AI Buyer Insights:

● Habib Bank, an Finastra Misys FusionBanking Equation customer evaluated FIS Core Banking

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● Indiana University, an Oracle PeopleSoft Global Payroll customer evaluated Workday Payroll

● Florida State University, an Oracle PeopleSoft HCM customer evaluated Workday HCM

● First Horizon Bank, an nCino Loan Origination customer evaluated FIS Commercial Loan Servicing

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

● Deutsche Rentenversicherung Bund, a SAP S/4 HANA HCM customer evaluated SAP SuccessFactors Employee Central

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● Michelin, an e2open customer evaluated Oracle Transportation Management

● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● TJX Companies, an Oracle E-Business Suite customer evaluated Workday Financial

● Hong Kong Polytechnic University (PolyU) , an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Department Of Homeland Security, an Oracle E-Business Suite customer evaluated SAP S/4HANA Cloud

● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● Zurich Insurance Group, a Guidewire ClaimCenter customer evaluated Duck Creek Claims

● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● Fluke Corporation, an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● MECCA Australia, a Microsoft Dynamics NAV customer evaluated SAP S/4HANA

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

● Coles Supermarkets, an Oracle Retek POS customer evaluated NCR Voyix Counterpoint

● BDO Unibank, a Finastra Misys Opics customer evaluated ION IT2 Treasury

● Pacific Coast Producers, an Oracle JD Edwards EnterpriseOne customer evaluated SAP S/4HANA Cloud

● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

● Becker Industrie, a Microsoft Dynamics AX customer evaluated Microsoft Dynamics 365 F&O

● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● Harvard University, an Oracle PeopleSoft HCM customer evaluated Oracle Cloud HCM

● Synovus Bank, a Q2 Digital Banking customer evaluated Apiture Digital Banking

● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

● Travelers, an Exterro Zapproved ZDiscovery customer evaluated LexisNexis CounselLink

● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

● Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Habib Bank, an Finastra Misys FusionBanking Equation customer evaluated FIS Core Banking

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● Indiana University, an Oracle PeopleSoft Global Payroll customer evaluated Workday Payroll

● Florida State University, an Oracle PeopleSoft HCM customer evaluated Workday HCM

● First Horizon Bank, an nCino Loan Origination customer evaluated FIS Commercial Loan Servicing

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

● Deutsche Rentenversicherung Bund, a SAP S/4 HANA HCM customer evaluated SAP SuccessFactors Employee Central

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● Michelin, an e2open customer evaluated Oracle Transportation Management

● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● TJX Companies, an Oracle E-Business Suite customer evaluated Workday Financial

● Hong Kong Polytechnic University (PolyU) , an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Department Of Homeland Security, an Oracle E-Business Suite customer evaluated SAP S/4HANA Cloud

● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● Zurich Insurance Group, a Guidewire ClaimCenter customer evaluated Duck Creek Claims

● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● Fluke Corporation, an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● MECCA Australia, a Microsoft Dynamics NAV customer evaluated SAP S/4HANA

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

● Coles Supermarkets, an Oracle Retek POS customer evaluated NCR Voyix Counterpoint

● BDO Unibank, a Finastra Misys Opics customer evaluated ION IT2 Treasury

● Pacific Coast Producers, an Oracle JD Edwards EnterpriseOne customer evaluated SAP S/4HANA Cloud

● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

● Becker Industrie, a Microsoft Dynamics AX customer evaluated Microsoft Dynamics 365 F&O

● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● Harvard University, an Oracle PeopleSoft HCM customer evaluated Oracle Cloud HCM

● Synovus Bank, a Q2 Digital Banking customer evaluated Apiture Digital Banking

● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

● Travelers, an Exterro Zapproved ZDiscovery customer evaluated LexisNexis CounselLink

● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

● Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

MarketLauncher, Inc.
Location
301 E Pine St Ste 150,
Orlando, 32791, FL,
United States
Website
https://www.marketlauncher.com/
Phone
1 800-901-3803
Artw industry
Professional Services
Employee
Revenue

