Foz do Iguacu, n/a,
Brazil
Mabu Hoteis & Resorts Brazil Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Mabu Hoteis & Resorts Brazil and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1100 Mabu Hoteis & Resorts Brazil employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Mabu Hoteis & Resorts Brazil has purchased the following applications: Visa Authorize.Net for Payment Processing in 2021, Omnibees CRM and Marketing Automation for Marketing Automation, CRM in 2024, New Relic APM for Application Performance Management in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Mabu Hoteis & Resorts Brazil is running and its propensity to invest more and deepen its relationship with Visa , Omnibees , New Relic or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Mabu Hoteis & Resorts Brazil revenues, which have grown to $80.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Mabu Hoteis & Resorts Brazil intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Visa | Legacy | Visa Authorize.Net | Payment Processing | ERP Financial Management | n/a | 2021 | 2021 |
|
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Omnibees | Legacy | Omnibees CRM and Marketing Automation | Marketing Automation, CRM | CRM | n/a | 2024 | 2024 |
In 2024, Mabu Hotéis & Resorts implemented Omnibees CRM and Marketing Automation in Brazil. The deployment focused on the Foz do Iguaçu property and aligned marketing and booking workflows under the Marketing Automation,CRM category.
The implementation used Omnibees Motor de Campanha for marketing automation together with Motor de Reservas and Central de Reservas to streamline campaign landing pages and the end to end booking journey. Omnibees CRM and Marketing Automation was configured to automate campaign to booking handoffs, standardize landing page conversion paths, and support mobile first booking flows common to hotel ecommerce.
Operational coverage emphasized reservations and marketing teams at the Foz do Iguaçu site, shifting campaign execution into a centralized campaign engine and routing confirmed bookings through the Central de Reservas. The project went live around 2024 and integrated campaign orchestration with the reservation engines to shorten the path from marketing touch to confirmed booking.
Mabu reported a doubling of conversion rates following the implementation, alongside cited growth in mobile bookings and more efficient reservation handling as primary outcomes.
|
ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| New Relic | Legacy | New Relic APM | Application Performance Management | ITSM | n/a | 2019 | 2019 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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|
Content Delivery Network | IaaS |
|
2024 | 2024 |
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