Orlando, 32791, FL,
United States
MarketLauncher, Inc. Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by MarketLauncher, Inc. and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 60 MarketLauncher, Inc. employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that MarketLauncher, Inc. has purchased the following applications: Zoho Connect for Collaboration in 2013, HubSpot CMS for Web Content Management in 2021, Hubspot CRM for CRM in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems MarketLauncher, Inc. is running and its propensity to invest more and deepen its relationship with Zoho Corp. , Microsoft , HubSpot or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing MarketLauncher, Inc. revenues, which have grown to $4.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for MarketLauncher, Inc. intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoho Corp. | Legacy | Zoho Connect | Collaboration | Collaboration | n/a | 2013 | 2013 |
In 2013, MarketLauncher, Inc. implemented Zoho Connect to establish Collaboration channels between its sales organization and client contacts. Zoho Connect serves as the primary client portal through which MarketLauncher collects and shares client intelligence and coordinates attendance at client meetings as requested. The deployment emphasized shared workspaces and real time activity feeds to centralize conversational context and document exchange across account teams.
Configuration concentrated on client portals, threaded discussions, file sharing, activity feeds, and notification workflows, aligning with common Collaboration capabilities to support prospect and account intelligence workflows. Operational ownership rested with the ML sales team, who used Zoho Connect to capture meeting notes, distribute intelligence to practitioners, and synchronize follow up actions with clients. Governance relied on role based access controls and channel level permissions to segment client data and manage view and contribution rights.
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Collaboration | Collaboration |
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2019 | 2019 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | HubSpot CMS | Web Content Management | Content Management | n/a | 2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot CRM | CRM | CRM | n/a | 2018 | 2018 |
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Marketing Automation | CRM |
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2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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