MarketLauncher, Inc. Technographics

MarketLauncher, Inc. Technographics, Software Purchases, AI and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by MarketLauncher, Inc. and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 60 MarketLauncher, Inc. employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that MarketLauncher, Inc. has purchased the following applications: Zoho Connect for Collaboration in 2013, HubSpot CMS for Web Content Management in 2021, Hubspot CRM for CRM in 2018 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems MarketLauncher, Inc. is running and its propensity to invest more and deepen its relationship with Zoho Corp. , Microsoft , HubSpot or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing MarketLauncher, Inc. revenues, which have grown to $4.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for MarketLauncher, Inc. intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

MarketLauncher, Inc. Tech Stack and Enterprise Applications

MarketLauncher, Inc. Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Zoho Corp. Legacy Zoho Connect Collaboration Collaboration n/a 2013 2013
In 2013, MarketLauncher, Inc. implemented Zoho Connect to establish Collaboration channels between its sales organization and client contacts. Zoho Connect serves as the primary client portal through which MarketLauncher collects and shares client intelligence and coordinates attendance at client meetings as requested. The deployment emphasized shared workspaces and real time activity feeds to centralize conversational context and document exchange across account teams. Configuration concentrated on client portals, threaded discussions, file sharing, activity feeds, and notification workflows, aligning with common Collaboration capabilities to support prospect and account intelligence workflows. Operational ownership rested with the ML sales team, who used Zoho Connect to capture meeting notes, distribute intelligence to practitioners, and synchronize follow up actions with clients. Governance relied on role based access controls and channel level permissions to segment client data and manage view and contribution rights.
Collaboration Collaboration 2019 2019
MarketLauncher, Inc. Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
HubSpot Legacy HubSpot CMS Web Content Management Content Management n/a 2021 2021
In 2021, MarketLauncher, Inc. deployed HubSpot CMS as its primary content platform for the corporate website. HubSpot CMS is used as the companys Web Content Management solution and was configured to support modular page templates, a drag and drop editor, responsive design templates, content staging and preview, on page SEO tooling, and publishing controls. The implementation centered on configuring content types and reusable modules to streamline marketing and growth workflows, with role based access and editorial approval processes to govern page creation and publishing. Operational ownership is concentrated in the marketing and demand generation functions, who use HubSpot CMS to manage landing pages, blog content, and campaign microsites, while the platform provides integrated hosting and content delivery capabilities inherent to the HubSpot CMS architecture.
MarketLauncher, Inc. CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
HubSpot Legacy Hubspot CRM CRM CRM n/a 2018 2018
In 2018, MarketLauncher, Inc. implemented Hubspot CRM. The implementation embedded Hubspot CRM on the MarketLauncher website to centralize lead capture, contact records, and basic sales workflow orchestration for the 60 person professional services firm, positioning Hubspot CRM as the core customer relationship platform for marketing and sales operations. The deployment focused on on-site form capture and tracking, routing inbound web leads into a unified contact database, and instrumenting web behavioral data for follow up and segmentation within the CRM. Configuration emphasized core CRM capabilities, including contact management, deal pipelines, automated email sequences, form-based lead capture, contact segmentation, and reporting. Operational coverage centered on marketing, sales, and client services teams, with governance implemented through standardized lead routing rules, role-based access controls, and CRM workflow automation to enforce a contact lifecycle and sales stage progression. Integrations were limited to the corporate website for real time lead ingestion and tracking, and data was consolidated inside Hubspot CRM to support campaign orchestration and pipeline management.
Marketing Automation CRM 2021 2021
MarketLauncher, Inc. IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2013 2013
Content Delivery Network IaaS 2020 2020

IT Decision Makers and Key Stakeholders at MarketLauncher, Inc.

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by MarketLauncher, Inc. Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from MarketLauncher, Inc. IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the MarketLauncher, Inc. digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD MarketLauncher, Inc. Technographics
MarketLauncher, Inc. is a Professional Services organization based in United States, with around 60 employees and annual revenues of $4.0 million.
MarketLauncher, Inc. operates a diverse technology stack with applications such as Zoho Connect, HubSpot CMS and Hubspot CRM, covering areas like Collaboration, Web Content Management and CRM.
MarketLauncher, Inc. has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Zoho Corp. and HubSpot.
MarketLauncher, Inc. recently adopted applications including HubSpot CMS in 2021, Hubspot Marketing Automation in 2021 and Cloudflare CDN in 2020, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of MarketLauncher, Inc.’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates MarketLauncher, Inc.’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete MarketLauncher, Inc. technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.