Mainova AG
Solmsstrasse , 38, Frankfurt am Main,
Hessen, 60486,
Germany
Hessen, 60486,
Germany
49 69 213 02
Professional Services
Mainova AG Technographics
Mainova AG Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Mainova AG and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 3113 Mainova AG employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Mainova AG has purchased the following applications: Serrala FinanceSuite for AP Automation in 2016, Rexx ATS for Applicant Tracking System in 2016, iAdvize Conversational Platform for Chatbots and Conversational AI in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Mainova AG is running and its propensity to invest more and deepen its relationship with Serrala , SAP , Rexx systems GmbH or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Mainova AG revenues, which have grown to $7.66 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Mainova AG intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Mainova AG Tech Stack and Enterprise Applications
Mainova AG ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Serrala | Legacy | Serrala FinanceSuite | AP Automation | ERP | n/a | 2016 | 2016 |
In 2016, Mainova AG implemented Serrala FinanceSuite to consolidate accounts payable processing. Serrala FinanceSuite is an AP Automation application that centralized invoice capture, electronic approvals, and automated matching for Mainova's finance organization.
The deploymentConfigured modules included invoice capture with OCR and data validation, automated two and three way matching rules, configurable approval workflows, exceptions management and an auditable electronic archive. Serrala FinanceSuite at Mainova was used to standardize invoice lifecycle handling, support supplier invoice onboarding, and drive exception resolution through workflow-driven task queues.
Operational ownership rested with finance and accounts payable teams, with role based access controls and approval threshold configuration to enforce governance. The implementation emphasized process standardization and workflow orchestration within the AP Automation domain, enabling centralized invoice processing and auditability across Mainova's finance function.
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ERP Financial | ERP |
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2015 | 2015 |
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ERP Financial | ERP |
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2021 | 2021 |
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Mainova AG HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Rexx systems GmbH | Legacy | Rexx ATS | Applicant Tracking System | HCM | n/a | 2016 | 2016 |
In 2016, Mainova AG deployed Rexx ATS, provided by Rexx systems GmbH, as its Applicant Tracking System. The solution is used as the ATS on Mainova AGs public career website and career portal, provisioning job postings and capturing candidate applications directly through the corporate site. Rexx ATS handles core recruitment functions including job requisition publishing, candidate intake, applicant tracking, and configurable workflow routing, centralizing applicant records for HR teams. The implementation aligns the recruiting function and the corporate career site to a single applicant data store and public-facing vacancy management layer.
Configuration work emphasized career-site integration, vacancy lifecycle configuration, application form design, and candidate lifecycle workflows, consistent with standard Applicant Tracking System capabilities. Operational ownership is with HR and recruiting, who use Rexx ATS for screening triage, interview coordination, and compliance-oriented recordkeeping. The deployment leverages the vendor-hosted Rexx systems GmbH platform surfaced on Mainova AGs website to enable web-to-ATS data capture and public job board linking. Governance included centralized requisition approval flows and role-based access controls within the ATS to support recruitment process consistency.
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Compensation Management | HCM |
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2021 | 2021 |
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Core HR | HCM |
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2021 | 2021 |
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Learning and Development | HCM |
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2021 | 2021 |
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Onboarding | HCM |
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2021 | 2021 |
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Performance and Goal Management | HCM |
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2021 | 2021 |
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Recruiting, Applicant Tracking System | HCM |
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2021 | 2021 |
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Succession and Leadership Planning | HCM |
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2021 | 2021 |
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Workforce Analytics | HCM |
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2023 | 2023 |
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Workforce Analytics | HCM |
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2023 | 2023 |
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Workforce Management | HCM |
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2014 | 2014 |
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Mainova AG AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| iAdvize | Legacy | iAdvize Conversational Platform | Chatbots and Conversational AI | AI-Powered Application | n/a | 2020 | 2020 |
In 2020, Mainova AG implemented iAdvize Conversational Platform on their website. The iAdvize Conversational Platform serves as the customer-facing conversational layer under the Chatbots and Conversational AI category, providing embedded web chat for direct customer engagement.
Configuration focused on on-site chat widget embedding, conversational workflows and automated routing to live agents. Typical functional modules configured included bot-driven FAQs, bot-to-human escalation flows, operator workspaces and conversation analytics, aligned with Chatbots and Conversational AI capabilities. The implementation emphasized real-time messaging and session management within the website front-end.
Architecturally the deployment aligns with a cloud-hosted SaaS conversational platform model, integrating via an embedded web client and a centralized administration console. Operational scope centered on digital customer service on the Mainova AG website, supporting customer service teams handling inquiries and routing across web sessions. Governance was organized around a central admin for conversation routing rules, operator permissions and iterative content updates to conversational scripts.
Ongoing operations involve monitoring conversation analytics and tuning automated workflows to maintain response coverage and escalation quality. The vendor application iAdvize Conversational Platform remains the primary Chatbots and Conversational AI implementation on Mainova AG website.
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Mainova AG Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Web Content Management | Content Management |
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2020 | 2020 |
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Mainova AG CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Call Center | CRM |
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2020 | 2020 |
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CRM | CRM |
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2014 | 2014 |
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Digital Advertising Platform | CRM |
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2023 | 2023 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2020 | 2020 |
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Tag Management | CRM |
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2017 | 2017 |
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Mainova AG ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Incident Management | ITSM |
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2020 | 2020 |
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Mainova AG Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Supplier Relationship Management | Procurement |
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2019 | 2019 |
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Supplier Relationship Management | Procurement |
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2019 | 2019 |
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Mainova AG IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Mainova AG CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Web Application Firewalls (WAF) | CyberSecurity |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Mainova AG
| First Name | Last Name | Title | Function | Department | Phone | |
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SAP Project Manager | Manager | IT | |
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CIO | CXO | Finance | |
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Head Of SAP Development | Director | IT | |
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Head Of Subject Area SAP | Director | Finance | |
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Senior Controller | Director | Finance | |
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Head of HR Competence Center | Director | HR | |
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Chief Human Resources Officer | CXO | HR | |
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Personnel and Organizational Development Officer | Manager | HR | |
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Head of Sales & Customer Service for private and commercial customers | Director | Customer Service | |
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COO | CXO | Finance | |
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Head of website, app and email marketing at Mainova AG | Director | Marketing | |
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Head of IT service desk | Director | IT | |
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Head of Workplace Services | Director | Finance | |
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Head of Energy Services and Digital Customer Solutions | Director | Customer Service | |
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HR-Partner | Manager | HR | |
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Specialist HR IT systems | Manager | IT | |
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HR Business Partner | Manager | HR | |
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HR IT Systems Specialist | Manager | HR | |
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Apps Being Evaluated by Mainova AG Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Mainova AG IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Mainova AG digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD Mainova AG Technographics
Mainova AG is a Professional Services organization based in Germany,
with around 3113 employees and annual revenues of $7.66 billion.
Mainova AG operates a diverse technology stack with applications such as
Serrala FinanceSuite, Rexx ATS and iAdvize Conversational Platform,
covering areas like AP Automation, Applicant Tracking System and Chatbots and Conversational AI.
Mainova AG has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Serrala, Rexx systems GmbH and iAdvize.
Mainova AG recently adopted applications including
SAP SuccessFactors Workforce Analytics in 2023, Ingentis org.manager in 2023 and Adform in 2023,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Mainova AG’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Mainova AG’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Mainova AG technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.