Marolina Outdoor, Inc
2265 Clements Ferry Rd, Suite 209,
Charleston, 29492, SC,
United States
Charleston, 29492, SC,
United States
1 800-226-7956
Consumer Packaged Goods
Marolina Outdoor, Inc Technographics
Marolina Outdoor, Inc Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Marolina Outdoor, Inc and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 100 Marolina Outdoor, Inc employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Marolina Outdoor, Inc has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2016, Microsoft 365 for Collaboration in 2016, Shopify for eCommerce in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Marolina Outdoor, Inc is running and its propensity to invest more and deepen its relationship with Oracle , Microsoft , Shopify or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Marolina Outdoor, Inc revenues, which have grown to $70.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Marolina Outdoor, Inc intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Marolina Outdoor, Inc Tech Stack and Enterprise Applications
Marolina Outdoor, Inc ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2016 | 2016 |
In 2016 Marolina Outdoor, Inc implemented Oracle NetSuite ERP to consolidate core accounting and financial control functions. The Oracle NetSuite ERP implementation targeted ERP Financial capabilities to establish a single source of truth for general ledger and financial reporting.
Configuration focused on core financial modules including general ledger, accounts payable, accounts receivable, financial reporting, inventory valuation, order to cash, and procurement. The deployment included workflow automation for invoice processing and AR billing, chart of accounts standardization, and period close orchestration consistent with ERP Financial best practices.
Integrations reflected the existing technology footprint and included data exchange with Shopify for e commerce order flows, A2000 for transactional data interoperability, Microsoft Excel and Google Docs for reporting and document workflows, and Outlook Email together with tele collaboration tools High Five and Slack for operational communications. These integrations supported finance and commercial process continuity across sales order capture, inventory accounting, and month end reporting.
Governance and rollout were organized under centralized finance ownership with cross functional training for finance and operations teams, role based access controls, and standardized approval workflows for procure to pay and order to cash. The program emphasized process alignment and operationalization of ERP Financial controls rather than point solutions, reflecting a consolidated cloud ERP approach for the company of record.
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Marolina Outdoor, Inc Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2016 | 2016 |
In 2016, Marolina Outdoor, Inc deployed Microsoft 365. Marolina Outdoor, Inc uses Microsoft 365 in the Collaboration category to support corporate productivity, communication, and document collaboration, and the vendor is Microsoft as documented on the company website.
The Microsoft 365 deployment follows a cloud-first tenant model and includes core Collaboration capabilities typical for the category, including Exchange Online email, Office desktop and web applications, SharePoint Online for document management, OneDrive for Business for personal file storage, and Microsoft Teams for chat and meetings. The full application name Microsoft 365 is referenced in public site source material, indicating the organization acknowledges the platform in external digital assets.
Operational coverage is company wide for a 100 person consumer packaged goods business and centers on corporate functions such as marketing, sales, product management, and operations. Governance and operational controls are organized at the tenant level with centralized administration, role based access control, and content management practices consistent with Microsoft 365 Collaboration deployments to manage user provisioning and information sharing.
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Marolina Outdoor, Inc eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Shopify | Legacy | Shopify | eCommerce | eCommerce | n/a | 2017 | 2017 |
In 2017 Marolina Outdoor, Inc implemented Shopify to power its public website and direct to consumer online sales. Marolina Outdoor, Inc deployed Shopify as its eCommerce platform to centralize storefront management, product catalog, shopping cart and checkout workflows for its consumer packaged goods business.
The Shopify implementation was configured to support product catalog management, storefront theming and content updates, shopping cart and checkout processes, payment handling and order management workflows. Operational coverage extends to merchandising, online marketing, customer service and fulfillment operations for the companys US eCommerce channel, with governance focused on centralized storefront administration and handoff processes between merchandising and fulfillment teams.
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Marolina Outdoor, Inc CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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|
|
Marketing Automation | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Marolina Outdoor, Inc PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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|
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Transactional Email | PaaS |
|
2021 | 2021 |
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Marolina Outdoor, Inc IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Marolina Outdoor, Inc
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Marolina Outdoor, Inc Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Marolina Outdoor, Inc IT executives and key decision makers. This section highlights Marolina Outdoor, Inc's latest recorded technology evaluations, including Shopify POS for Point Of Sale on 2025-11-14. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Marolina Outdoor, Inc digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2025-11-14 | Marolina Outdoor, Inc | Evaluated | Shopify | Shopify POS | Point Of Sale | ERP Services and Operations |
FAQ - APPS RUN THE WORLD Marolina Outdoor, Inc Technographics
Marolina Outdoor, Inc is a Consumer Packaged Goods organization based in United States,
with around 100 employees and annual revenues of $70.0 million.
Marolina Outdoor, Inc operates a diverse technology stack with applications such as
Oracle NetSuite ERP, Microsoft 365 and Shopify,
covering areas like ERP Financial, Collaboration and eCommerce.
Marolina Outdoor, Inc has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Microsoft and Shopify.
Marolina Outdoor, Inc recently adopted applications including
Postmark in 2021, SendinBlue in 2020 and Cloudflare CDN in 2019,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Marolina Outdoor, Inc’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Marolina Outdoor, Inc’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Marolina Outdoor, Inc technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.