Macon Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Macon and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 96 Macon employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Macon has purchased the following applications: Oct8ne for Chatbots and Conversational AI in 2020, Google Workspace (Formerly Google G-Suite) for Collaboration in 2022, LogiCommerce for eCommerce in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Macon is running and its propensity to invest more and deepen its relationship with Oct8ne , Google , LogiCommerce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Macon revenues, which have grown to $10.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Macon intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oct8ne | Legacy | Oct8ne | Chatbots and Conversational AI | AI-Powered Application | n/a | 2020 | 2020 |
|
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2022 | 2022 |
|
eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| LogiCommerce | Legacy | LogiCommerce | eCommerce | eCommerce | n/a | 2020 | 2020 |
In 2020, Macon deployed LogiCommerce to power its public web storefront. The LogiCommerce implementation functions as Macon eCommerce infrastructure on https://www.macson.es/, providing the retailer with a unified platform for online merchandising and customer transaction capture.
The deployment focuses on standard eCommerce functional modules, including storefront presentation and templates, product catalog and SKU taxonomy, pricing and promotions configuration, shopping cart and checkout flows, and order capture with inventory interface. Configuration work emphasized catalog management and content workflows to support retail merchandising, while governance centered on centralized approval processes for product listings and promotional content owned by commercial and marketing teams. The implementation assumes typical operational integrations for payment routing, shipping carrier interfaces, and ERP or inventory synchronization as part of the LogiCommerce-based eCommerce architecture.
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Personalization and Product Recommendations | eCommerce |
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2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Tag Management | CRM |
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2016 | 2016 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Apps Development | PaaS |
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2020 | 2020 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2023 | 2023 |
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