MagnaFlow
1901 Corporate Centre Drive,
Oceanside, 92056, CA,
United States
Oceanside, 92056, CA,
United States
1 800-990-0905
Retail
MagnaFlow Technographics
MagnaFlow Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by MagnaFlow and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 400 MagnaFlow employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that MagnaFlow has purchased the following applications: IFS Cloud ERP for ERP Financial in 2016, UKG Pro Recruiting (ex UltiPro Recruiting) for Recruiting, Applicant Tracking System in 2021, Epicor Kinetic for Manufacturing ERP in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems MagnaFlow is running and its propensity to invest more and deepen its relationship with IFS , Affirm , Amazon Web Services (AWS) or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing MagnaFlow revenues, which have grown to $70.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for MagnaFlow intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
MagnaFlow Tech Stack and Enterprise Applications
MagnaFlow ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| IFS | Legacy | IFS Cloud ERP | ERP Financial | ERP | n/a | 2016 | 2016 |
In 2016, MagnaFlow implemented IFS Cloud ERP to support its core financial and procurement operations under the ERP Financial category. The deployment targeted procurement and adjacent finance functions across the organization, with operational users including Global Sourcing Specialist and Global Senior Buyer/Planner staff based in Oceanside, California.
IFS Cloud ERP was configured to manage procurement workflows, supplier management, purchasing, accounts payable, demand planning, inventory and warehouse control, and quality assurance modules. Functional capabilities implemented included end-to-end procurement lifecycle support, supplier identification and onboarding, bid and proposal management, demand analysis and production planning, supplier performance monitoring, integrated risk assessment for supplier selection, and audit tracking for quality and supplier compliance. Training programs were delivered for new employees in procurement and supporting supply chain functions, including hands-on training in the IFS Cloud ERP system.
Operational workstreams emphasized cross-functional orchestration across engineering, quality, sales, product development, planning, accounts payable, and warehouse management, and extended to relationships with global suppliers. Governance and process changes instituted supplier KPIs, on-site vendor assessments, procurement compliance to quality guidelines, pricing targets and lead time controls, and centralized procurement workflows. Remote production planning and supplier performance management were embedded into operational processes, and risk assessment practices were integrated to minimize quality issues and supply disruptions while improving planning to reduce expedited freight and minimize costs.
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Payment Processing | ERP |
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2019 | 2019 |
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Payment Processing | ERP |
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2019 | 2019 |
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Payment Processing | ERP |
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2020 | 2020 |
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MagnaFlow HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| UKG | Legacy | UKG Pro Recruiting (ex UltiPro Recruiting) | Recruiting, Applicant Tracking System | HCM | n/a | 2021 | 2021 |
In 2021, MagnaFlow implemented UKG Pro Recruiting (ex UltiPro Recruiting) as its Recruiting,Applicant Tracking System. The deployment is surfaced on MagnaFlow’s public careers site to host job postings and capture applicant data, establishing UKG Pro Recruiting (ex UltiPro Recruiting) as the primary talent acquisition channel for the company’s HR and hiring managers. MagnaFlow is a United States based retailer with approximately 400 employees, and the application functions as the front-end recruitment intake and candidate management system.
Configuration follows common ATS functional patterns, including job requisition management, career-site job posting, applicant tracking, candidate screening workflows, interview scheduling, and offer management, with the careers site integration enabling direct applicant intake. Operational ownership is centered in HR and recruiting teams with hiring manager approvals and centralized candidate records driving workflow orchestration and offer progression. The narrative focuses on system architecture that prioritizes web-based career site integration and structured applicant lifecycle management within the Recruiting,Applicant Tracking System category.
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MagnaFlow ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Epicor | Legacy | Epicor Kinetic | Manufacturing ERP | ERP Services and Operations | n/a | 2020 | 2020 |
In 2020, MagnaFlow implemented Epicor Kinetic as its core Manufacturing ERP to support automotive aftermarket manufacturing operations at its Oceanside, California facility and the Camburg division in Huntington Beach, California. The Epicor Kinetic deployment centralized order-to-cash, procure-to-pay, and manufacturing execution capabilities to align with the company’s focus on new product introduction and new business development.
