AI Buyer Insights:

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Michelin, an e2open customer evaluated Oracle Transportation Management

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Michelin, an e2open customer evaluated Oracle Transportation Management

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Ma Hotel Management Tech Stack and Enterprise Applications

Ma Hotel Management Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft 365 Collaboration Collaboration n/a 2020 2020
Collaboration Collaboration 2021 2021
Ma Hotel Management Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
BlueMatrix Legacy BlueMatrix Content Management Content Management n/a 2021 2021
In 2021, Ma Hotel Management implemented BlueMatrix as its Content Management solution on its website. The deployment centers on the corporate public website hosted for the Australia-based hotel group and is sized to support a 40 person organization with centralized content control and web publishing needs. The BlueMatrix implementation focuses on core Content Management capabilities including content authoring and templating, digital asset management, editorial approval workflows, role based permissions, and scheduled publishing. Configuration emphasizes reusable templates and structured content fields to support consistent room, amenity, and promotional pages, while category-aligned automation addresses publishing cadence and version control. Integrations are limited to the public website, where BlueMatrix is embedded as the content delivery and management layer. Operational scope covers marketing and web operations teams responsible for editorial governance, with workflow changes centered on editorial approval gates, role segregation for authors and publishers, and staged content rollouts to production. The implementation reads as a web-focused Content Management deployment using BlueMatrix to centralize editorial processes and digital asset handling for the hotel’s online presence.
Digital Signing Content Management 2023 2023
Ma Hotel Management CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
ActiveCampaign Legacy ActiveCampaign Marketing Automation CRM n/a 2019 2019
In 2019, Ma Hotel Management implemented ActiveCampaign as its Marketing Automation solution. The deployment uses ActiveCampaign on the company website to capture guest inquiries and newsletter signups, embedding site forms and tracking hooks that feed contact records into automated email and event driven workflows. Configuration emphasizes contact list segmentation, email campaign templates, and automation workflow orchestration consistent with Marketing Automation functional workflows, with ActiveCampaign serving as the central system for guest marketing and communications. Operational ownership is held by the marketing and guest communications functions, governance focuses on centralized list management and consent capture for web leads, and the implementation scope is web‑first with data flowing from site interactions into ActiveCampaign for ongoing engagement.
Marketing Automation CRM 2020 2020
Sales Automation, CRM, Sales Engagement CRM 2021 2021
Ma Hotel Management ITSM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
IT Service Management ITSM 2022 2022
Ma Hotel Management PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Transactional Email PaaS 2018 2018
Transactional Email PaaS 2020 2020
Ma Hotel Management IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2018 2018
Application Hosting and Computing Services IaaS 2019 2019

IT Decision Makers and Key Stakeholders at Ma Hotel Management

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Ma Hotel Management Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Ma Hotel Management IT executives and key decision makers. This section highlights Ma Hotel Management's latest recorded technology evaluations, including Google Tag Manager for Tag Management on 2026-03-11, Oracle Utilities Customer Care and Billing for Utilities Customer Care and Billing on 2025-10-22, and SS&C Technologies Precision LM for Loan Management on 2025-08-25. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Ma Hotel Management digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
2026-03-11 Ma Hotel Management Evaluated Google Google Tag Manager Tag Management CRM
2025-10-22 Ma Hotel Management Evaluated Oracle Oracle Utilities Customer Care and Billing Utilities Customer Care and Billing CRM
2025-08-25 Ma Hotel Management Evaluated SS&C Technologies SS&C Technologies Precision LM Loan Management ERP Services and Operations
FAQ - APPS RUN THE WORLD Ma Hotel Management Technographics
Ma Hotel Management is a Leisure and Hospitality organization based in Australia, with around 40 employees and annual revenues of $50.0 million.
Ma Hotel Management operates a diverse technology stack with applications such as Microsoft 365, BlueMatrix and ActiveCampaign, covering areas like Collaboration, Content Management and Marketing Automation.
Ma Hotel Management has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Microsoft, BlueMatrix and ActiveCampaign.
Ma Hotel Management recently adopted applications including DocuSign eSignature in 2023, Atlassian Jira Service Desk in 2022 and CodeTwo Email Signatures in 2021, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Ma Hotel Management’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Ma Hotel Management’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Ma Hotel Management technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.