core Collaboration capabilities, including Office desktop and web applications, Exchange Online email, SharePoint Online for content and intranet collaboration, OneDrive for file synchronization, and Microsoft Teams for real-time communication and meeting workflows. The implementation of Microsoft 365 supports standard collaboration workflows such as shared document authoring, calendar coordination, and team chat and conferencing.
Operational coverage spans the full employee base of about 150 staff across marketing, events and visitor services, and administrative functions, with centralized tenant administration and governance implemented through Microsoft 365 tenant controls. Governance focuses on role-based administration, user provisioning, sharing and external access policies, and content management procedures to align Collaboration behavior with organizational communications and event coordination needs.
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Los Angeles Tourism & Convention Board Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Content Management | Content Management |
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2016 | 2016 |
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Los Angeles Tourism & Convention Board CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Data Management Platform | CRM |
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2017 | 2017 |
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Data Management Platform | CRM |
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2016 | 2016 |
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Data Management Platform | CRM |
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2017 | 2017 |
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Data Management Platform | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2013 | 2013 |
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Digital Advertising Platform | CRM |
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2014 | 2014 |
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Digital Advertising Platform | CRM |
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2015 | 2015 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2013 | 2013 |
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Marketing Analytics | CRM |
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2017 | 2017 |
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Marketing Analytics | CRM |
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2017 | 2017 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Los Angeles Tourism & Convention Board ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2016 | 2016 |
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IT Service Management | ITSM |
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2018 | 2018 |
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Los Angeles Tourism & Convention Board IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2012 | 2012 |
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Content Delivery Network | IaaS |
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2012 | 2012 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Los Angeles Tourism & Convention Board
| First Name | Last Name | Title | Function | Department | Phone | |
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President and CEO | CXO | Finance | |
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Chief Marketing Officer | CXO | Marketing | |
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Vice President, Convention Sales | VP | Sales | |
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Apps Being Evaluated by Los Angeles Tourism & Convention Board Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Los Angeles Tourism & Convention Board IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Los Angeles Tourism & Convention Board digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD Los Angeles Tourism & Convention Board Technographics
Los Angeles Tourism & Convention Board is a Non Profit organization based in United States,
with around 150 employees and annual revenues of $15.0 million.
Los Angeles Tourism & Convention Board operates a diverse technology stack with applications such as
Oracle NetSuite ERP, Sojern and Microsoft 365,
covering areas like ERP Financial, Guest Management and Collaboration.
Los Angeles Tourism & Convention Board has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Sojern and Microsoft.
Los Angeles Tourism & Convention Board recently adopted applications including
comScore Activation in 2021, Fastly in 2021 and Wingify VWO in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Los Angeles Tourism & Convention Board’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Los Angeles Tourism & Convention Board’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Los Angeles Tourism & Convention Board technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.