The implementation configured core manufacturing modules including material requirements planning, bill of materials management, shop floor control, inventory management, procurement, and general ledger financials. Workflows were built for MRP runs, production scheduling, quality inspection, and BOM revision control, using Epicor Kinetic’s application services and configuration framework to standardize manufacturing and inventory processes.
Project planning incorporated integrations and operational interfaces typical for Manufacturing ERP environments, with emphasis placed on electronic data interchange and eCommerce connectors and alignment with warehouse and manufacturing execution processes. The deployment scope covered production and supply chain operations supporting MagnaFlow product lines such as catalytic converters, performance exhaust, replacement exhaust, and suspension components.
Governance for Epicor Kinetic was organized under an internal IT applications and development leadership model tasked with application lifecycle management, release automation, CI/CD adoption, and cross-functional delivery. The IT organization retained responsibility for ongoing configuration, upgrades, and the integration roadmap for Epicor Kinetic to sustain manufacturing operations and future product and business development initiatives.
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Retail Management | ERP Services and Operations |
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2018 | 2018 |
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MagnaFlow AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Chatbots and Conversational AI | AI-Powered Application |
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2021 | 2021 |
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MagnaFlow eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce Fraud Protection | eCommerce |
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2019 | 2019 |
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eCommerce | eCommerce |
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2020 | 2020 |
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eCommerce | eCommerce |
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2019 | 2019 |
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Product Review Management | eCommerce |
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2020 | 2020 |
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MagnaFlow SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Warehouse Management | SCM |
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2019 | 2019 |
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Warehouse Management | SCM |
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2012 | 2012 |
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MagnaFlow CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Marketing Analytics | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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MagnaFlow ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2020 | 2020 |
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MagnaFlow PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2018 | 2018 |
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MagnaFlow IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Cloud Storage | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at MagnaFlow
| First Name | Last Name | Title | Function | Department | Phone | |
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Director of Ecommerce | Director | Finance | |
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E-Commerce Accounts Manager | Manager | Finance | |
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E-Commerce Specialist (Amazon & Shopify) | Manager | Finance | |
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Director, Supply Chain | Director | Supply Chain | |
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Distribution Manager | Manager | Finance | |
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Supply Chain Manager | Manager | Supply Chain | |
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Vice President of Information Technology | VP | IT | |
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Vice President of Manufacturing Operations | VP | Operations | |
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Logistics Specialist | Non Manager | Supply Chain | |
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Logistics Operations Manager | Manager | Supply Chain | |
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Facilities and Maintenance Director | Director | Operations | |
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Apps Being Evaluated by MagnaFlow Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from MagnaFlow IT executives and key decision makers. This section highlights MagnaFlow's latest recorded technology evaluations, including Epicor ERP for ERP Financial on 2024-06-14. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the MagnaFlow digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2024-06-14 | MagnaFlow | Evaluated | Epicor | Epicor ERP | ERP Financial | ERP |
FAQ - APPS RUN THE WORLD MagnaFlow Technographics
MagnaFlow is a Retail organization based in United States,
with around 400 employees and annual revenues of $70.0 million.
MagnaFlow operates a diverse technology stack with applications such as
IFS Cloud ERP, UKG Pro Recruiting (ex UltiPro Recruiting) and Epicor Kinetic,
covering areas like ERP Financial, Recruiting, Applicant Tracking System and Manufacturing ERP.
MagnaFlow has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as IFS, UKG and Epicor.
MagnaFlow recently adopted applications including
UKG Pro Recruiting (ex UltiPro Recruiting) in 2021, Salesforce Chat (formerly Salesforce Live Agent) in 2021 and Hotjar in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of MagnaFlow’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates MagnaFlow’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete MagnaFlow technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.