AI Buyer Insights:

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Macken Realty Data, Technology Stack, and Enterprise Applications
Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft 365 Collaboration Collaboration n/a 2022 2022
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
IDX Boost Legacy IDX Boost Lead Generation Lead Generation CRM n/a 2022 2022
In 2022, Macken Realty implemented IDX Boost Lead Generation on their website. IDX Boost Lead Generation is deployed to support on-site property inquiry flows and capture prospective buyer and seller contacts, aligning with the firms Lead Generation needs for a small, 12-person real estate operation. The implementation centers on embedded listing search and lead capture components, configured to present contact prompts on listing and property detail pages. Functional modules include lead capture forms, property search widgets that surface listing context with inquiry triggers, and client-side scripts to persist session and inquiry data for follow up, consistent with standard Lead Generation capabilities. Operational coverage is limited to Macken Realtys public website where leads are collected and routed into the firms inbound response workflows used by sales and marketing staff. Governance is organized around site-level configuration and form handling, with ongoing administration performed by internal staff using IDX Boosts configuration controls and documented form validation and response procedures to ensure timely agent follow up.
Marketing Automation CRM 2019 2019
Real Estate CRM CRM 2021 2021
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
GoDaddy Legacy GoDaddy Application Hosting and Computing Services IaaS n/a 2016 2016
Application Hosting and Computing Services IaaS 2021 2021
Application Hosting and Computing Services IaaS 2022 2022
Cloud Storage IaaS 2022 2022
IT Decision Makers and Key Stakeholders at Macken Realty
First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Macken Realty Executives
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Macken Realty Technographics

Macken Realty is a Construction and Real Estate organization based in United States, with around 12 employees and annual revenues of $2.0 million.

Macken Realty operates a diverse technology stack with applications such as Microsoft 365, IDX Boost Lead Generation and GoDaddy, covering areas like Collaboration, Lead Generation and Application Hosting and Computing Services.

Macken Realty has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Microsoft, IDX Boost and GoDaddy.

Macken Realty recently adopted applications including Microsoft 365 in 2022, IDX Boost Lead Generation in 2022 and Microsoft Azure Cloud Services in 2022, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Macken Realty’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Macken Realty’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Macken Realty technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.