AI Buyer Insights:

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● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

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● Deutsche Rentenversicherung Bund, a SAP S/4 HANA HCM customer evaluated SAP SuccessFactors Employee Central

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● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● Becker Industrie, a Microsoft Dynamics AX customer evaluated Microsoft Dynamics 365 F&O

● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

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● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Mars Brasil
Location
Rod. Presidente Dutra km 175,4,
Guararema, 08900-000, SP,
Brazil
Website
https://www.mars.com/pt-br/
Phone
55 1146938100
Artw industry
Consumer Packaged Goods
Employee
Revenue

Mars Brasil Technographics

Mars Brasil Software Purchases and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Mars Brasil and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 5000 Mars Brasil employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Mars Brasil has purchased the following applications: Lumen Cloud (ex CenturyLink) for Application Hosting and Computing Services in 2019, New Relic APM for Application Performance Management in 2019, reCAPTCHA for Application Security (AppSec) in 2024 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Mars Brasil is running and its propensity to invest more and deepen its relationship with Lumen Technologies , Amazon Web Services (AWS) , New Relic or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Mars Brasil revenues, which have grown to $800.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Mars Brasil intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Mars Brasil Data, Technology Stack, and Enterprise Applications
IaaS
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Lumen Technologies Legacy Lumen Cloud (ex CenturyLink) Application Hosting and Computing Services IaaS n/a 2019 2019
Application Hosting and Computing Services IaaS 2019 2019
Cloud Storage IaaS 2019 2019
Content Delivery Network IaaS 2014 2014
Content Delivery Network IaaS 2014 2014
Content Delivery Network IaaS 2015 2015
Content Delivery Network IaaS 2020 2020
Content Delivery Network IaaS 2023 2023
Content Delivery Network IaaS 2019 2019
Content Delivery Network IaaS 2022 2022
Content Delivery Network IaaS 2025 2025
Domain Name System (DNS) IaaS 2019 2019
ITSM
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
New Relic Legacy New Relic APM Application Performance Management ITSM n/a 2019 2019
CyberSecurity
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Google Legacy reCAPTCHA Application Security (AppSec) CyberSecurity n/a 2024 2024
Identity and Access Management (IAM) CyberSecurity 2021 2021
Secure Email Gateways (SEGs) CyberSecurity 2020 2020
Secure Sockets Layer (SSL) CyberSecurity 2015 2015
Secure Sockets Layer (SSL) CyberSecurity 2015 2015
Secure Sockets Layer (SSL) CyberSecurity 2020 2020
Web Application Firewalls (WAF), Phishing Protection CyberSecurity 2023 2023
PaaS
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Apps Development PaaS 2017 2017
Apps Development PaaS 2019 2019
Apps Development PaaS 2022 2022
Apps Development PaaS 2025 2025
Transactional Email PaaS 2018 2018
Collaboration
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Audio Video and Web Conferencing Collaboration 2017 2017
Audio Video and Web Conferencing Collaboration 2025 2025
Audio Video and Web Conferencing Collaboration 2024 2024
Collaboration Collaboration 2016 2016
Collaboration Collaboration 2018 2018
Collaboration Collaboration 2022 2022
Content Management
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Content Management Content Management 2016 2016
Content Management Content Management 2020 2020
Content Management Content Management 2021 2021
Video Editing Content Management 2019 2019
Web Content Management Content Management 2011 2011
Web Content Management Content Management 2016 2016
Web Content Management Content Management 2019 2019
Web Content Management Content Management 2020 2020
CRM
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Customer Experience CRM 2012 2012
Customer Experience CRM 2023 2023
Customer Experience CRM 2021 2021
Customer Experience CRM 2021 2021
Customer Experience CRM 2025 2025
Data Management Platform CRM 2015 2015
Data Management Platform CRM 2013 2013
Data Management Platform CRM 2013 2013
Data Management Platform CRM 2012 2012
Data Management Platform CRM 2012 2012
Data Management Platform CRM 2015 2015
Digital Advertising Platform CRM 2013 2013
Digital Advertising Platform CRM 2013 2013
Digital Advertising Platform CRM 2013 2013
Digital Advertising Platform CRM 2013 2013
Digital Advertising Platform CRM 2012 2012
Listing Management CRM 2013 2013
Marketing Analytics CRM 2019 2019
Marketing Automation CRM 2012 2012
Marketing Automation CRM 2011 2011
Marketing Automation CRM 2025 2025
Sales Automation, CRM, Sales Engagement CRM 2024 2024
Tag Management CRM 2016 2016
Tag Management CRM 2016 2016
Tag Management CRM 2019 2019
ERP Financial Management
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
ERP Financial ERP Financial Management 2023 2023
Payment Processing ERP Financial Management 2021 2021
TRM
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Governance, Risk and Compliance TRM 2015 2015
Governance, Risk and Compliance TRM 2019 2019
Governance, Risk and Compliance TRM 2019 2019
IT Decision Makers and Key Stakeholders at Mars Brasil
First Name Last Name Title Function Department Email Phone
No data found
Show All Contacts
Apps Being Evaluated by Mars Brasil Executives
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD Mars Brasil Technographics

Mars Brasil is a Consumer Packaged Goods organization based in Brazil, with around 5000 employees and annual revenues of $800.0 million.

Mars Brasil operates a diverse technology stack with applications such as Lumen Cloud (ex CenturyLink), New Relic APM and reCAPTCHA, covering areas like Application Hosting and Computing Services, Application Performance Management and Application Security (AppSec).

Mars Brasil has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Lumen Technologies, New Relic and Google.

Mars Brasil recently adopted applications including Fastly in 2025, JavaScript in 2025 and Cisco Webex Meetings in 2025, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Mars Brasil’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Mars Brasil’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Mars Brasil technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.